JAKKS Pacific, Inc. (NASDAQ:JAKK) reached a new 52-week low during trading on Thursday . The company traded as low as $3.00 and last traded at $3.05, with a volume of 157,559 shares trading hands. The stock had previously closed at $3.15.

Several equities research analysts recently issued reports on the company. TheStreet downgraded JAKKS Pacific from a “c-” rating to a “d+” rating in a report on Tuesday, July 25th. DA Davidson reiterated a “neutral” rating and issued a $3.75 price objective (down previously from $5.00) on shares of JAKKS Pacific in a report on Saturday, July 22nd. Stifel Nicolaus reiterated a “hold” rating and issued a $5.50 price objective on shares of JAKKS Pacific in a report on Monday, July 10th. Zacks Investment Research upgraded JAKKS Pacific from a “strong sell” rating to a “hold” rating in a report on Tuesday, August 8th. Finally, ValuEngine downgraded JAKKS Pacific from a “sell” rating to a “strong sell” rating in a report on Friday, September 1st. One investment analyst has rated the stock with a sell rating and eight have assigned a hold rating to the stock. The stock presently has an average rating of “Hold” and an average target price of $5.46.

The stock’s market cap is $68.32 million. The stock’s 50 day moving average is $3.39 and its 200-day moving average is $4.38.

JAKKS Pacific (NASDAQ:JAKK) last issued its earnings results on Tuesday, July 25th. The company reported ($0.66) earnings per share for the quarter, missing the Zacks’ consensus estimate of ($0.21) by $0.45. JAKKS Pacific had a negative net margin of 1.76% and a negative return on equity of 7.07%. The firm had revenue of $119.57 million during the quarter, compared to analyst estimates of $134.02 million. During the same quarter in the previous year, the business posted ($0.27) EPS. JAKKS Pacific’s revenue was down 15.2% compared to the same quarter last year. Analysts forecast that JAKKS Pacific, Inc. will post $0.15 earnings per share for the current fiscal year.

In other news, CEO Stephen G. Berman bought 10,000 shares of JAKKS Pacific stock in a transaction that occurred on Monday, August 7th. The shares were purchased at an average price of $3.40 per share, for a total transaction of $34,000.00. The acquisition was disclosed in a document filed with the Securities & Exchange Commission, which is available at this hyperlink. 5.20% of the stock is currently owned by company insiders.

A number of institutional investors have recently modified their holdings of JAKK. Bank of New York Mellon Corp boosted its holdings in JAKKS Pacific by 1.4% in the first quarter. Bank of New York Mellon Corp now owns 214,660 shares of the company’s stock valued at $1,181,000 after acquiring an additional 3,068 shares during the last quarter. Alambic Investment Management L.P. boosted its holdings in JAKKS Pacific by 151.4% in the first quarter. Alambic Investment Management L.P. now owns 91,268 shares of the company’s stock valued at $502,000 after acquiring an additional 54,968 shares during the last quarter. Hancock Holding Co. boosted its holdings in JAKKS Pacific by 62.7% in the first quarter. Hancock Holding Co. now owns 31,345 shares of the company’s stock valued at $172,000 after acquiring an additional 12,085 shares during the last quarter. JPMorgan Chase & Co. boosted its holdings in JAKKS Pacific by 38.9% in the first quarter. JPMorgan Chase & Co. now owns 1,603,398 shares of the company’s stock valued at $8,820,000 after acquiring an additional 448,687 shares during the last quarter. Finally, KBC Group NV boosted its holdings in JAKKS Pacific by 92.1% in the first quarter. KBC Group NV now owns 59,895 shares of the company’s stock valued at $329,000 after acquiring an additional 28,719 shares during the last quarter. Hedge funds and other institutional investors own 56.04% of the company’s stock.

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About JAKKS Pacific

JAKKS Pacific, Inc is a multi-line, multi-brand toy company. The Company designs, produces, markets and distributes toys and related products, pet toys, consumables and related products, electronics and related products, kids indoor and outdoor furniture, and other consumer products. The Company operates through two business segments: traditional toys and electronics, and role play, novelty and seasonal toys.