eBay (NASDAQ: EBAY) is one of 29 publicly-traded companies in the “E-commerce & Auction Services” industry, but how does it compare to its competitors? We will compare eBay to related businesses based on the strength of its institutional ownership, risk, valuation, earnings, profitability, dividends and analyst recommendations.

Analyst Recommendations

This is a breakdown of recent ratings for eBay and its competitors, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
eBay 2 18 16 0 2.39
eBay Competitors 114 733 1566 87 2.65

eBay currently has a consensus price target of $37.59, suggesting a potential downside of 1.83%. As a group, “E-commerce & Auction Services” companies have a potential upside of 4.89%. Given eBay’s competitors stronger consensus rating and higher probable upside, analysts clearly believe eBay has less favorable growth aspects than its competitors.

Profitability

This table compares eBay and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
eBay 80.93% 17.50% 7.32%
eBay Competitors -1,538.29% -32.31% -7.94%

Risk & Volatility

eBay has a beta of 1.34, suggesting that its share price is 34% more volatile than the S&P 500. Comparatively, eBay’s competitors have a beta of 1.53, suggesting that their average share price is 53% more volatile than the S&P 500.

Earnings & Valuation

This table compares eBay and its competitors top-line revenue, earnings per share and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
eBay $9.16 billion $2.88 billion 5.78
eBay Competitors $2.64 billion $882.67 million -31.42

eBay has higher revenue and earnings than its competitors. eBay is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.

Institutional & Insider Ownership

84.8% of eBay shares are held by institutional investors. Comparatively, 47.7% of shares of all “E-commerce & Auction Services” companies are held by institutional investors. 6.8% of eBay shares are held by insiders. Comparatively, 17.9% of shares of all “E-commerce & Auction Services” companies are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Summary

eBay beats its competitors on 7 of the 13 factors compared.

eBay Company Profile

eBay Inc. (eBay) is a commerce company, which operates through its Marketplace, StubHub and Classifieds platforms. The Company connects buyers and sellers around the world. Its platforms enable sellers around the world to organize and offer their inventory for sale, and buyers to find and purchase it. Its platforms are accessible through an online experience (desktop and laptop computers), from mobile devices (smartphones and tablets) and by application programming interface (API) (platform access for third-party software developers). The Company’s Marketplace platforms include its online marketplace located at www.ebay.com, localized counterparts and the eBay mobile applications. The Company’s StubHub platforms include its online ticket platform located at www.stubhub.com, the StubHub mobile applications and Ticketbis. The Company’s Classifieds platforms include a collection of brands, such as Mobile.de, Kijiji, Gumtree, Marktplaats, eBay Kleinanzeigen and others.

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