Digimarc Corp. (NASDAQ:DMRC) shares saw unusually-strong trading volume on Friday . Approximately 479,871 shares changed hands during mid-day trading, an increase of 450% from the previous session’s volume of 87,274 shares.The stock last traded at $34.49 and had previously closed at $34.53.

A number of equities research analysts have recently weighed in on DMRC shares. Craig Hallum started coverage on shares of Digimarc Corp. in a research note on Friday, June 17th. They issued a “buy” rating and a $48.00 price target on the stock. Zacks Investment Research downgraded shares of Digimarc Corp. from a “hold” rating to a “sell” rating in a research note on Wednesday, June 29th. Finally, B. Riley restated a “buy” rating and issued a $44.00 price target on shares of Digimarc Corp. in a research note on Friday, April 22nd.

The company has a 50 day moving average of $33.54 and a 200-day moving average of $30.51. The firm’s market cap is $296.75 million.

Digimarc Corp. (NASDAQ:DMRC) last released its quarterly earnings data on Tuesday, July 26th. The company reported ($0.62) EPS for the quarter, beating the Thomson Reuters’ consensus estimate of ($0.63) by $0.01. The business had revenue of $5.46 million for the quarter, compared to analysts’ expectations of $5.62 million. Digimarc Corp.’s revenue for the quarter was down 5.9% compared to the same quarter last year. During the same period last year, the company earned ($0.50) earnings per share. Analysts predict that Digimarc Corp. will post ($2.43) earnings per share for the current year.

Digimarc Corporation (Digimarc) enables governments and enterprises to give digital identities to media and objects that computers can sense and recognize. The Company’s Digimarc Discover and Digimarc Barcode Intuitive Computing Platform are designed to optimize the identification of consumer brand impressions, facilitating mobile-centric shopping.

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