Amazon.com, Inc. $AMZN Shares Sold by Net Worth Advisory Group

Net Worth Advisory Group lessened its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 17.4% in the third quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The institutional investor owned 12,014 shares of the e-commerce giant’s stock after selling 2,529 shares during the quarter. Amazon.com makes up approximately 0.8% of Net Worth Advisory Group’s holdings, making the stock its 21st largest holding. Net Worth Advisory Group’s holdings in Amazon.com were worth $2,638,000 at the end of the most recent reporting period.

Other institutional investors and hedge funds also recently added to or reduced their stakes in the company. Kingstone Capital Partners Texas LLC lifted its stake in shares of Amazon.com by 542,733.6% during the second quarter. Kingstone Capital Partners Texas LLC now owns 132,641,388 shares of the e-commerce giant’s stock valued at $29,100,194,000 after buying an additional 132,616,953 shares during the period. Norges Bank purchased a new stake in Amazon.com in the 2nd quarter worth approximately $27,438,011,000. Nuveen LLC acquired a new position in Amazon.com in the 1st quarter valued at $11,674,091,000. Vanguard Group Inc. lifted its stake in shares of Amazon.com by 2.1% during the 2nd quarter. Vanguard Group Inc. now owns 849,721,601 shares of the e-commerce giant’s stock worth $186,420,422,000 after purchasing an additional 17,447,045 shares during the period. Finally, Laurel Wealth Advisors LLC boosted its holdings in shares of Amazon.com by 22,085.8% during the second quarter. Laurel Wealth Advisors LLC now owns 12,177,557 shares of the e-commerce giant’s stock worth $2,671,634,000 after purchasing an additional 12,122,668 shares during the last quarter. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Analyst Upgrades and Downgrades

Several equities analysts recently commented on AMZN shares. DA Davidson upped their target price on Amazon.com from $265.00 to $300.00 and gave the company a “buy” rating in a research note on Friday, October 31st. Rothschild Redb downgraded shares of Amazon.com from a “strong-buy” rating to a “hold” rating in a research note on Tuesday, November 18th. JPMorgan Chase & Co. reissued a “buy” rating and issued a $305.00 target price on shares of Amazon.com in a research report on Friday, December 12th. China Renaissance boosted their target price on shares of Amazon.com from $278.00 to $300.00 and gave the company a “buy” rating in a report on Monday, November 3rd. Finally, Daiwa Capital Markets upped their price target on shares of Amazon.com from $254.00 to $300.00 and gave the stock a “buy” rating in a research report on Tuesday, November 11th. Two equities research analysts have rated the stock with a Strong Buy rating, fifty-six have given a Buy rating and three have issued a Hold rating to the company’s stock. Based on data from MarketBeat, the company currently has an average rating of “Moderate Buy” and an average target price of $295.50.

Amazon.com News Roundup

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Evercore / senior analysts name Amazon as a top large‑cap internet pick for 2026, citing resilient consumer demand and AWS momentum — a catalyst for continued buyside interest and upward price targets. Mark Mahaney names his favourite internet stocks for 2026
• Positive Sentiment: Wall Street upgrade momentum: MarketBeat highlights Amazon among the most upgraded names and notes broad analyst confidence into the next earnings window — supportive for price if AWS growth and beats continue. The 5 Most Upgraded Stocks from 2025: Double-Digit Upside in 2026
• Positive Sentiment: TipRanks frames Amazon’s aggressive investment cycle and AI/AWS tailwinds as a long‑term growth story (the firm projects a push toward the $3T market‑cap territory), which keeps buy‑side conviction despite short‑term spending. Amazon Forecast 2026: Tech Giant Eyes $3 Trillion Club
• Neutral Sentiment: Balance-sheet resiliency: Zacks includes AMZN among names with solid interest‑coverage, underscoring financial strength that helps absorb CapEx and cyclical shocks. 4 Stocks With Solid Interest Coverage to Navigate the 2026 Market
• Neutral Sentiment: Legal/regulatory watch: Amazon filed support in a SCOTUS brief backing Flowers Foods on delivery‑driver classification — a win if courts limit broad gig‑worker reclassification, but the issue remains a policy risk to labor costs. Amazon backs Flowers Foods at SCOTUS on delivery driver legal status
• Negative Sentiment: Rising diesel prices are a near‑term headwind for Amazon’s logistics costs: supply‑driven diesel surges (despite weak freight volumes) point to higher shipping expense and margin pressure into Q1. A Christmas Stress Test: Why Diesel Pricing Stress Means Profits
• Negative Sentiment: Heavy AI/data‑center CapEx remains a two‑edged sword: Market coverage notes Amazon spent large sums on data centers and AI in 2025, which pressured free cash flow — investors must balance near‑term FCF impact vs. longer‑term AWS monetization. How the Mag 7’s 2025 Laggards Could Turn Into 2026 Winners
• Negative Sentiment: Political/regulatory rhetoric heats up: public calls (e.g., Senator Sanders) to tax or restrict automation add headline risk around Amazon’s robotics/AI labor strategy — potential for policy pushback that could affect costs or public perception. Bernie Sanders Says Companies Like Amazon Would Replace Workers With Robots

Amazon.com Price Performance

AMZN opened at $232.53 on Wednesday. Amazon.com, Inc. has a 52-week low of $161.38 and a 52-week high of $258.60. The company has a 50 day moving average of $231.61 and a two-hundred day moving average of $226.55. The company has a market cap of $2.49 trillion, a P/E ratio of 32.84, a P/E/G ratio of 1.60 and a beta of 1.37. The company has a quick ratio of 0.80, a current ratio of 1.01 and a debt-to-equity ratio of 0.14.

Amazon.com (NASDAQ:AMZN) last issued its earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 EPS for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. The business had revenue of $180.17 billion for the quarter, compared to the consensus estimate of $177.53 billion. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The business’s revenue for the quarter was up 13.4% compared to the same quarter last year. During the same quarter last year, the firm posted $1.43 EPS. On average, analysts expect that Amazon.com, Inc. will post 6.31 earnings per share for the current year.

Insider Buying and Selling

In related news, CEO Andrew R. Jassy sold 19,872 shares of the business’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.94, for a total transaction of $4,311,031.68. Following the transaction, the chief executive officer directly owned 2,208,310 shares of the company’s stock, valued at approximately $479,070,771.40. The trade was a 0.89% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through the SEC website. Also, CEO Matthew S. Garman sold 17,768 shares of the company’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.90, for a total value of $3,853,879.20. Following the completion of the transaction, the chief executive officer owned 6,273 shares of the company’s stock, valued at approximately $1,360,613.70. This represents a 73.91% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold a total of 79,734 shares of company stock valued at $18,534,017 over the last ninety days. Insiders own 10.80% of the company’s stock.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.