Strategic Planning Group LLC Has $6.67 Million Stake in Intuit Inc. $INTU

Strategic Planning Group LLC boosted its holdings in Intuit Inc. (NASDAQ:INTU) by 27.3% in the third quarter, Holdings Channel reports. The firm owned 9,772 shares of the software maker’s stock after purchasing an additional 2,098 shares during the quarter. Strategic Planning Group LLC’s holdings in Intuit were worth $6,674,000 as of its most recent SEC filing.

Several other hedge funds and other institutional investors have also recently added to or reduced their stakes in INTU. KMG Fiduciary Partners LLC boosted its stake in shares of Intuit by 1.8% during the 2nd quarter. KMG Fiduciary Partners LLC now owns 771 shares of the software maker’s stock worth $607,000 after buying an additional 14 shares during the last quarter. Pinnacle Bancorp Inc. increased its holdings in Intuit by 3.9% during the second quarter. Pinnacle Bancorp Inc. now owns 376 shares of the software maker’s stock worth $296,000 after buying an additional 14 shares during the last quarter. Weaver Capital Management LLC raised its position in Intuit by 1.3% during the second quarter. Weaver Capital Management LLC now owns 1,127 shares of the software maker’s stock worth $888,000 after acquiring an additional 14 shares in the last quarter. May Hill Capital LLC lifted its stake in Intuit by 4.2% in the second quarter. May Hill Capital LLC now owns 345 shares of the software maker’s stock valued at $272,000 after acquiring an additional 14 shares during the last quarter. Finally, Moody Lynn & Lieberson LLC grew its position in shares of Intuit by 0.9% in the 2nd quarter. Moody Lynn & Lieberson LLC now owns 1,672 shares of the software maker’s stock valued at $1,317,000 after acquiring an additional 15 shares during the period. 83.66% of the stock is currently owned by institutional investors and hedge funds.

Key Intuit News

Here are the key news stories impacting Intuit this week:

• Positive Sentiment: TD Cowen initiated coverage with a “buy” rating and a $802 price target (implies ~23% upside), a clear bullish signal that can attract momentum and institutional interest. Read More.
• Positive Sentiment: Truist also began coverage with a “buy” and $739 target (~13.5% upside), reinforcing the bullish analyst narrative this morning. Read More.
• Positive Sentiment: LA Times pieces on Intuit’s SMB MediaLabs (CES coverage) highlight expansion from tax/finance software into advertising/media for small businesses — a strategic growth story that supports longer‑term revenue diversification. Read More.
• Positive Sentiment: Intuit disclosed a quarterly dividend of $1.20 (ex‑div Jan 9; pay Jan 16), a modest yield but supportive for income‑oriented holders and signals cash return policy.
• Neutral Sentiment: 24/7 Wall St. included Intuit in a roundup of analyst calls — useful for context but not a stand‑alone catalyst. Read More.
• Neutral Sentiment: Analysis pieces (Seeking Alpha, Zacks) praise Intuit’s improving business and recent outperformance but flag that valuation is elevated — important framing for medium/long‑term investors, less likely to move intraday. Read More.
• Neutral Sentiment: Seasonal product coverage of TurboTax 2026 reminds investors of tax‑season tailwinds and recurring revenue but is not an immediate catalyst alone. Read More.
• Negative Sentiment: Intuit CFO Sandeep Aujla sold 1,335 shares (~$840k) on Jan 5 — a notable insider sale (the filing shows a large percentage reduction in his direct holding) that some investors view as a short‑term negative signal. Read More.

Wall Street Analyst Weigh In

INTU has been the topic of a number of research analyst reports. UBS Group set a $739.00 target price on shares of Intuit in a report on Tuesday. Independent Research set a $875.00 price objective on Intuit in a research note on Tuesday, November 18th. Royal Bank Of Canada reaffirmed an “outperform” rating and issued a $850.00 price objective on shares of Intuit in a research report on Friday, November 21st. Wall Street Zen lowered Intuit from a “buy” rating to a “hold” rating in a report on Saturday, January 3rd. Finally, Truist Financial started coverage on Intuit in a research note on Tuesday. They issued a “buy” rating and a $739.00 price target on the stock. One equities research analyst has rated the stock with a Strong Buy rating, twenty-five have given a Buy rating, five have given a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat, the stock has a consensus rating of “Moderate Buy” and an average price target of $790.00.

Insider Activity

In other news, Director Richard L. Dalzell sold 333 shares of the company’s stock in a transaction on Thursday, December 11th. The stock was sold at an average price of $659.95, for a total transaction of $219,763.35. Following the completion of the sale, the director directly owned 13,476 shares in the company, valued at approximately $8,893,486.20. This represents a 2.41% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. Also, Director Scott D. Cook sold 1,402 shares of the firm’s stock in a transaction on Wednesday, December 31st. The stock was sold at an average price of $668.02, for a total value of $936,564.04. Following the completion of the transaction, the director owned 5,668,182 shares in the company, valued at $3,786,458,939.64. The trade was a 0.02% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last three months, insiders sold 347,464 shares of company stock worth $228,860,293. 2.49% of the stock is currently owned by company insiders.

Intuit Price Performance

NASDAQ:INTU opened at $651.15 on Thursday. Intuit Inc. has a 52 week low of $532.65 and a 52 week high of $813.70. The company has a debt-to-equity ratio of 0.28, a quick ratio of 1.39 and a current ratio of 1.39. The firm’s 50-day simple moving average is $656.82 and its 200 day simple moving average is $692.45. The firm has a market cap of $181.20 billion, a price-to-earnings ratio of 44.51, a P/E/G ratio of 2.65 and a beta of 1.25.

Intuit (NASDAQ:INTU) last announced its earnings results on Thursday, November 20th. The software maker reported $3.34 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $3.09 by $0.25. Intuit had a net margin of 21.19% and a return on equity of 23.52%. The firm had revenue of $3.87 billion for the quarter, compared to analyst estimates of $3.76 billion. During the same quarter in the prior year, the business posted $2.50 EPS. The business’s revenue was up 18.3% compared to the same quarter last year. Intuit has set its Q2 2026 guidance at 3.630-3.680 EPS. As a group, sell-side analysts predict that Intuit Inc. will post 14.09 earnings per share for the current year.

Intuit Dividend Announcement

The business also recently disclosed a quarterly dividend, which will be paid on Friday, January 16th. Shareholders of record on Friday, January 9th will be issued a $1.20 dividend. The ex-dividend date of this dividend is Friday, January 9th. This represents a $4.80 annualized dividend and a yield of 0.7%. Intuit’s payout ratio is currently 32.81%.

About Intuit

Intuit Inc (NASDAQ: INTU) is a financial software company headquartered in Mountain View, California, that develops and sells cloud-based financial management and compliance products for individuals, small businesses, self-employed workers and accounting professionals. Founded in 1983 by Scott Cook and Tom Proulx, the company has grown from desktop tax and accounting software into a diversified provider of online financial tools. As of my latest update, Sasan Goodarzi serves as Chief Executive Officer.

Intuit’s product portfolio includes QuickBooks, its flagship accounting and business-management platform that offers bookkeeping, payroll, payments and invoicing capabilities; TurboTax, a tax-preparation and filing service aimed at individual taxpayers; and Mint, a consumer personal-finance and budgeting app.