The Trade Desk (NASDAQ: TTD) is one of 29 publicly-traded companies in the “E-commerce & Auction Services” industry, but how does it weigh in compared to its competitors? We will compare The Trade Desk to related companies based on the strength of its dividends, profitability, analyst recommendations, risk, earnings, institutional ownership and valuation.

Valuation & Earnings

This table compares The Trade Desk and its competitors gross revenue, earnings per share (EPS) and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
The Trade Desk $251.52 million $64.25 million 71.19
The Trade Desk Competitors $2.64 billion $882.67 million -31.42

The Trade Desk’s competitors have higher revenue and earnings than The Trade Desk. The Trade Desk is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.


This table compares The Trade Desk and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
The Trade Desk 13.92% 26.34% 9.17%
The Trade Desk Competitors -1,538.29% -32.31% -7.94%

Analyst Recommendations

This is a breakdown of recent ratings for The Trade Desk and its competitors, as provided by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
The Trade Desk 0 1 7 0 2.88
The Trade Desk Competitors 114 733 1566 87 2.65

The Trade Desk presently has a consensus price target of $57.63, indicating a potential downside of 3.64%. As a group, “E-commerce & Auction Services” companies have a potential upside of 5.08%. Given The Trade Desk’s competitors higher probable upside, analysts plainly believe The Trade Desk has less favorable growth aspects than its competitors.

Insider & Institutional Ownership

62.8% of The Trade Desk shares are held by institutional investors. Comparatively, 47.7% of shares of all “E-commerce & Auction Services” companies are held by institutional investors. 26.9% of The Trade Desk shares are held by company insiders. Comparatively, 17.9% of shares of all “E-commerce & Auction Services” companies are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.


The Trade Desk beats its competitors on 8 of the 12 factors compared.

About The Trade Desk

The Trade Desk, Inc. is a technology company. The Company provides a self-service platform that enables clients to purchase and manage digital advertising campaigns across various advertising formats, including display, video and social, and on a range of devices, including computers, mobile devices and connected television. Its platform enables a media planner or buyer at an advertising agency to purchase digital media programmatically on various media exchanges and sell-side platforms; acquire and use third-party data to optimize and measure digital advertising campaigns; deploy their, or their client’s, own first-party data in order to optimize campaign efficacy; link digital campaigns to offline sales results or other business objectives; access other services, such as its data management platform and publisher management platform marketplace, and use its user interface and application programming interfaces (APIs) to build their own technology on top of the Company’s platform.

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