J.C. Penney Co. (NYSE:JCP) traded up 8.9% on Thursday . The company traded as high as $9.98 and last traded at $9.96, with a volume of 26,878,164 shares trading hands. The stock had previously closed at $9.15.

A number of equities research analysts have weighed in on the company. Vetr downgraded J.C. Penney from a “strong-buy” rating to a “buy” rating and set a $10.02 price target on the stock. in a research report on Monday. Argus restated a “hold” rating on shares of J.C. Penney in a research report on Wednesday, July 6th. Robert W. Baird restated an “outperform” rating on shares of J.C. Penney in a research report on Tuesday, June 28th. B. Riley restated a “buy” rating and set a $15.00 price target on shares of J.C. Penney in a research report on Monday, June 27th. Finally, Miller Tabak lowered their price target on J.C. Penney from $17.00 to $13.00 and set a “buy” rating on the stock in a research report on Monday, May 23rd. Four investment analysts have rated the stock with a sell rating, twelve have given a hold rating and thirteen have given a buy rating to the stock. The stock presently has an average rating of “Hold” and an average target price of $10.79.

The firm’s 50 day moving average price is $8.94 and its 200 day moving average price is $9.00. The company’s market capitalization is $3.06 billion.

J.C. Penney (NYSE:JCP) last issued its earnings results on Friday, May 13th. The department store operator reported ($0.32) EPS for the quarter, topping the Zacks’ consensus estimate of ($0.38) by $0.06. The company had revenue of $2.81 billion for the quarter, compared to analysts’ expectations of $2.92 billion. The business’s revenue was down 1.6% compared to the same quarter last year. During the same period last year, the business posted ($0.55) earnings per share. Equities research analysts predict that J.C. Penney Co. will post $0.03 earnings per share for the current year.

In related news, Director Ronald W. Tysoe bought 25,000 shares of J.C. Penney stock in a transaction dated Tuesday, May 17th. The shares were acquired at an average cost of $7.24 per share, with a total value of $181,000.00. Following the completion of the transaction, the director now owns 68,469 shares in the company, valued at approximately $495,715.56. The purchase was disclosed in a filing with the SEC, which can be accessed through this link.

Several institutional investors recently modified their holdings of the company. Hodges Capital Management Inc. raised its position in shares of J.C. Penney by 1.9% in the fourth quarter. Hodges Capital Management Inc. now owns 2,444,890 shares of the department store operator’s stock worth $16,283,000 after buying an additional 45,690 shares during the period. Mutual of America Capital Management LLC raised its position in shares of J.C. Penney by 0.3% in the fourth quarter. Mutual of America Capital Management LLC now owns 204,018 shares of the department store operator’s stock valued at $1,359,000 after buying an additional 616 shares during the last quarter. Liberty Mutual Group Asset Management Inc. raised its position in shares of J.C. Penney by 51.6% in the fourth quarter. Liberty Mutual Group Asset Management Inc. now owns 196,974 shares of the department store operator’s stock valued at $1,311,000 after buying an additional 67,028 shares during the last quarter. Comerica Bank raised its position in shares of J.C. Penney by 1.0% in the fourth quarter. Comerica Bank now owns 217,987 shares of the department store operator’s stock valued at $1,563,000 after buying an additional 2,167 shares during the last quarter. Finally, Dimensional Fund Advisors LP raised its position in shares of J.C. Penney by 92.6% in the fourth quarter. Dimensional Fund Advisors LP now owns 10,369,570 shares of the department store operator’s stock valued at $69,062,000 after buying an additional 4,985,651 shares during the last quarter.

J. C. Penney Company, Inc is a holding company. The Company’s operating subsidiary is J. C. Penney Corporation, Inc (JCP). The Company’s business consists of selling merchandise and services to consumers through its department stores and its Website at jcpenney.com, which utilizes optimized applications for desktop, mobile and tablet devices.

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