Shares of Avon Products Inc. (NYSE:AVP) reached a new 52-week high during mid-day trading on Friday . The stock traded as high as $5.85 and last traded at $5.80, with a volume of 5,264,164 shares trading hands. The stock had previously closed at $5.56.

AVP has been the topic of several research reports. Citigroup Inc. boosted their price target on shares of Avon Products from $5.00 to $6.00 and gave the company a “buy” rating in a research report on Thursday, May 12th. Jefferies Group initiated coverage on shares of Avon Products in a research report on Friday, June 3rd. They issued a “buy” rating and a $7.00 price target on the stock. Deutsche Bank AG boosted their price target on shares of Avon Products from $7.00 to $8.00 and gave the company a “buy” rating in a research report on Wednesday, August 3rd. Zacks Investment Research raised shares of Avon Products from a “strong sell” rating to a “hold” rating in a report on Wednesday, August 3rd. Finally, B. Riley reaffirmed a “neutral” rating and set a $5.25 target price on shares of Avon Products in a report on Tuesday, August 9th. Four equities research analysts have rated the stock with a hold rating and six have given a buy rating to the company’s stock. Avon Products has an average rating of “Buy” and an average target price of $7.54.

The company’s market cap is $2.55 billion. The company has a 50-day moving average price of $4.94 and a 200 day moving average price of $4.40.

Avon Products (NYSE:AVP) last released its quarterly earnings data on Tuesday, August 2nd. The company reported $0.07 earnings per share for the quarter, topping the Zacks’ consensus estimate of $0.03 by $0.04. The business earned $1.43 billion during the quarter, compared to analysts’ expectations of $1.43 billion. During the same period last year, the company earned $0.11 earnings per share. The firm’s revenue was down 8.3% compared to the same quarter last year. On average, equities research analysts expect that Avon Products Inc. will post $0.14 earnings per share for the current fiscal year.

In other Avon Products news, insider John Higson acquired 10,000 shares of the stock in a transaction that occurred on Thursday, August 11th. The stock was bought at an average cost of $5.20 per share, with a total value of $52,000.00. Following the completion of the purchase, the insider now directly owns 64,341 shares in the company, valued at $334,573.20. The acquisition was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink.

Avon Products, Inc is a manufacturer and marketer of beauty and related products. The Company’s product categories are Beauty, and Fashion and Home. Beauty consists of skincare (which includes personal care), fragrance and color (cosmetics). Fashion and Home consists of fashion jewelry, watches, apparel, footwear, accessories, gift and decorative products, housewares, entertainment and leisure products, children’s products and nutritional products.

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