Baozun Inc (NASDAQ:BZUN)’s share price dropped 6.6% on Wednesday . The company traded as low as $12.00 and last traded at $12.54, with a volume of 936,570 shares trading hands. The stock had previously closed at $13.43.

Separately, Zacks Investment Research upgraded shares of Baozun from a “sell” rating to a “buy” rating and set a $8.25 price target on the stock in a report on Tuesday, July 26th.

The company has a market cap of $709.98 million and a P/E ratio of 180.89. The firm’s 50-day moving average price is $9.00 and its 200 day moving average price is $6.85.

Baozun (NASDAQ:BZUN) last released its earnings results on Thursday, August 4th. The company reported $0.15 EPS for the quarter, beating the consensus estimate of $0.02 by $0.13. The business had revenue of $700.30 million for the quarter, compared to analyst estimates of $101.81 million. During the same period in the prior year, the company earned $0.24 earnings per share. The firm’s revenue for the quarter was up 35.3% on a year-over-year basis. Equities research analysts expect that Baozun Inc will post $0.26 earnings per share for the current year.

An institutional investor recently raised its position in Baozun stock. Ameriprise Financial Inc. boosted its position in shares of Baozun Inc (NASDAQ:BZUN) by 0.7% during the fourth quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor owned 153,867 shares of the company’s stock after buying an additional 1,041 shares during the period. Ameriprise Financial Inc. owned about 0.31% of Baozun worth $1,261,000 at the end of the most recent reporting period.

Baozun Inc, formerly Baozun Cayman Inc, is a holding company. The Company through its wholly owned subsidiary, Shanghai Baozun E-Commerce Limited, provides e-commerce solutions in China. The Company is a digital and e-commerce service partner in China. The Company is engaged in providing e-commerce solutions, including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment.

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