Traders sold shares of GNC Holdings Inc. (NYSE:GNC) on strength during trading hours on Friday. $8.78 million flowed into the stock on the tick-up and $40.38 million flowed out of the stock on the tick-down, for a money net flow of $31.60 million out of the stock. Of all equities tracked, GNC Holdings had the 0th highest net out-flow for the day. GNC Holdings traded up $0.51 for the day and closed at $19.83

GNC has been the topic of a number of research analyst reports. Zacks Investment Research downgraded GNC Holdings from a “buy” rating to a “hold” rating in a report on Monday, April 18th. Jefferies Group upped their target price on GNC Holdings from $32.00 to $35.00 in a report on Tuesday, April 12th. Sterne Agee CRT reiterated a “neutral” rating on shares of GNC Holdings in a report on Monday, May 16th. Piper Jaffray Cos. reiterated an “overweight” rating and set a $38.00 target price on shares of GNC Holdings in a report on Saturday, June 25th. Finally, Morgan Stanley reiterated an “equal weight” rating and set a $26.00 target price (down previously from $28.00) on shares of GNC Holdings in a report on Wednesday, June 22nd. One research analyst has rated the stock with a sell rating, twelve have issued a hold rating and three have assigned a buy rating to the stock. The stock has an average rating of “Hold” and a consensus price target of $29.33.

The company’s 50 day moving average is $24.55 and its 200 day moving average is $27.33. The firm has a market cap of $1.36 billion and a price-to-earnings ratio of 7.43.

GNC Holdings (NYSE:GNC) last posted its quarterly earnings results on Thursday, July 28th. The company reported $0.79 earnings per share for the quarter, beating the Thomson Reuters’ consensus estimate of $0.78 by $0.01. The company had revenue of $689.60 million for the quarter, compared to the consensus estimate of $670.65 million. The business’s revenue was down 2.4% on a year-over-year basis. During the same period in the prior year, the firm posted $0.79 EPS. Analysts anticipate that GNC Holdings Inc. will post $2.75 earnings per share for the current year.

The business also recently declared a quarterly dividend, which will be paid on Friday, September 30th. Stockholders of record on Friday, September 16th will be paid a dividend of $0.20 per share. This represents a $0.80 annualized dividend and a dividend yield of 4.03%. The ex-dividend date is Wednesday, September 14th.

Several hedge funds recently bought and sold shares of the stock. Trexquant Investment LP increased its stake in GNC Holdings by 19.2% in the fourth quarter. Trexquant Investment LP now owns 40,766 shares of the company’s stock valued at $1,265,000 after buying an additional 6,566 shares in the last quarter. Eii Capital Management Inc. bought a new stake in GNC Holdings during the fourth quarter valued at $2,041,000. Rhumbline Advisers increased its stake in GNC Holdings by 3.4% in the fourth quarter. Rhumbline Advisers now owns 83,601 shares of the company’s stock valued at $2,593,000 after buying an additional 2,710 shares in the last quarter. BNP Paribas Arbitrage SA increased its stake in GNC Holdings by 21.5% in the fourth quarter. BNP Paribas Arbitrage SA now owns 90,140 shares of the company’s stock valued at $2,796,000 after buying an additional 15,941 shares in the last quarter. Finally, Cornerstone Capital Management Holdings LLC. increased its stake in GNC Holdings by 92.5% in the fourth quarter. Cornerstone Capital Management Holdings LLC. now owns 169,516 shares of the company’s stock valued at $5,259,000 after buying an additional 81,453 shares in the last quarter.

GNC Holdings, Inc is a specialty retailer of health, wellness and performance products, including vitamins, minerals and herbal supplement products (VMHS), sports nutrition products and diet products. The Company operates in three segments: Retail, Franchising and Manufacturing/Wholesale. The Retail segment includes sales of products to customers at its company-owned stores in the United States, Canada, Puerto Rico and Ireland and through its Websites, GNC.com and LuckyVitamin.com.

Get Analysts' Upgrades and Downgrades Daily - Enter your email address below to receive a concise daily summary of analysts' upgrades, downgrades and new coverage with MarketBeat.com's FREE daily email newsletter.