Zynga Inc. (NASDAQ:ZNGA) reached a new 52-week high during mid-day trading on Wednesday . The stock traded as high as $2.98 and last traded at $2.95, with a volume of 12,953,436 shares. The stock had previously closed at $2.85.

Several research firms recently issued reports on ZNGA. TheStreet raised shares of Zynga from a “sell” rating to a “hold” rating in a research note on Wednesday, July 27th. Cowen and Company raised shares of Zynga from a “market perform” rating to an “outperform” rating and set a $3.50 price target on the stock in a research note on Wednesday. Jefferies Group reaffirmed a “buy” rating on shares of Zynga in a research note on Monday, July 18th. Wedbush reissued an “outperform” rating and issued a $4.25 target price on shares of Zynga in a research report on Saturday, May 7th. Finally, Benchmark Co. boosted their target price on shares of Zynga from $3.18 to $3.22 and gave the stock a “buy” rating in a research report on Thursday, May 5th. Three analysts have rated the stock with a sell rating, nine have assigned a hold rating and four have issued a buy rating to the company. Zynga currently has an average rating of “Hold” and a consensus target price of $3.02.

The stock’s 50-day moving average price is $2.69 and its 200-day moving average price is $2.43. The stock’s market capitalization is $2.58 billion.

In related news, VP Devang Shah sold 223,168 shares of the company’s stock in a transaction on Friday, June 17th. The shares were sold at an average price of $2.56, for a total transaction of $571,310.08. Following the completion of the transaction, the vice president now directly owns 291,702 shares in the company, valued at approximately $746,757.12. The transaction was disclosed in a filing with the SEC, which is available through the SEC website. Also, CEO Frank D. Gibeau sold 159,614 shares of the company’s stock in a transaction on Thursday, June 16th. The shares were sold at an average price of $2.60, for a total transaction of $414,996.40. Following the transaction, the chief executive officer now owns 489,964 shares of the company’s stock, valued at $1,273,906.40. The disclosure for this sale can be found here.

A number of institutional investors recently added to or reduced their stakes in ZNGA. Dimensional Fund Advisors LP boosted its position in Zynga by 15.9% in the fourth quarter. Dimensional Fund Advisors LP now owns 23,824,830 shares of the company’s stock valued at $63,850,000 after buying an additional 3,259,964 shares during the last quarter. OppenheimerFunds Inc. boosted its position in Zynga by 3.9% in the fourth quarter. OppenheimerFunds Inc. now owns 5,375,664 shares of the company’s stock valued at $14,407,000 after buying an additional 200,401 shares during the last quarter. BlackRock Advisors LLC boosted its position in Zynga by 6.6% in the fourth quarter. BlackRock Advisors LLC now owns 4,045,268 shares of the company’s stock valued at $10,841,000 after buying an additional 250,240 shares during the last quarter. State of New Jersey Common Pension Fund D bought a new position in Zynga during the fourth quarter valued at approximately $9,112,000. Finally, Marshall Wace LLP boosted its position in Zynga by 5.9% in the fourth quarter. Marshall Wace LLP now owns 724,019 shares of the company’s stock valued at $1,941,000 after buying an additional 40,248 shares during the last quarter.

Zynga Inc is a provider of social game services. The Company develops, markets and operates social games as live services played on mobile platforms, such as iPhone Operating System (iOS) and Android and social networking sites, such as Facebook. The Company operates through developing and monetizing social games segment.

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