Phoenix New Media Limited (NYSE: FENG) and (NASDAQ:LCAPA) are both consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their institutional ownership, valuation, earnings, risk, dividends, profitability and analyst recommendations.

Institutional and Insider Ownership

12.3% of Phoenix New Media Limited shares are held by institutional investors. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Analyst Recommendations

This is a summary of current ratings for Phoenix New Media Limited and , as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Phoenix New Media Limited 0 0 1 0 3.00
0 0 0 0 N/A

Profitability

This table compares Phoenix New Media Limited and ‘s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Phoenix New Media Limited 4.32% 2.96% 2.05%
N/A N/A N/A

Valuation and Earnings

This table compares Phoenix New Media Limited and ‘s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio NetIncome Earnings Per Share Price/Earnings Ratio
Phoenix New Media Limited $208.11 million 2.17 $11.60 million $0.13 48.39
N/A N/A N/A N/A N/A

Phoenix New Media Limited has higher revenue and earnings than .

Summary

Phoenix New Media Limited beats on 6 of the 6 factors compared between the two stocks.

Phoenix New Media Limited Company Profile

Phoenix New Media Limited is a media company providing content on an integrated platform across Internet, mobile and television channels in China. The Company enables consumers to access professional news and other information, and upload text and images (UGC) on the Internet and through their mobile devices. It also transmits its UGC and in-house produced content to television viewers primarily through Phoenix TV. In addition to professionally produced content, content from Phoenix TV and its in-house produced content, the Company allows its users to UGC to its Websites and mobile applications. It operates in two segments: net advertising services and paid services. It provides its content and services through channels, including ifeng.com channel, video channel and mobile channel, and also transmits its content to television viewers, primarily through Phoenix TV. Together, these channels form a single converged platform providing integrated text, image and video content.

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