Tupperware Brands Corporation (NYSE: TUP) and NACCO Industries (NYSE:NC) are both consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, institutional ownership, profitability, analyst recommendations, risk, dividends and valuation.


Tupperware Brands Corporation pays an annual dividend of $2.72 per share and has a dividend yield of 4.6%. NACCO Industries pays an annual dividend of $1.09 per share and has a dividend yield of 1.3%. Tupperware Brands Corporation pays out 87.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. NACCO Industries pays out 21.0% of its earnings in the form of a dividend. Tupperware Brands Corporation has raised its dividend for 3 consecutive years. Tupperware Brands Corporation is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Analyst Recommendations

This is a summary of current ratings for Tupperware Brands Corporation and NACCO Industries, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Tupperware Brands Corporation 0 1 1 0 2.50
NACCO Industries 0 0 0 0 N/A

Tupperware Brands Corporation presently has a consensus target price of $68.50, suggesting a potential upside of 16.64%. Given Tupperware Brands Corporation’s higher probable upside, equities research analysts plainly believe Tupperware Brands Corporation is more favorable than NACCO Industries.

Insider and Institutional Ownership

85.0% of Tupperware Brands Corporation shares are owned by institutional investors. Comparatively, 49.2% of NACCO Industries shares are owned by institutional investors. 3.2% of Tupperware Brands Corporation shares are owned by company insiders. Comparatively, 30.6% of NACCO Industries shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Risk and Volatility

Tupperware Brands Corporation has a beta of 1.62, meaning that its share price is 62% more volatile than the S&P 500. Comparatively, NACCO Industries has a beta of 0.69, meaning that its share price is 31% less volatile than the S&P 500.


This table compares Tupperware Brands Corporation and NACCO Industries’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Tupperware Brands Corporation 7.00% 102.71% 14.11%
NACCO Industries 4.15% 25.69% 8.70%

Valuation and Earnings

This table compares Tupperware Brands Corporation and NACCO Industries’ top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Tupperware Brands Corporation $2.25 billion 1.33 $392.60 million $3.10 18.95
NACCO Industries $854.67 million 0.67 $27.70 million $5.18 16.22

Tupperware Brands Corporation has higher revenue and earnings than NACCO Industries. NACCO Industries is trading at a lower price-to-earnings ratio than Tupperware Brands Corporation, indicating that it is currently the more affordable of the two stocks.


Tupperware Brands Corporation beats NACCO Industries on 12 of the 16 factors compared between the two stocks.

Tupperware Brands Corporation Company Profile

Tupperware Brands Corporation is a global direct-to-consumer company. The Company operates through five segments in three geographic regions: Europe (Europe, Africa and the Middle East), Asia Pacific and the Americas. Its segments are Europe, Asia Pacific, Tupperware North America, Beauty North America and South America. Its Europe, Asia Pacific and Tupperware North America segments include design-centric preparation, storage and serving solutions for the kitchen and home through the Tupperware brand. The Europe segment includes Avroy Shlain in South Africa and Nutrimetics in France, which sell beauty and personal care products. The Beauty North America segment offers cosmetics, skin care and personal care products marketed under the BeautiControl brand in the United States, Canada and Puerto Rico, and the Fuller Cosmetics brands in Mexico and Central America. The South America segment offers housewares and beauty products under the Fuller, Nutrimetics, Nuvo and Tupperware brands.

NACCO Industries Company Profile

NACCO Industries, Inc. is a holding company. The Company’s principal businesses include mining, small appliances and specialty retail. The Company operates through three segments: NACoal, HBB and KC. The Company’s subsidiaries include The North American Coal Corporation (NACoal), Hamilton Beach Brands, Inc. (HBB) and Kitchen Collection, LLC (KC). The Company’s NACoal segment mines coal for use in power generation and provides mining services for other natural resources companies. Coal is surface mined from NACoal’s mines in North Dakota, Texas, Mississippi, Louisiana and the Navajo Nation in New Mexico. The Company’s HBB segment designs, markets and distributes a range of small electric household and specialty housewares appliances, including, blenders, can openers, coffeemakers, food processors, indoor electric grills, irons, mixers, slow cookers, toasters and toaster ovens. In addition, HBB designs, markets and distributes commercial products for restaurants, bars and hotels.

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