Clothing retailer J. Crew Group Inc. says it’s considering a possible initial public offering for its powerful Madewell brand.

The statement Thursday comes after the company completed a review of these options.

It states that a Madewell IPO, if pursued, may be performed as early as the second half of the year.

Retail veteran Mickey Drexler led J. Crew for over a decade, making it a coveted style brand until it struck a multi-year earnings slump. He chased his ties with the business.

The news comes as some trend companies are currently attempting to capitalize on a IPO market. Denim giant Levi Strauss & Co. returned to the public marketplace in March because it stages a comeback even as it faces increasing competition and a changing retail landscape.

Some fashion companies are also looking to split up their companies. This past calendar year, VF Corp. said it’ll be dividing its own denim company complemented by Lee and Wrangler jeans right to an independently traded firm.

J. Crew recently started to bring a larger range of styles as a means to turn about its own business. Madewell has done with its classic, quality garments. In its most recent financial year ended Feb. 2, J. Crew earnings fell 4 percent whereas Madewell’s sales soared 26%.