Investors purchased shares of The Priceline Group Inc. (NASDAQ:PCLN) on weakness during trading hours on Friday. $162.22 million flowed into the stock on the tick-up and $133.44 million flowed out of the stock on the tick-down, for a money net flow of $28.78 million into the stock. Of all companies tracked, The Priceline Group had the 13th highest net in-flow for the day. The Priceline Group traded down ($5.10) for the day and closed at $1,327.40

PCLN has been the subject of a number of analyst reports. Vetr raised shares of The Priceline Group from a “hold” rating to a “buy” rating and set a $1,351.04 target price for the company in a report on Monday, March 28th. Piper Jaffray Cos. reaffirmed a “buy” rating on shares of The Priceline Group in a report on Thursday, April 28th. Royal Bank Of Canada reaffirmed a “buy” rating and set a $1,700.00 target price on shares of The Priceline Group in a report on Thursday, April 28th. Guggenheim raised shares of The Priceline Group from a “neutral” rating to a “buy” rating and set a $1,500.00 target price for the company in a report on Wednesday, May 4th. Finally, Cantor Fitzgerald reaffirmed a “buy” rating and set a $1,525.00 target price (down previously from $1,550.00) on shares of The Priceline Group in a report on Thursday, May 5th. Seven equities research analysts have rated the stock with a hold rating, nineteen have assigned a buy rating and one has issued a strong buy rating to the company’s stock. The Priceline Group presently has a consensus rating of “Buy” and an average price target of $1,457.31.

The stock’s 50 day moving average price is $1,313.78 and its 200 day moving average price is $1,256.83. The stock has a market cap of $65.89 billion and a P/E ratio of 26.13.

The Priceline Group (NASDAQ:PCLN) last posted its quarterly earnings data on Wednesday, May 4th. The company reported $10.54 earnings per share for the quarter, topping the Thomson Reuters’ consensus estimate of $9.66 by $0.88. The firm had revenue of $2.15 billion for the quarter, compared to analyst estimates of $2.12 billion. During the same quarter last year, the company earned $8.12 earnings per share. The company’s quarterly revenue was up 16.7% compared to the same quarter last year. Equities analysts predict that The Priceline Group Inc. will post $66.86 earnings per share for the current year.

In other The Priceline Group news, CEO Jeffery H. Boyd sold 166 shares of the firm’s stock in a transaction on Tuesday, May 10th. The shares were sold at an average price of $1,261.54, for a total value of $209,415.64. Following the completion of the sale, the chief executive officer now directly owns 94,826 shares in the company, valued at $119,626,792.04. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at the SEC website. Also, CEO Gillian Tans sold 161 shares of the firm’s stock in a transaction on Monday, May 2nd. The stock was sold at an average price of $1,349.00, for a total transaction of $217,189.00. Following the completion of the sale, the chief executive officer now owns 2,496 shares of the company’s stock, valued at $3,367,104. The disclosure for this sale can be found here.

A number of large investors recently bought and sold shares of the company. MUFG Americas boosted its stake in The Priceline Group by 2.4% in the third quarter. MUFG Americas now owns 2,414 shares of the company’s stock worth $2,986,000 after buying an additional 57 shares during the last quarter. Gamco Investors INC. ET AL boosted its stake in The Priceline Group by 0.3% in the fourth quarter. Gamco Investors INC. ET AL now owns 1,445 shares of the company’s stock worth $1,842,000 after buying an additional 5 shares during the last quarter. Boston Partners bought a new stake in The Priceline Group during the fourth quarter worth approximately $20,523,000. Alta Capital Management LLC boosted its stake in The Priceline Group by 2.8% in the fourth quarter. Alta Capital Management LLC now owns 38,810 shares of the company’s stock worth $49,480,000 after buying an additional 1,066 shares during the last quarter. Finally, Todd Asset Management LLC boosted its stake in The Priceline Group by 15.6% in the fourth quarter. Todd Asset Management LLC now owns 26,919 shares of the company’s stock worth $34,321,000 after buying an additional 3,641 shares during the last quarter.

The Priceline Group Inc is a provider of travel and restaurant reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.

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