Investors sold shares of GNC Holdings Inc. (NYSE:GNC) on strength during trading hours on Friday. $8.78 million flowed into the stock on the tick-up and $40.38 million flowed out of the stock on the tick-down, for a money net flow of $31.60 million out of the stock. Of all equities tracked, GNC Holdings had the 0th highest net out-flow for the day. GNC Holdings traded up $0.51 for the day and closed at $19.83

A number of analysts have recently issued reports on the stock. Deutsche Bank AG reissued a “hold” rating and issued a $26.00 price target (down from $30.00) on shares of GNC Holdings in a research report on Sunday, May 1st. Wedbush reissued a “buy” rating on shares of GNC Holdings in a research report on Saturday, April 30th. Morgan Stanley lowered shares of GNC Holdings from an “overweight” rating to an “equal weight” rating and reduced their price target for the stock from $34.00 to $28.00 in a research report on Thursday, May 5th. Zacks Investment Research lowered shares of GNC Holdings from a “hold” rating to a “strong sell” rating in a research report on Monday, May 2nd. Finally, Robert W. Baird reissued a “hold” rating on shares of GNC Holdings in a research report on Monday, May 16th. One analyst has rated the stock with a sell rating, twelve have given a hold rating and three have given a buy rating to the stock. The company has a consensus rating of “Hold” and a consensus price target of $29.33.

The company has a market cap of $1.36 billion and a price-to-earnings ratio of 7.43. The stock has a 50 day moving average of $24.55 and a 200 day moving average of $27.33.

GNC Holdings (NYSE:GNC) last issued its quarterly earnings data on Thursday, July 28th. The company reported $0.79 earnings per share (EPS) for the quarter, beating the Thomson Reuters’ consensus estimate of $0.78 by $0.01. During the same quarter in the prior year, the firm posted $0.79 earnings per share. The business earned $689.60 million during the quarter, compared to analyst estimates of $670.65 million. GNC Holdings’s revenue for the quarter was down 2.4% compared to the same quarter last year. Analysts expect that GNC Holdings Inc. will post $2.75 EPS for the current year.

The firm also recently disclosed a quarterly dividend, which will be paid on Friday, September 30th. Investors of record on Friday, September 16th will be given a $0.20 dividend. The ex-dividend date is Wednesday, September 14th. This represents a $0.80 annualized dividend and a dividend yield of 4.03%.

Several institutional investors have modified their holdings of GNC. Schroder Investment Management Group raised its position in shares of GNC Holdings by 1,763.1% in the fourth quarter. Schroder Investment Management Group now owns 607,373 shares of the company’s stock valued at $18,840,000 after buying an additional 574,773 shares in the last quarter. Cornerstone Capital Management Holdings LLC. increased its position in GNC Holdings by 92.5% in the fourth quarter. Cornerstone Capital Management Holdings LLC. now owns 169,516 shares of the company’s stock worth $5,259,000 after buying an additional 81,453 shares during the period. New York State Common Retirement Fund increased its position in GNC Holdings by 34.5% in the fourth quarter. New York State Common Retirement Fund now owns 283,501 shares of the company’s stock worth $8,794,000 after buying an additional 72,699 shares during the period. Eii Capital Management Inc. purchased a new position in GNC Holdings during the fourth quarter worth $2,041,000. Finally, Wells Fargo & Company MN increased its position in GNC Holdings by 6.7% in the fourth quarter. Wells Fargo & Company MN now owns 284,145 shares of the company’s stock worth $8,814,000 after buying an additional 17,908 shares during the period.

GNC Holdings, Inc is a specialty retailer of health, wellness and performance products, including vitamins, minerals and herbal supplement products (VMHS), sports nutrition products and diet products. The Company operates in three segments: Retail, Franchising and Manufacturing/Wholesale. The Retail segment includes sales of products to customers at its company-owned stores in the United States, Canada, Puerto Rico and Ireland and through its Websites, GNC.com and LuckyVitamin.com.

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