Shutterfly Inc. (NASDAQ:SFLY) shares hit a new 52-week high during trading on Monday . The stock traded as high as $50.42 and last traded at $50.41, with a volume of 164,881 shares traded. The stock had previously closed at $49.73.

Several brokerages have commented on SFLY. Zacks Investment Research cut shares of Shutterfly from a “strong-buy” rating to a “hold” rating in a report on Monday. Jefferies Group reissued a “hold” rating and issued a $50.00 price target on shares of Shutterfly in a research report on Monday. Cantor Fitzgerald reissued a “buy” rating on shares of Shutterfly in a research report on Saturday, July 9th. Finally, Needham & Company LLC reissued a “buy” rating on shares of Shutterfly in a research report on Monday, June 27th. Seven equities research analysts have rated the stock with a hold rating and six have assigned a buy rating to the stock. Shutterfly has a consensus rating of “Hold” and an average target price of $50.45.

The stock has a market cap of $1.74 billion and a P/E ratio of 122.28. The company’s 50-day moving average price is $47.74 and its 200-day moving average price is $45.12.

Shutterfly (NASDAQ:SFLY) last posted its earnings results on Wednesday, April 27th. The company reported ($0.85) earnings per share (EPS) for the quarter, topping the Thomson Reuters’ consensus estimate of ($1.00) by $0.15. During the same quarter in the previous year, the firm posted ($1.19) earnings per share. The company had revenue of $181.70 million for the quarter, compared to analyst estimates of $177.52 million. Shutterfly’s quarterly revenue was up 13.6% compared to the same quarter last year. On average, equities research analysts forecast that Shutterfly Inc. will post $0.50 EPS for the current year.

In related news, SVP Tracy Layney sold 8,684 shares of the business’s stock in a transaction that occurred on Wednesday, June 15th. The stock was sold at an average price of $47.06, for a total value of $408,669.04. Following the completion of the transaction, the senior vice president now directly owns 54,375 shares in the company, valued at approximately $2,558,887.50. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Also, CMO John Boris sold 13,415 shares of the business’s stock in a transaction that occurred on Wednesday, May 18th. The shares were sold at an average price of $45.58, for a total value of $611,455.70. Following the completion of the transaction, the chief marketing officer now owns 27,104 shares of the company’s stock, valued at $1,235,400.32. The disclosure for this sale can be found here.

Several institutional investors have modified their holdings of the stock. Dimensional Fund Advisors LP raised its position in shares of Shutterfly by 7.1% in the fourth quarter. Dimensional Fund Advisors LP now owns 1,220,961 shares of the company’s stock valued at $54,406,000 after buying an additional 81,286 shares in the last quarter. Rhumbline Advisers raised its position in shares of Shutterfly by 2.8% in the fourth quarter. Rhumbline Advisers now owns 47,469 shares of the company’s stock valued at $2,115,000 after buying an additional 1,285 shares in the last quarter. Finally, Arcus Capital Partners LLC acquired a new position in shares of Shutterfly during the fourth quarter valued at about $1,167,000.

Shutterfly, Inc is a manufacturer and digital retailer of personalized products and services offered through a family of lifestyle brands. The Company offers a range of personalized photo-based products and services. The Company’s segments include Consumer, Enterprise and corporate. The Consumer segment sells the Company’s photo-based products, such as photo books, stationery and greeting cards, other photo-based merchandise, photo prints and also ships, as well as rents the BorrowLenses brand of products.

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