Media coverage about L Brands (NYSE:LB) has been trending somewhat positive on Sunday, according to Accern Sentiment Analysis. The research firm scores the sentiment of news coverage by reviewing more than twenty million news and blog sources in real time. Accern ranks coverage of companies on a scale of -1 to 1, with scores nearest to one being the most favorable. L Brands earned a media sentiment score of 0.12 on Accern’s scale. Accern also assigned media coverage about the specialty retailer an impact score of 45.6227183571464 out of 100, meaning that recent news coverage is somewhat unlikely to have an impact on the company’s share price in the near term.

Here are some of the headlines that may have effected Accern’s rankings:

Shares of L Brands (NYSE LB) traded up 0.32% during trading on Friday, reaching $40.54. 5,677,680 shares of the company’s stock were exchanged. The company has a 50 day moving average of $39.52 and a 200 day moving average of $47.17. L Brands has a 12-month low of $35.00 and a 12-month high of $75.94. The stock has a market cap of $11.51 billion, a P/E ratio of 11.90 and a beta of 0.65.

L Brands (NYSE:LB) last issued its earnings results on Wednesday, August 16th. The specialty retailer reported $0.48 EPS for the quarter, topping analysts’ consensus estimates of $0.45 by $0.03. L Brands had a net margin of 8.04% and a negative return on equity of 103.18%. The company had revenue of $2.76 billion for the quarter, compared to the consensus estimate of $2.75 billion. During the same period in the previous year, the firm earned $0.70 earnings per share. L Brands’s quarterly revenue was down 4.7% compared to the same quarter last year. Equities research analysts anticipate that L Brands will post $3.14 EPS for the current year.

The business also recently declared a quarterly dividend, which was paid on Friday, September 1st. Stockholders of record on Friday, August 18th were paid a $0.60 dividend. This represents a $2.40 dividend on an annualized basis and a dividend yield of 5.92%. The ex-dividend date was Wednesday, August 16th. L Brands’s dividend payout ratio (DPR) is 70.38%.

A number of brokerages have weighed in on LB. BMO Capital Markets set a $44.00 target price on shares of L Brands and gave the company a “hold” rating in a research note on Tuesday, August 8th. Jefferies Group LLC set a $32.00 target price on shares of L Brands and gave the company a “sell” rating in a research note on Thursday, August 17th. Instinet decreased their target price on shares of L Brands from $43.00 to $38.00 and set a “neutral” rating for the company in a research note on Thursday, August 17th. Buckingham Research set a $43.00 target price on shares of L Brands and gave the company a “buy” rating in a research note on Friday, August 18th. Finally, Nomura set a $38.00 target price on shares of L Brands and gave the company a “hold” rating in a research note on Thursday, August 17th. Seven analysts have rated the stock with a sell rating, sixteen have issued a hold rating and eleven have given a buy rating to the company. The company has a consensus rating of “Hold” and an average target price of $47.46.

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About L Brands

L Brands, Inc operates specialty retail business. The Company is focused on women’s intimate and other apparel, personal care, beauty and home fragrance categories. Its segments include Victoria’s Secret, Bath & Body Works, and Victoria’s Secret and Bath & Body Works International. It sells its merchandise through company-owned specialty retail stores in the United States, Canada, the United Kingdom and Greater China, which are mall-based; through Websites, and through international franchise, license and wholesale partners.

Insider Buying and Selling by Quarter for L Brands (NYSE:LB)

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