Insider Selling: Intuit (NASDAQ:INTU) CEO Sells 41,000 Shares of Stock

Intuit Inc. (NASDAQ:INTU) CEO Sasan Goodarzi sold 41,000 shares of the stock in a transaction on Wednesday, January 7th. The stock was sold at an average price of $650.10, for a total transaction of $26,654,100.00. Following the completion of the sale, the chief executive officer owned 13,611 shares in the company, valued at $8,848,511.10. The trade was a 75.08% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link.

Intuit Trading Up 0.2%

Shares of INTU stock traded up $1.60 on Thursday, hitting $652.75. 1,651,136 shares of the stock traded hands, compared to its average volume of 2,104,257. The company has a debt-to-equity ratio of 0.28, a quick ratio of 1.39 and a current ratio of 1.39. The firm’s 50-day moving average price is $656.82 and its two-hundred day moving average price is $692.45. Intuit Inc. has a twelve month low of $532.65 and a twelve month high of $813.70. The stock has a market capitalization of $181.64 billion, a PE ratio of 44.62, a PEG ratio of 2.65 and a beta of 1.25.

Intuit (NASDAQ:INTU) last announced its earnings results on Thursday, November 20th. The software maker reported $3.34 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $3.09 by $0.25. The company had revenue of $3.87 billion for the quarter, compared to analyst estimates of $3.76 billion. Intuit had a return on equity of 23.52% and a net margin of 21.19%.The firm’s quarterly revenue was up 18.3% compared to the same quarter last year. During the same quarter in the previous year, the company earned $2.50 earnings per share. Intuit has set its Q2 2026 guidance at 3.630-3.680 EPS. As a group, analysts anticipate that Intuit Inc. will post 14.09 EPS for the current year.

Intuit Announces Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Friday, January 16th. Investors of record on Friday, January 9th will be given a dividend of $1.20 per share. This represents a $4.80 annualized dividend and a dividend yield of 0.7%. The ex-dividend date is Friday, January 9th. Intuit’s payout ratio is currently 32.81%.

Key Headlines Impacting Intuit

Here are the key news stories impacting Intuit this week:

• Positive Sentiment: TD Cowen initiated coverage with a “buy” and a $802 price target (~23% upside vs. current levels), a high-profile call that can attract buying interest and lift momentum. TD Cowen Buy on Intuit
• Positive Sentiment: Truist began coverage assigning a “buy” and a $739 price target, adding another institutional endorsement that could support demand for the stock. Truist Initiates on Intuit
• Positive Sentiment: Media coverage highlights Intuit’s SMB MediaLabs push (CES coverage) positioning the company to expand advertising and monetization beyond core tax/accounting products — a potential revenue/TAM positive over time. Intuit MediaLabs at CES
• Positive Sentiment: Company fundamentals remain supportive: Intuit recently reported a strong quarter (beat on EPS and revenue, raised/solid guidance) and declared a quarterly dividend ($1.20), both factors that underpin investor confidence. MarketBeat Intuit Profile
• Neutral Sentiment: Daily analyst-roundup pieces list Intuit among top research calls — useful visibility but largely descriptive rather than new fundamental news. 24/7 Wall St Analyst Calls
• Neutral Sentiment: Zacks and other outlets ran pieces on Wall Street bullishness and Intuit’s recent outperformance — these explain sentiment but add limited new catalysts. Zacks on Wall Street Views
• Neutral Sentiment: Analysis pieces (Seeking Alpha, others) reiterate Intuit is pricey but improving — helpful for longer-term investors but not an immediate market mover. Seeking Alpha Analysis
• Negative Sentiment: CFO Sandeep Aujla disclosed the sale of 1,335 shares (~$840k), a large reduction in his direct holdings; insider sales can be viewed negatively by some traders even if motivated by diversification or other non‑company reasons. SEC filing: SEC Form 4 – Aujla Sale

Institutional Inflows and Outflows

Several institutional investors have recently modified their holdings of INTU. KMG Fiduciary Partners LLC increased its position in Intuit by 1.8% during the second quarter. KMG Fiduciary Partners LLC now owns 771 shares of the software maker’s stock worth $607,000 after acquiring an additional 14 shares during the period. Pinnacle Bancorp Inc. boosted its position in Intuit by 3.9% during the 2nd quarter. Pinnacle Bancorp Inc. now owns 376 shares of the software maker’s stock worth $296,000 after buying an additional 14 shares during the period. Weaver Capital Management LLC lifted its holdings in shares of Intuit by 1.3% during the second quarter. Weaver Capital Management LLC now owns 1,127 shares of the software maker’s stock worth $888,000 after purchasing an additional 14 shares during the period. May Hill Capital LLC raised its position in shares of Intuit by 4.2% during the second quarter. May Hill Capital LLC now owns 345 shares of the software maker’s stock worth $272,000 after acquiring an additional 14 shares during the last quarter. Finally, Moody Lynn & Lieberson LLC boosted its stake in shares of Intuit by 0.9% in the 2nd quarter. Moody Lynn & Lieberson LLC now owns 1,672 shares of the software maker’s stock valued at $1,317,000 after purchasing an additional 15 shares during the last quarter. 83.66% of the stock is currently owned by institutional investors and hedge funds.

Analyst Upgrades and Downgrades

Several research firms have weighed in on INTU. Royal Bank Of Canada reiterated an “outperform” rating and issued a $850.00 price objective on shares of Intuit in a research note on Friday, November 21st. Truist Financial began coverage on Intuit in a research report on Tuesday. They issued a “buy” rating and a $739.00 price target on the stock. Wolfe Research cut their target price on shares of Intuit from $870.00 to $830.00 and set an “outperform” rating for the company in a research note on Monday, December 15th. Wells Fargo & Company reissued an “equal weight” rating and set a $700.00 price objective (down previously from $840.00) on shares of Intuit in a report on Thursday. Finally, Rothschild & Co Redburn increased their price target on shares of Intuit from $560.00 to $670.00 and gave the stock a “neutral” rating in a research report on Tuesday, September 23rd. One research analyst has rated the stock with a Strong Buy rating, twenty-five have issued a Buy rating, five have assigned a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat, the stock has an average rating of “Moderate Buy” and an average target price of $790.00.

Intuit Company Profile

Intuit Inc (NASDAQ: INTU) is a financial software company headquartered in Mountain View, California, that develops and sells cloud-based financial management and compliance products for individuals, small businesses, self-employed workers and accounting professionals. Founded in 1983 by Scott Cook and Tom Proulx, the company has grown from desktop tax and accounting software into a diversified provider of online financial tools. As of my latest update, Sasan Goodarzi serves as Chief Executive Officer.

Intuit’s product portfolio includes QuickBooks, its flagship accounting and business-management platform that offers bookkeeping, payroll, payments and invoicing capabilities; TurboTax, a tax-preparation and filing service aimed at individual taxpayers; and Mint, a consumer personal-finance and budgeting app.