Shares of TubeMogul Inc. (NASDAQ:TUBE) rose 9.1% during mid-day trading on Thursday . The company traded as high as $11.49 and last traded at $11.49, with a volume of 220,193 shares traded. The stock had previously closed at $10.53.

TUBE has been the subject of a number of analyst reports. Zacks Investment Research cut shares of TubeMogul from a “buy” rating to a “hold” rating in a research note on Friday, May 13th. Piper Jaffray Cos. reissued a “buy” rating and issued a $23.00 price objective on shares of TubeMogul in a research note on Tuesday, May 10th. Stephens reissued a “buy” rating on shares of TubeMogul in a research note on Wednesday, June 15th. Oppenheimer Holdings Inc. reissued a “buy” rating and issued a $18.00 price objective on shares of TubeMogul in a research note on Friday, May 20th. Finally, TheStreet lowered shares of TubeMogul from a “hold” rating to a “sell” rating in a research report on Thursday, May 26th. One investment analyst has rated the stock with a sell rating, three have given a hold rating and eleven have issued a buy rating to the stock. The company currently has a consensus rating of “Buy” and an average target price of $17.90.

The company’s 50-day moving average is $11.33 and its 200-day moving average is $12.08. The firm’s market capitalization is $424.46 million.

TubeMogul (NASDAQ:TUBE) last announced its quarterly earnings data on Monday, May 9th. The company reported ($0.23) EPS for the quarter, meeting the consensus estimate of ($0.23). The business had revenue of $42.08 million for the quarter, compared to analyst estimates of $41.77 million. During the same quarter in the previous year, the firm posted ($0.24) earnings per share. The business’s revenue was up 38.8% on a year-over-year basis. Equities research analysts forecast that TubeMogul Inc. will post ($0.30) EPS for the current fiscal year.

In other news, General Counsel Eric Deeds sold 2,531 shares of TubeMogul stock in a transaction that occurred on Monday, May 23rd. The shares were sold at an average price of $13.00, for a total transaction of $32,903.00. Following the completion of the transaction, the general counsel now directly owns 63,796 shares of the company’s stock, valued at approximately $829,348. The transaction was disclosed in a legal filing with the SEC, which is available through the SEC website. Also, major shareholder William B. Elmore sold 2,700 shares of TubeMogul stock in a transaction that occurred on Friday, May 27th. The shares were sold at an average price of $12.25, for a total transaction of $33,075.00. The disclosure for this sale can be found here.

A hedge fund recently raised its stake in TubeMogul stock. Russell Frank Co boosted its stake in shares of TubeMogul Inc. (NASDAQ:TUBE) by 23.4% during the fourth quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The firm owned 104,594 shares of the company’s stock after buying an additional 19,802 shares during the period. Russell Frank Co owned about 0.30% of TubeMogul worth $1,410,000 at the end of the most recent quarter.

TubeMogul, Inc provides software for brand advertising. The Company’s software platform is used by advertisers to plan, buy, measure and optimize their global brand advertising. Its self-serve software platform enables advertisers to buy advertisement inventory across various advertising channels, including linear television, video-on-demand, connected television, digital video, digital display and social media.

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