Baozun Inc (NASDAQ:BZUN)’s share price was up 9.7% on Thursday . The stock traded as high as $11.39 and last traded at $11.19, with a volume of 686,099 shares trading hands. The stock had previously closed at $10.20.

Separately, Zacks Investment Research upgraded Baozun from a “sell” rating to a “buy” rating and set a $8.25 price objective on the stock in a report on Tuesday, July 26th.

The company’s 50 day moving average is $8.31 and its 200-day moving average is $6.62. The stock has a market cap of $557.45 million and a PE ratio of 142.03.

Baozun (NASDAQ:BZUN) last posted its earnings results on Thursday, August 4th. The company reported $0.15 EPS for the quarter, beating the consensus estimate of $0.02 by $0.13. The firm earned $700.30 million during the quarter, compared to the consensus estimate of $101.81 million. Baozun’s revenue for the quarter was up 35.3% compared to the same quarter last year. During the same quarter in the prior year, the business posted $0.24 earnings per share. On average, equities analysts expect that Baozun Inc will post $0.27 earnings per share for the current fiscal year.

Baozun Inc, formerly Baozun Cayman Inc, is a holding company. The Company through its wholly owned subsidiary, Shanghai Baozun E-Commerce Limited, provides e-commerce solutions in China. The Company is a digital and e-commerce service partner in China. The Company is engaged in providing e-commerce solutions, including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment.