Mattel (NASDAQ:MAT – Get Free Report) had its price objective upped by research analysts at Roth Mkm from $20.00 to $22.00 in a report released on Wednesday, MarketBeat reports. The firm presently has a “neutral” rating on the stock. Roth Mkm’s price target suggests a potential upside of 3.48% from the stock’s current price.
MAT has been the topic of several other reports. Weiss Ratings restated a “hold (c+)” rating on shares of Mattel in a research report on Wednesday, December 24th. JPMorgan Chase & Co. lowered their price objective on shares of Mattel from $25.00 to $23.00 and set a “neutral” rating for the company in a research note on Monday, October 27th. Seaport Research Partners raised Mattel to a “hold” rating in a research report on Monday, November 10th. Morgan Stanley reiterated a “positive” rating on shares of Mattel in a research note on Monday. Finally, Zacks Research downgraded Mattel from a “hold” rating to a “strong sell” rating in a report on Monday, January 12th. Four analysts have rated the stock with a Buy rating, six have assigned a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, Mattel currently has an average rating of “Hold” and an average target price of $24.38.
Get Our Latest Report on Mattel
Mattel Stock Up 0.3%
Institutional Inflows and Outflows
Large investors have recently modified their holdings of the business. EdgePoint Investment Group Inc. increased its position in Mattel by 9.4% during the third quarter. EdgePoint Investment Group Inc. now owns 44,662,760 shares of the company’s stock worth $751,674,000 after acquiring an additional 3,839,176 shares during the period. Ariel Investments LLC increased its holdings in shares of Mattel by 2.6% during the 2nd quarter. Ariel Investments LLC now owns 14,220,786 shares of the company’s stock worth $280,434,000 after purchasing an additional 362,671 shares during the period. Dimensional Fund Advisors LP raised its position in shares of Mattel by 4.4% during the third quarter. Dimensional Fund Advisors LP now owns 9,517,597 shares of the company’s stock valued at $160,184,000 after buying an additional 401,469 shares during the last quarter. Frontier Capital Management Co. LLC lifted its stake in shares of Mattel by 0.6% in the second quarter. Frontier Capital Management Co. LLC now owns 8,980,205 shares of the company’s stock valued at $177,090,000 after buying an additional 55,916 shares during the period. Finally, LSV Asset Management lifted its stake in shares of Mattel by 5.6% in the third quarter. LSV Asset Management now owns 6,017,810 shares of the company’s stock valued at $101,280,000 after buying an additional 318,172 shares during the period. 97.15% of the stock is currently owned by institutional investors and hedge funds.
Trending Headlines about Mattel
Here are the key news stories impacting Mattel this week:
- Positive Sentiment: Apple TV set an October launch for “Matchbox The Movie,” a high-profile studio tie that features John Cena and positions Mattel to build a new franchise from its Matchbox car brand. This is a direct monetization path for IP and supports recurring content/licensing revenue. Apple TV sets October launch for Mattel’s ‘Matchbox’ car movie
- Positive Sentiment: First-look coverage of Apple X Mattel’s “Matchbox The Movie” highlights celebrity casting and Apple’s distribution, increasing the potential scale and visibility of the franchise (helps licensing, merchandising, streaming deals). First Look At Apple X Mattel’s John Cena-Led Film ‘Matchbox The Movie’
- Positive Sentiment: Mattel continues to expand its film pipeline with new adaptations (including a live-action “Tony The Tattooed Man” project and other announced toy-to-screen moves), supporting long-term revenue diversification beyond toy sales. Tracie Laymon To Write & Direct Live-Action ‘Tony The Tattooed Man’ Movie
- Positive Sentiment: High-visibility marketing: Ken appeared in a Super Bowl LX Expedia ad, raising brand awareness for Barbie-related lines and cross-promotional opportunities during peak consumer attention. Mattel’s Ken Makes High-Profile Super Bowl LX Debut
- Positive Sentiment: Analyst activity: Morgan Stanley raised its price target modestly (from $21 to $22) and published a bullish note on longer-term appreciation potential, which can support near-term buying interest. Morgan Stanley Forecasts Strong Price Appreciation for Mattel (NASDAQ:MAT) Stock
- Neutral Sentiment: Coverage notes Mattel’s attempt to revive or repurpose previously weak toy lines into large-scale film or marketing hits — this is a positive strategy if successful but execution and consumer response remain uncertain. Mattel Wants To Turn A Massive Toy Flop Into The Next Barbie-Sized Hit
- Negative Sentiment: Near-term earnings caution: Zacks flagged that Mattel may lack the right combination of factors for an earnings beat in the upcoming report, which could cap upside or trigger profit-taking around the release. Mattel (MAT) Reports Next Week: Wall Street Expects Earnings Growth
About Mattel
Mattel, Inc is a leading global toy company headquartered in El Segundo, California. Founded in 1945 by Harold “Matt” Matson and Elliot and Ruth Handler, the company has grown into a major player in the toy and family products industry. Mattel designs, manufactures, and markets a broad range of toys, games and entertainment products under well-known brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and Matchbox. In addition to its proprietary labels, Mattel holds licenses with global entertainment franchises, partnering with Disney, Warner Bros., WWE and other studios to create character-driven play experiences.
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