Redfin Corp. (NASDAQ: RDFN) and Howard Hughes Corporation (The) (NYSE:HHC) are both mid-cap finance companies, but which is the superior stock? We will contrast the two businesses based on the strength of their analyst recommendations, institutional ownership, earnings, valuation, profitability, risk and dividends.


This table compares Redfin Corp. and Howard Hughes Corporation (The)’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Redfin Corp. N/A N/A N/A
Howard Hughes Corporation (The) 5.69% 4.80% 1.98%

Institutional & Insider Ownership

83.9% of Howard Hughes Corporation (The) shares are held by institutional investors. 20.7% of Howard Hughes Corporation (The) shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Analyst Ratings

This is a summary of current ratings and price targets for Redfin Corp. and Howard Hughes Corporation (The), as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Redfin Corp. 0 4 2 0 2.33
Howard Hughes Corporation (The) 0 1 2 0 2.67

Redfin Corp. currently has a consensus target price of $27.00, indicating a potential downside of 3.47%. Howard Hughes Corporation (The) has a consensus target price of $144.33, indicating a potential upside of 24.64%. Given Howard Hughes Corporation (The)’s stronger consensus rating and higher probable upside, analysts plainly believe Howard Hughes Corporation (The) is more favorable than Redfin Corp..

Earnings & Valuation

This table compares Redfin Corp. and Howard Hughes Corporation (The)’s top-line revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Redfin Corp. N/A N/A N/A N/A N/A
Howard Hughes Corporation (The) $1.06 billion 4.72 $295.39 million $1.41 82.13

Howard Hughes Corporation (The) has higher revenue and earnings than Redfin Corp..


Howard Hughes Corporation (The) beats Redfin Corp. on 8 of the 8 factors compared between the two stocks.

About Redfin Corp.

Redfin Corporation is engaged in providing residential real estate brokerage services. The customer can search for homes by neighborhood, city or MLS number, or can refine results using detailed parameters, such as price and number of beds or baths. The Company serves home buyers and sellers. The Company offers online tools to consumers, including Redfin Estimate, which is an automated home-valuation tool. The customer can search homes for sale in Austin, Atlanta, Baltimore, Boston, Charlotte, Chicago, Dallas, Denver, Fort Lauderdale, Houston, Lake Tahoe, Las Vegas, Los Angeles, Miami, Philadelphia, Phoenix, Portland, OR, Raleigh, San Antonio, San Diego, San Francisco, Sacramento, San Jose, Seattle and Washington. The Company serves over 80 metro areas across the United States.

About Howard Hughes Corporation (The)

The Howard Hughes Corporation is a developer of master planned communities and mixed use properties. The Company is engaged in the ownership, management and the redevelopment or repositioning of real estate assets, as well as other real estate opportunities in the form of entitled and unentitled land and other development rights, also called Strategic Developments. It operates through three segments: Master Planned Communities, Operating Assets and Strategic Developments. Its Master Planned Communities segment consists of the development and sale of residential land and the development of commercial land to hold, develop or sell. Its master planned communities include The Woodlands, Summerlin, Maryland, Bridgeland and The Woodlands Hills. As of December 31, 2016, its Operating Assets segment included 54 properties, investments and other assets. As of December 31, 2016, the Strategic Developments segment included 23 development projects.

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