Shares of Baozun Inc (NASDAQ:BZUN) hit a new 52-week high during mid-day trading on Monday . The company traded as high as $14.80 and last traded at $14.61, with a volume of 1,531,600 shares changing hands. The stock had previously closed at $13.45.

Separately, Zacks Investment Research cut Baozun from a “buy” rating to a “hold” rating in a research report on Monday, August 8th.

The stock has a market capitalization of $725.88 million and a PE ratio of 187.31. The stock’s 50 day moving average price is $9.21 and its 200 day moving average price is $6.90.

Baozun (NASDAQ:BZUN) last issued its earnings results on Thursday, August 4th. The company reported $0.15 earnings per share for the quarter, beating the Zacks’ consensus estimate of $0.02 by $0.13. The firm earned $700.30 million during the quarter, compared to analyst estimates of $101.81 million. During the same quarter in the previous year, the business posted $0.24 EPS. Baozun’s revenue was up 35.3% compared to the same quarter last year. Equities analysts anticipate that Baozun Inc will post $0.26 earnings per share for the current year.

A hedge fund recently raised its stake in Baozun stock. Ameriprise Financial Inc. increased its stake in shares of Baozun Inc (NASDAQ:BZUN) by 0.7% during the fourth quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 153,867 shares of the company’s stock after buying an additional 1,041 shares during the period. Ameriprise Financial Inc. owned 0.31% of Baozun worth $1,261,000 at the end of the most recent reporting period.

Baozun Inc, formerly Baozun Cayman Inc, is a holding company. The Company through its wholly owned subsidiary, Shanghai Baozun E-Commerce Limited, provides e-commerce solutions in China. The Company is a digital and e-commerce service partner in China. The Company is engaged in providing e-commerce solutions, including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment.

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