Harley-Davidson, Inc. (NYSE:HOG) was upgraded by research analysts at BidaskClub from a “hold” rating to a “buy” rating in a note issued to investors on Friday.

HOG has been the subject of a number of other reports. Citigroup Inc. cut their price objective on Harley-Davidson from $73.00 to $68.00 and set a “buy” rating for the company in a research note on Monday, March 6th. Tigress Financial reiterated a “buy” rating on shares of Harley-Davidson in a research note on Friday, March 17th. Royal Bank Of Canada boosted their price objective on Harley-Davidson from $58.00 to $60.00 and gave the company a “sector perform” rating in a research note on Wednesday, April 5th. Stifel Nicolaus reiterated a “hold” rating and set a $63.00 price objective (up from $58.00) on shares of Harley-Davidson in a research note on Friday, April 14th. Finally, Wedbush cut their price objective on Harley-Davidson from $55.00 to $53.00 and set a “neutral” rating for the company in a research note on Wednesday, April 19th. One investment analyst has rated the stock with a sell rating, seventeen have given a hold rating and seven have assigned a buy rating to the stock. The company currently has an average rating of “Hold” and a consensus target price of $56.53.

Analyst Recommendations for Harley-Davidson (NYSE:HOG)

Harley-Davidson (NYSE:HOG) traded down 1.44% during midday trading on Friday, reaching $55.42. 1,527,764 shares of the company’s stock traded hands. Harley-Davidson has a one year low of $41.63 and a one year high of $63.40. The stock has a market cap of $9.75 billion, a PE ratio of 15.80 and a beta of 0.81. The stock’s 50 day moving average price is $53.98 and its 200-day moving average price is $57.65.

Harley-Davidson (NYSE:HOG) last released its quarterly earnings results on Tuesday, April 18th. The company reported $1.05 earnings per share (EPS) for the quarter, beating the Zacks’ consensus estimate of $1.02 by $0.03. The business had revenue of $1.33 billion during the quarter, compared to the consensus estimate of $1.35 billion. Harley-Davidson had a return on equity of 31.69% and a net margin of 12.50%. The business’s quarterly revenue was down 15.7% compared to the same quarter last year. During the same period in the previous year, the company posted $1.36 EPS. Equities analysts predict that Harley-Davidson will post $3.75 earnings per share for the current year.

The firm also recently disclosed a quarterly dividend, which was paid on Friday, June 9th. Shareholders of record on Thursday, May 25th were given a $0.365 dividend. This represents a $1.46 annualized dividend and a yield of 2.60%. The ex-dividend date was Tuesday, May 23rd. Harley-Davidson’s dividend payout ratio (DPR) is presently 41.60%.

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Institutional investors have recently made changes to their positions in the stock. Independent Advisor Alliance increased its position in Harley-Davidson by 491.5% in the first quarter. Independent Advisor Alliance now owns 3,336 shares of the company’s stock worth $200,000 after buying an additional 2,772 shares during the last quarter. Wayne Hummer Investments L.L.C. purchased a new position in Harley-Davidson during the first quarter worth about $200,000. Stokes & Hubbell Capital Management LLC purchased a new position in Harley-Davidson during the first quarter worth about $201,000. Putnam Investments LLC purchased a new position in Harley-Davidson during the fourth quarter worth about $204,000. Finally, Appleton Group LLC purchased a new position in Harley-Davidson during the first quarter worth about $210,000. 86.98% of the stock is currently owned by institutional investors.

Harley-Davidson Company Profile

Harley-Davidson, Inc is the parent company for the groups of companies doing business as Harley-Davidson Motor Company (HDMC) and Harley-Davidson Financial Services (HDFS). The Company operates in two segments: the Motorcycles & Related Products (Motorcycles) and the Financial Services. The Motorcycles segment consists of HDMC, which designs, manufactures and sells at wholesale on-road Harley-Davidson motorcycles, as well as motorcycle parts, accessories, general merchandise and related services.

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