J.C. Penney Co. (NYSE:JCP) dropped 0.9% during trading on Monday . The stock traded as low as $9.77 and last traded at $9.80, with a volume of 5,344,065 shares changing hands. The stock had previously closed at $9.89.

JCP has been the subject of several recent research reports. Vetr cut J.C. Penney from a “strong-buy” rating to a “buy” rating and set a $10.02 price target for the company. in a research note on Monday, August 8th. Robert W. Baird reissued an “outperform” rating on shares of J.C. Penney in a research note on Tuesday, June 28th. TheStreet raised J.C. Penney from a “sell” rating to a “hold” rating in a research note on Friday, August 12th. B. Riley reissued a “buy” rating and issued a $15.00 price target on shares of J.C. Penney in a research note on Monday, June 27th. Finally, Argus reissued a “hold” rating on shares of J.C. Penney in a research note on Wednesday, July 6th. Two investment analysts have rated the stock with a sell rating, twelve have assigned a hold rating and thirteen have issued a buy rating to the company. The stock currently has a consensus rating of “Hold” and a consensus target price of $11.50.

The firm’s market capitalization is $3.02 billion. The firm’s 50 day moving average price is $9.50 and its 200 day moving average price is $9.26.

J.C. Penney (NYSE:JCP) last issued its earnings results on Friday, August 12th. The department store operator reported ($0.05) EPS for the quarter, topping the Thomson Reuters’ consensus estimate of ($0.15) by $0.10. The business had revenue of $2.92 billion for the quarter, compared to the consensus estimate of $2.93 billion. The business’s revenue was up 1.5% compared to the same quarter last year. During the same quarter in the prior year, the firm posted ($0.41) earnings per share. Equities research analysts predict that J.C. Penney Co. will post $0.16 EPS for the current year.

In other J.C. Penney news, Chairman Marvin R. Ellison bought 50,000 shares of J.C. Penney stock in a transaction dated Thursday, August 25th. The stock was bought at an average cost of $9.92 per share, for a total transaction of $496,000.00. Following the purchase, the chairman now owns 2,557,317 shares of the company’s stock, valued at approximately $25,368,584.64. The purchase was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink.

J. C. Penney Company, Inc is a holding company. The Company’s operating subsidiary is J. C. Penney Corporation, Inc (JCP). The Company’s business consists of selling merchandise and services to consumers through its department stores and its Website at jcpenney.com, which utilizes optimized applications for desktop, mobile and tablet devices.

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