GoPro Inc. (NASDAQ:GPRO) shares were down 3% during mid-day trading on Friday . The stock traded as low as $12.23 and last traded at $12.63, with a volume of 9,072,499 shares. The stock had previously closed at $13.02.

Several research analysts have issued reports on GPRO shares. Dougherty & Co reaffirmed a “hold” rating on shares of GoPro in a report on Monday, July 18th. JPMorgan Chase & Co. set a $17.00 price target on shares of GoPro and gave the stock a “buy” rating in a research note on Thursday, July 21st. Zacks Investment Research upgraded shares of GoPro from a “sell” rating to a “hold” rating in a research note on Tuesday, April 5th. Goldman Sachs Group Inc. reiterated a “neutral” rating and issued a $11.00 price target on shares of GoPro in a research note on Tuesday, July 26th. Finally, Morgan Stanley reiterated a “sell” rating on shares of GoPro in a research note on Monday, April 11th. Three equities research analysts have rated the stock with a sell rating, fourteen have issued a hold rating and six have issued a buy rating to the stock. The stock has an average rating of “Hold” and a consensus price target of $16.42.

The stock’s 50 day moving average price is $11.12 and its 200-day moving average price is $11.47. The firm’s market cap is $1.76 billion.

GoPro (NASDAQ:GPRO) last posted its quarterly earnings results on Wednesday, July 27th. The company reported ($0.52) earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of ($0.58) by $0.06. The business had revenue of $220.80 million for the quarter, compared to analysts’ expectations of $194.37 million. The business’s quarterly revenue was down 47.4% compared to the same quarter last year. During the same period in the prior year, the business posted $0.35 earnings per share. On average, analysts forecast that GoPro Inc. will post ($1.10) EPS for the current year.

In other GoPro news, President Anthony John Bates sold 9,704 shares of the firm’s stock in a transaction that occurred on Monday, June 6th. The shares were sold at an average price of $10.79, for a total transaction of $104,706.16. Following the completion of the transaction, the president now directly owns 404,540 shares of the company’s stock, valued at approximately $4,364,986.60. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this link.

An institutional investor recently raised its position in GoPro stock. BNP Paribas Arbitrage SA boosted its position in GoPro Inc. (NASDAQ:GPRO) by 473.0% during the fourth quarter, according to its most recent 13F filing with the SEC. The firm owned 136,110 shares of the company’s stock after buying an additional 112,358 shares during the period. BNP Paribas Arbitrage SA owned 0.10% of GoPro worth $2,451,000 as of its most recent filing with the SEC.

GoPro, Inc produces mountable and wearable cameras (capture devices) and accessories. The Company’s products are sold globally through retailers, wholesale distributors and on its Website. It enables people to capture compelling, immersive photo and video content of themselves in their day to day life, as well as participating in their favorite activities.

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