Media coverage about Apple (NASDAQ:AAPL) has been trending somewhat positive this week, Accern Sentiment Analysis reports. The research group scores the sentiment of news coverage by reviewing more than 20 million blog and news sources in real time. Accern ranks coverage of companies on a scale of negative one to one, with scores closest to one being the most favorable. Apple earned a coverage optimism score of 0.20 on Accern’s scale. Accern also gave news articles about the iPhone maker an impact score of 45.4246641821183 out of 100, meaning that recent news coverage is somewhat unlikely to have an impact on the company’s share price in the immediate future.

Here are some of the news articles that may have effected Accern’s rankings:

Apple (NASDAQ:AAPL) traded up 0.61% during midday trading on Wednesday, hitting $161.06. 26,119,288 shares of the stock traded hands. Apple has a one year low of $102.53 and a one year high of $161.83. The stock has a market cap of $832.65 billion, a price-to-earnings ratio of 18.29 and a beta of 1.31. The company has a 50-day moving average price of $148.85 and a 200 day moving average price of $143.79. Apple also was the recipient of some unusual options trading activity on Tuesday. Traders bought 139,415 put options on the company. This is an increase of 119% compared to the average volume of 63,733 put options.

Apple (NASDAQ:AAPL) last posted its earnings results on Tuesday, August 1st. The iPhone maker reported $1.67 EPS for the quarter, beating the Zacks’ consensus estimate of $1.57 by $0.10. The firm had revenue of $45.41 billion for the quarter, compared to the consensus estimate of $44.94 billion. Apple had a net margin of 20.87% and a return on equity of 35.40%. The company’s revenue was up 7.2% on a year-over-year basis. During the same period last year, the firm posted $1.42 EPS. Equities research analysts anticipate that Apple will post $9.02 earnings per share for the current year.

The business also recently announced a quarterly dividend, which will be paid on Thursday, August 17th. Investors of record on Monday, August 14th will be given a $0.63 dividend. This represents a $2.52 dividend on an annualized basis and a dividend yield of 1.56%. The ex-dividend date of this dividend is Thursday, August 10th. Apple’s dividend payout ratio (DPR) is 28.64%.

Apple declared that its board has approved a share buyback plan on Tuesday, May 2nd that authorizes the company to repurchase $50.00 billion in outstanding shares. This repurchase authorization authorizes the iPhone maker to purchase up to 6.5% of its shares through open market purchases. Shares repurchase plans are generally a sign that the company’s board of directors believes its stock is undervalued.

A number of research firms have issued reports on AAPL. UBS AG reissued a “buy” rating on shares of Apple in a research report on Tuesday. Rosenblatt Securities reaffirmed a “neutral” rating and issued a $150.00 price target (up from $120.00) on shares of Apple in a report on Tuesday. Royal Bank Of Canada reaffirmed an “outperform” rating and issued a $160.08 price target (down from $176.00) on shares of Apple in a report on Wednesday. Vetr lowered Apple from a “buy” rating to a “hold” rating and set a $164.42 price target for the company. in a report on Monday. Finally, Bank of America Corporation reaffirmed a “buy” rating and issued a $180.00 price target (up from $175.00) on shares of Apple in a report on Wednesday, August 2nd. Thirteen investment analysts have rated the stock with a hold rating, forty-one have assigned a buy rating and one has assigned a strong buy rating to the company. The stock currently has a consensus rating of “Buy” and a consensus target price of $167.19.

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In related news, SVP D Bruce Sewell sold 31,625 shares of the stock in a transaction on Monday, August 7th. The shares were sold at an average price of $158.13, for a total transaction of $5,000,861.25. Following the completion of the sale, the senior vice president now owns 112,430 shares in the company, valued at approximately $17,778,555.90. The sale was disclosed in a document filed with the SEC, which can be accessed through the SEC website. Also, Director Arthur D. Levinson sold 35,000 shares of the stock in a transaction on Monday, August 7th. The stock was sold at an average price of $157.58, for a total transaction of $5,515,300.00. Following the sale, the director now owns 1,168,283 shares of the company’s stock, valued at approximately $184,098,035.14. The disclosure for this sale can be found here. Insiders sold a total of 299,911 shares of company stock worth $46,557,634 over the last ninety days. Insiders own 0.08% of the company’s stock.

About Apple

Apple Inc (Apple) designs, manufactures and markets mobile communication and media devices, personal computers, and portable digital music players, and a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. The Company’s products and services include iPhone, iPad, Mac, iPod, Apple TV, a portfolio of consumer and professional software applications, the iOS and OS X operating systems, iCloud, and a variety of accessory, service and support offerings.

Insider Buying and Selling by Quarter for Apple (NASDAQ:AAPL)

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