Aviva plc (LON:AV) was up 0.6% during mid-day trading on Tuesday . The stock traded as high as GBX 489.53 ($6.44) and last traded at GBX 493.70 ($6.49). Approximately 7,294,993 shares traded hands during trading, a decline of 3% from the average daily volume of 7,530,000 shares. The stock had previously closed at GBX 490.60 ($6.45).

Several equities research analysts recently issued reports on AV shares. Barclays PLC upgraded Aviva plc to an “overweight” rating and upped their price target for the stock from GBX 509 ($6.69) to GBX 567 ($7.46) in a report on Friday, October 27th. J P Morgan Chase & Co upped their price target on Aviva plc from GBX 589 ($7.75) to GBX 616 ($8.10) and gave the stock an “overweight” rating in a report on Tuesday, July 18th. Jefferies Group LLC upped their price target on Aviva plc from GBX 600 ($7.89) to GBX 606 ($7.97) and gave the stock a “buy” rating in a report on Thursday, August 31st. reiterated a “hold” rating and set a GBX 550 ($7.23) price target on shares of Aviva plc in a report on Monday, September 4th. Finally, Macquarie reiterated an “outperform” rating on shares of Aviva plc in a report on Tuesday, September 12th. One equities research analyst has rated the stock with a sell rating, five have given a hold rating and twelve have given a buy rating to the stock. Aviva plc currently has an average rating of “Buy” and an average target price of GBX 569.07 ($7.48).

In related news, insider Glyn Barker acquired 11,000 shares of the company’s stock in a transaction that occurred on Friday, September 22nd. The shares were acquired at an average price of GBX 505 ($6.64) per share, with a total value of £55,550 ($73,063.26). Also, insider Patricia Cross acquired 2,609 shares of the company’s stock in a transaction that occurred on Wednesday, October 4th. The shares were bought at an average cost of GBX 498 ($6.55) per share, for a total transaction of £12,992.82 ($17,089.07). Insiders have bought a total of 13,699 shares of company stock worth $6,899,324 in the last ninety days.

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About Aviva plc

Aviva plc is a holding company. The Company provides customers with long-term insurance and savings, general and health insurance, and fund management products and services. Its segments include United Kingdom & Ireland; France; Poland; Italy, Spain and Other; Canada; Asia; Aviva Investors, and Other Group activities.

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