Media coverage about Salesforce.com (NYSE:CRM) has trended somewhat positive this week, according to Accern. The research group identifies positive and negative media coverage by reviewing more than 20 million news and blog sources. Accern ranks coverage of public companies on a scale of negative one to one, with scores nearest to one being the most favorable. Salesforce.com earned a news impact score of 0.17 on Accern’s scale. Accern also gave news headlines about the CRM provider an impact score of 45.89133719049 out of 100, indicating that recent media coverage is somewhat unlikely to have an effect on the company’s share price in the immediate future.

These are some of the news headlines that may have effected Accern’s scoring:

Shares of Salesforce.com (NYSE CRM) traded down $0.49 on Friday, hitting $103.83. The company had a trading volume of 4,797,612 shares, compared to its average volume of 5,228,584. The company has a quick ratio of 0.82, a current ratio of 0.82 and a debt-to-equity ratio of 0.08. Salesforce.com has a one year low of $66.43 and a one year high of $109.19. The company has a market capitalization of $75,390.07, a price-to-earnings ratio of 326.17, a P/E/G ratio of 9.80 and a beta of 1.24.

Salesforce.com (NYSE:CRM) last issued its quarterly earnings data on Tuesday, November 21st. The CRM provider reported $0.39 EPS for the quarter, topping the Thomson Reuters’ consensus estimate of $0.37 by $0.02. Salesforce.com had a return on equity of 2.81% and a net margin of 0.09%. The company had revenue of $2.68 billion during the quarter, compared to analyst estimates of $2.65 billion. During the same quarter in the previous year, the company posted $0.24 earnings per share. Salesforce.com’s revenue was up 25.0% compared to the same quarter last year. research analysts anticipate that Salesforce.com will post 0.43 earnings per share for the current fiscal year.

A number of research firms have recently commented on CRM. Vetr cut Salesforce.com from a “buy” rating to a “hold” rating and set a $107.78 target price for the company. in a research note on Monday. Goldman Sachs Group set a $122.00 target price on Salesforce.com and gave the company a “buy” rating in a research note on Thursday, November 23rd. Rosenblatt Securities reaffirmed a “buy” rating and set a $115.00 price objective on shares of Salesforce.com in a research report on Wednesday, August 23rd. Northland Securities reaffirmed a “buy” rating and set a $105.00 price objective on shares of Salesforce.com in a research report on Wednesday, August 23rd. Finally, BTIG Research reaffirmed a “buy” rating and set a $100.00 price objective on shares of Salesforce.com in a research report on Wednesday, August 23rd. Two analysts have rated the stock with a sell rating, seven have assigned a hold rating and forty-four have issued a buy rating to the company. Salesforce.com currently has a consensus rating of “Buy” and an average target price of $112.48.

In related news, insider Parker Harris sold 8,027 shares of Salesforce.com stock in a transaction on Tuesday, September 5th. The stock was sold at an average price of $96.01, for a total value of $770,672.27. Following the completion of the sale, the insider now owns 51,572 shares of the company’s stock, valued at $4,951,427.72. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, Director Craig Conway sold 250 shares of Salesforce.com stock in a transaction on Wednesday, November 15th. The stock was sold at an average price of $105.90, for a total value of $26,475.00. Following the completion of the sale, the director now directly owns 9,408 shares of the company’s stock, valued at approximately $996,307.20. The disclosure for this sale can be found here. Insiders sold 678,099 shares of company stock valued at $69,210,086 in the last ninety days. 6.20% of the stock is currently owned by corporate insiders.

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About Salesforce.com

Salesforce.com, inc. is a provider of enterprise software, delivered through the cloud, with a focus on customer relationship management (CRM). The Company focuses on cloud, mobile, social, Internet of Things (IoT) and artificial intelligence technologies. The Company’s service offerings are configured and integrated with other platforms and enterprise applications.

Insider Buying and Selling by Quarter for Salesforce.com (NYSE:CRM)

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