Moran Wealth Management LLC decreased its holdings in Deckers Outdoor Corporation (NYSE:DECK – Free Report) by 53.6% in the third quarter, according to the company in its most recent 13F filing with the SEC. The institutional investor owned 48,271 shares of the textile maker’s stock after selling 55,693 shares during the quarter. Moran Wealth Management LLC’s holdings in Deckers Outdoor were worth $4,893,000 as of its most recent filing with the SEC.
A number of other hedge funds and other institutional investors also recently made changes to their positions in the business. American National Bank & Trust boosted its holdings in Deckers Outdoor by 77.4% during the third quarter. American National Bank & Trust now owns 243 shares of the textile maker’s stock valued at $25,000 after purchasing an additional 106 shares in the last quarter. True Wealth Design LLC increased its position in shares of Deckers Outdoor by 2,440.0% during the 3rd quarter. True Wealth Design LLC now owns 254 shares of the textile maker’s stock worth $26,000 after purchasing an additional 244 shares in the last quarter. Geneos Wealth Management Inc. lifted its holdings in Deckers Outdoor by 330.8% during the 2nd quarter. Geneos Wealth Management Inc. now owns 280 shares of the textile maker’s stock valued at $29,000 after purchasing an additional 215 shares during the last quarter. CVA Family Office LLC increased its holdings in shares of Deckers Outdoor by 137.4% during the second quarter. CVA Family Office LLC now owns 311 shares of the textile maker’s stock worth $32,000 after buying an additional 180 shares in the last quarter. Finally, Rakuten Securities Inc. boosted its holdings in shares of Deckers Outdoor by 45.5% in the 2nd quarter. Rakuten Securities Inc. now owns 320 shares of the textile maker’s stock worth $33,000 after acquiring an additional 100 shares in the last quarter. 97.79% of the stock is owned by institutional investors.
Trending Headlines about Deckers Outdoor
Here are the key news stories impacting Deckers Outdoor this week:
- Positive Sentiment: Jim Cramer said “most of the pain in Deckers and HOKA is already baked in,” a headline that can reduce fear and attract bargain hunting or short-covering. Jim Cramer Says “I Think Most of the Pain in Deckers and HOKA Is Already Baked In”
- Positive Sentiment: Robert W. Baird maintained a neutral/price‑target view previously, setting a $125 target (implying upside), which can act as a support-level signal for investors. Baird reaffirmed neutral with $125 PT
- Neutral Sentiment: Benzinga examined Deckers’ recent short interest — higher shorting or concentrated short positions can amplify volatility and influence near‑term moves, but the piece is analytical rather than a direct catalyst. Looking Into Deckers Outdoor Corp’s Recent Short Interest
- Neutral Sentiment: MarketBeat included DECK in a roundup about stocks with analyst estimate momentum — incremental analyst estimate revisions can presage earnings surprises but are not an immediate directional trigger. 3 Stocks With Analyst Revisions That Could Drive Earnings Surprises
- Negative Sentiment: Piper Sandler downgraded Deckers to underweight, citing waning HOKA popularity — this is the most direct bearish analyst action and likely the primary driver of recent downside pressure. Baird downgrades Deckers, Crocs, flags Under Armour
- Negative Sentiment: An additional downgrade (Baird moved from strong‑buy to hold in some reports) and analyst writeups argued that promotions are an “unhealthy” sales tool for Deckers, highlighting margin and brand‑strength risks. Downgrade coverage on Zacks
- Negative Sentiment: Follow-up coverage (The Motley Fool, Schaeffer’s, MSN and video rundowns) amplified the downgrade narrative and documented intraday weakness after the analyst moves — increasing near‑term selling pressure and volatility. Why Deckers Stock Dropped Today
Analyst Upgrades and Downgrades
Get Our Latest Analysis on Deckers Outdoor
Deckers Outdoor Trading Up 4.1%
Deckers Outdoor stock opened at $107.29 on Friday. The company has a market cap of $15.64 billion, a PE ratio of 15.90, a PEG ratio of 4.64 and a beta of 1.15. Deckers Outdoor Corporation has a 1 year low of $78.91 and a 1 year high of $223.98. The company’s 50-day moving average is $93.79 and its two-hundred day moving average is $101.68.
Deckers Outdoor (NYSE:DECK – Get Free Report) last issued its quarterly earnings results on Thursday, October 23rd. The textile maker reported $1.82 EPS for the quarter, topping the consensus estimate of $1.58 by $0.24. The company had revenue of $1.43 billion during the quarter, compared to analysts’ expectations of $1.41 billion. Deckers Outdoor had a net margin of 19.47% and a return on equity of 40.54%. Deckers Outdoor’s revenue was up 9.1% on a year-over-year basis. During the same quarter in the previous year, the company earned $1.59 EPS. Deckers Outdoor has set its FY 2026 guidance at 6.300-6.390 EPS. Research analysts forecast that Deckers Outdoor Corporation will post 5.89 EPS for the current year.
Insider Activity at Deckers Outdoor
In other news, insider Angela Ogbechie sold 1,460 shares of the stock in a transaction on Friday, October 31st. The stock was sold at an average price of $81.45, for a total value of $118,917.00. Following the transaction, the insider owned 34,020 shares of the company’s stock, valued at $2,770,929. This represents a 4.11% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink. Insiders own 0.40% of the company’s stock.
Deckers Outdoor Company Profile
Deckers Outdoor Corporation is a global designer, marketer and distributor of footwear, apparel and accessories. The company’s product portfolio includes well‐known brands such as UGG, HOKA, Teva, Sanuk and Koolaburra by UGG, spanning a range of lifestyle, performance and outdoor categories. Deckers leverages a blend of proprietary manufacturing, strategic brand storytelling and direct‐to‐consumer retail to serve both fashion‐focused and performance‐oriented customers.
Founded in 1973 by Doug Otto and Karl F.
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