Shares of Coupang, Inc. (NYSE:CPNG – Get Free Report) have earned an average rating of “Moderate Buy” from the eleven ratings firms that are currently covering the firm, MarketBeat Ratings reports. Four investment analysts have rated the stock with a hold rating, six have given a buy rating and one has issued a strong buy rating on the company. The average 12-month price target among brokerages that have issued ratings on the stock in the last year is $33.25.
CPNG has been the topic of a number of recent analyst reports. Bank of America lifted their target price on Coupang from $36.00 to $38.00 and gave the company a “buy” rating in a research report on Wednesday, November 5th. Arete Research initiated coverage on shares of Coupang in a research report on Thursday, September 18th. They set a “buy” rating and a $40.00 price objective for the company. Morgan Stanley restated an “overweight” rating and issued a $31.00 target price on shares of Coupang in a research report on Sunday, December 14th. Weiss Ratings reiterated a “hold (c)” rating on shares of Coupang in a report on Wednesday, October 8th. Finally, Barclays boosted their price objective on Coupang from $36.00 to $40.00 and gave the stock an “overweight” rating in a research report on Tuesday, November 11th.
Read Our Latest Stock Analysis on CPNG
Coupang Stock Performance
Coupang (NYSE:CPNG – Get Free Report) last released its earnings results on Tuesday, November 4th. The company reported $0.05 earnings per share for the quarter, topping the consensus estimate of $0.04 by $0.01. Coupang had a return on equity of 6.95% and a net margin of 1.16%.The firm had revenue of $9.27 billion during the quarter, compared to analysts’ expectations of $9.13 billion. During the same period in the prior year, the company earned $0.06 earnings per share. The company’s quarterly revenue was up 17.8% on a year-over-year basis. As a group, research analysts expect that Coupang will post 0.17 earnings per share for the current fiscal year.
Insider Activity
In related news, VP Pranam Kolari sold 11,653 shares of the firm’s stock in a transaction that occurred on Monday, November 3rd. The shares were sold at an average price of $31.98, for a total value of $372,662.94. Following the completion of the transaction, the vice president owned 147,023 shares in the company, valued at $4,701,795.54. This trade represents a 7.34% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. 12.78% of the stock is owned by corporate insiders.
Institutional Investors Weigh In On Coupang
A number of institutional investors have recently modified their holdings of CPNG. Sunbelt Securities Inc. acquired a new stake in Coupang in the 3rd quarter valued at $26,000. Albion Financial Group UT acquired a new position in shares of Coupang during the second quarter valued at about $30,000. Orion Capital Management LLC bought a new stake in shares of Coupang during the third quarter worth about $32,000. Hilltop National Bank acquired a new stake in shares of Coupang in the 3rd quarter worth about $34,000. Finally, Fifth Third Bancorp lifted its position in Coupang by 1,250.0% in the 3rd quarter. Fifth Third Bancorp now owns 1,080 shares of the company’s stock valued at $35,000 after acquiring an additional 1,000 shares in the last quarter. 83.72% of the stock is owned by institutional investors.
Key Stores Impacting Coupang
Here are the key news stories impacting Coupang this week:
- Positive Sentiment: Company says breach impact was limited — only ~3,000 account records were retained, no evidence the data was transferred to others, and the perpetrator deleted the data after media reports. This reduced perceived severity of the incident and helped calm investor panic. Coupang Says Data Leak Perpetrator Did Not Transfer Data to Others
- Positive Sentiment: Coverage indicates customer payment information does not appear to be at risk and hacked data was largely retrieved, supporting the stock bounce as investors reassess the business impact. An E-Commerce Stock Is Jumping Today After a Cyberattack Knocked It Down
- Positive Sentiment: Unusual options activity — large volume of call purchases — suggests short‑term bullish/speculative interest that can amplify intraday upside. Investors Purchase Large Volume of Call Options on Coupang (NYSE:CPNG)
- Neutral Sentiment: Macro/market context: Coupang was singled out in premarket moves alongside other names as futures fell, meaning some price moves reflect broader market volatility rather than company-specific fundamentals. S&P 500 Futures Fall in Premarket Trading; Coupang, FirstService Lead
- Negative Sentiment: Multiple securities class actions have been filed and numerous law firms are soliciting lead plaintiffs, alleging disclosure failures and investor losses during Aug 6–Dec 16, 2025 — this elevates potential legal liability and will keep headline risk high. Coupang, Inc. Class Action: Levi & Korsinsky Reminds Coupang, Inc. Investors
- Negative Sentiment: Investor‑protection firms and boutique plaintiffs’ shops have launched additional actions and investigations into the company’s breach disclosures and stock drops, which increases the chance of protracted litigation and settlement costs. Johnson Fistel Investigates Data Breach Disclosures
- Negative Sentiment: Analyses flag valuation and rising regulatory scrutiny following the breach and lawsuits — even with limited operational impact, increased compliance costs and reputational damage could weigh on longer‑term valuation. Coupang (NYSE:CPNG) Valuation After Major Data Breach, Lawsuits and Rising Regulatory Scrutiny
Coupang Company Profile
Coupang, listed on the New York Stock Exchange under the ticker CPNG, is a South Korean e-commerce company headquartered in Seoul. Founded in 2010 by Bom Kim, the company grew rapidly by combining an online marketplace with a large direct-retail business model. Coupang completed a primary listing in the United States in 2021, and it has become one of South Korea’s leading online retailers by focusing on convenience, speed and a wide product assortment across consumer categories.
The company operates a vertically integrated e-commerce platform that includes a customer-facing marketplace and an extensive logistics and fulfillment network.
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