Zeta Global (NYSE:ZETA) Shares Gap Up – Time to Buy?

Zeta Global Holdings Corp. (NYSE:ZETA) shares gapped up prior to trading on Tuesday . The stock had previously closed at $21.67, but opened at $23.12. Zeta Global shares last traded at $23.2020, with a volume of 4,056,645 shares traded.

Analyst Upgrades and Downgrades

ZETA has been the subject of several analyst reports. UBS Group set a $29.00 target price on shares of Zeta Global in a report on Tuesday, November 25th. Needham & Company LLC reissued a “buy” rating on shares of Zeta Global in a research note on Tuesday, November 25th. The Goldman Sachs Group restated a “neutral” rating and set a $23.00 price objective on shares of Zeta Global in a research report on Thursday, November 6th. Wall Street Zen raised shares of Zeta Global from a “hold” rating to a “buy” rating in a report on Saturday, December 20th. Finally, Morgan Stanley raised their price target on Zeta Global from $21.00 to $23.00 and gave the company an “equal weight” rating in a report on Wednesday, November 26th. Nine analysts have rated the stock with a Buy rating, four have assigned a Hold rating and one has issued a Sell rating to the company. According to MarketBeat, Zeta Global presently has an average rating of “Moderate Buy” and a consensus target price of $27.25.

Zeta Global Stock Performance

The company has a market capitalization of $5.62 billion, a P/E ratio of -195.35, a price-to-earnings-growth ratio of 2.11 and a beta of 1.26. The business has a 50 day moving average of $18.65 and a 200 day moving average of $18.23. The company has a quick ratio of 3.01, a current ratio of 3.01 and a debt-to-equity ratio of 0.29.

Insider Activity at Zeta Global

In related news, Director Jeanine Silberblatt sold 12,990 shares of the firm’s stock in a transaction on Friday, December 12th. The shares were sold at an average price of $19.34, for a total value of $251,226.60. Following the completion of the transaction, the director directly owned 57,850 shares of the company’s stock, valued at approximately $1,118,819. This trade represents a 18.34% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Corporate insiders own 13.02% of the company’s stock.

Hedge Funds Weigh In On Zeta Global

Several institutional investors have recently bought and sold shares of ZETA. Disciplined Growth Investors Inc. MN bought a new stake in shares of Zeta Global in the 3rd quarter worth about $121,502,000. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC increased its stake in Zeta Global by 753.3% during the first quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC now owns 6,306,270 shares of the company’s stock worth $85,513,000 after acquiring an additional 5,567,201 shares during the last quarter. Greenvale Capital LLP raised its position in Zeta Global by 178.0% during the second quarter. Greenvale Capital LLP now owns 6,951,181 shares of the company’s stock valued at $107,674,000 after purchasing an additional 4,451,181 shares during the period. Marshall Wace LLP lifted its stake in shares of Zeta Global by 857.2% in the 2nd quarter. Marshall Wace LLP now owns 2,679,321 shares of the company’s stock valued at $41,503,000 after purchasing an additional 2,399,408 shares during the last quarter. Finally, Norges Bank purchased a new position in shares of Zeta Global in the 2nd quarter worth approximately $33,474,000. Institutional investors own 87.75% of the company’s stock.

About Zeta Global

Zeta Global, founded in 2007 and headquartered in New York City, is a leading data-driven marketing technology company. The firm’s mission centers on helping brands acquire, grow and retain customers through a unified customer lifecycle management platform. Over the years, Zeta Global has built a reputation for leveraging big data and predictive analytics to power digital marketing programs across multiple channels.

At the core of Zeta’s offering is the Zeta Marketing Platform, which combines identity resolution, audience insights and real-time engagement capabilities.