Traders bought shares of Procter & Gamble Co. (NYSE:PG) on weakness during trading on Thursday. $96.69 million flowed into the stock on the tick-up and $73.36 million flowed out of the stock on the tick-down, for a money net flow of $23.33 million into the stock. Of all equities tracked, Procter & Gamble Co. had the 21st highest net in-flow for the day. Procter & Gamble Co. traded down ($0.06) for the day and closed at $85.26

Several research firms have recently commented on PG. Vetr lowered Procter & Gamble Co. from a “buy” rating to a “hold” rating and set a $89.50 price target for the company. in a research report on Tuesday. B. Riley reissued a “neutral” rating and issued a $74.00 price target on shares of Procter & Gamble Co. in a research report on Wednesday, April 27th. Morgan Stanley reissued a “hold” rating on shares of Procter & Gamble Co. in a research report on Wednesday, April 27th. Raymond James Financial Inc. reissued a “market perform” rating on shares of Procter & Gamble Co. in a research report on Wednesday, April 27th. Finally, Royal Bank Of Canada reissued a “hold” rating and issued a $76.00 price target on shares of Procter & Gamble Co. in a research report on Tuesday, April 5th. Two analysts have rated the stock with a sell rating, eleven have issued a hold rating and twelve have assigned a buy rating to the stock. The company has a consensus rating of “Hold” and an average price target of $84.96.

The company’s 50 day moving average is $84.12 and its 200-day moving average is $81.82. The company has a market capitalization of $228.17 billion and a PE ratio of 27.02.

Procter & Gamble Co. (NYSE:PG) last announced its quarterly earnings results on Tuesday, April 26th. The company reported $0.86 EPS for the quarter, topping the Thomson Reuters’ consensus estimate of $0.82 by $0.04. During the same period last year, the firm earned $0.92 EPS. The firm had revenue of $15.80 billion for the quarter, compared to analysts’ expectations of $15.81 billion. Procter & Gamble Co.’s revenue was down 6.9% compared to the same quarter last year. Equities analysts forecast that Procter & Gamble Co. will post $3.64 EPS for the current year.

The company also recently declared a quarterly dividend, which will be paid on Monday, August 15th. Stockholders of record on Friday, July 22nd will be paid a dividend of $0.6695 per share. This represents a $2.68 annualized dividend and a dividend yield of 3.12%. The ex-dividend date is Wednesday, July 20th.

In other news, CTO Kathleen B. Fish sold 4,986 shares of the business’s stock in a transaction that occurred on Tuesday, May 3rd. The stock was sold at an average price of $81.08, for a total transaction of $404,264.88. Following the sale, the chief technology officer now owns 38,798 shares of the company’s stock, valued at approximately $3,145,741.84. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, Chairman Alan G. Lafley sold 171,850 shares of the company’s stock in a transaction that occurred on Monday, May 2nd. The shares were sold at an average price of $80.51, for a total value of $13,835,643.50. Following the completion of the sale, the chairman now directly owns 568,153 shares in the company, valued at approximately $45,741,998.03. The disclosure for this sale can be found here.

A number of large investors recently bought and sold shares of the stock. Garrison Financial Corp raised its stake in Procter & Gamble Co. by 0.7% in the fourth quarter. Garrison Financial Corp now owns 37,035 shares of the company’s stock worth $2,941,000 after buying an additional 259 shares during the last quarter. Pinnacle Financial Partners Inc. raised its stake in Procter & Gamble Co. by 5.2% in the fourth quarter. Pinnacle Financial Partners Inc. now owns 50,112 shares of the company’s stock worth $3,979,000 after buying an additional 2,476 shares during the last quarter. Moody Lynn & Lieberson LLC raised its stake in Procter & Gamble Co. by 0.5% in the fourth quarter. Moody Lynn & Lieberson LLC now owns 12,975 shares of the company’s stock worth $1,030,000 after buying an additional 60 shares during the last quarter. Punch & Associates Investment Management Inc. raised its stake in Procter & Gamble Co. by 12.0% in the fourth quarter. Punch & Associates Investment Management Inc. now owns 52,618 shares of the company’s stock worth $4,178,000 after buying an additional 5,620 shares during the last quarter. Finally, Torch Wealth Management LLC raised its stake in Procter & Gamble Co. by 1.4% in the fourth quarter. Torch Wealth Management LLC now owns 140,361 shares of the company’s stock worth $11,146,000 after buying an additional 1,982 shares during the last quarter.

The Procter & Gamble Company (P&G) provides consumer packaged goods. The Company operates in five segments under GBUs: Beauty, which offers a range of products ranging from deodorants to cosmetics to skin care; Grooming, which includes blades, razors and electronic hair removal devices, such as electric razors and epilators; Health Care, which includes oral care and personal health care products.; Fabric Care and Home Care, which consists of a range of fabric care products, home care products and batteries, and Baby Feminine and Family Care, which offers diapers, pants, baby wipe, Bounty paper, towel and Charmin toilet paper brands.

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