Evercore ISI Issues Pessimistic Forecast for Prudential Financial (NYSE:PRU) Stock Price

Prudential Financial (NYSE:PRU) had its price objective lowered by stock analysts at Evercore ISI from $122.00 to $110.00 in a research note issued to investors on Thursday,Benzinga reports. The firm currently has an “in-line” rating on the financial services provider’s stock. Evercore ISI’s price objective points to a potential upside of 9.57% from the company’s current price.

Other research analysts have also issued reports about the stock. Wells Fargo & Company raised their target price on shares of Prudential Financial from $113.00 to $115.00 and gave the company an “equal weight” rating in a report on Tuesday, January 13th. JPMorgan Chase & Co. dropped their price objective on shares of Prudential Financial from $133.00 to $127.00 and set a “neutral” rating for the company in a research note on Wednesday. Mizuho began coverage on shares of Prudential Financial in a research report on Tuesday, December 16th. They set a “neutral” rating and a $125.00 target price on the stock. Wall Street Zen lowered Prudential Financial from a “buy” rating to a “hold” rating in a research report on Saturday, January 10th. Finally, Weiss Ratings upgraded Prudential Financial from a “hold (c+)” rating to a “buy (b-)” rating in a research report on Monday, January 12th. One research analyst has rated the stock with a Buy rating and ten have given a Hold rating to the company. Based on data from MarketBeat, the company currently has an average rating of “Hold” and a consensus target price of $118.44.

Prudential Financial Price Performance

Shares of PRU stock traded down $1.78 during trading hours on Thursday, hitting $100.39. The stock had a trading volume of 1,445,008 shares, compared to its average volume of 2,158,222. The company has a debt-to-equity ratio of 0.58, a current ratio of 0.16 and a quick ratio of 0.16. The stock has a market capitalization of $35.14 billion, a price-to-earnings ratio of 10.03, a PEG ratio of 1.19 and a beta of 0.97. Prudential Financial has a one year low of $90.38 and a one year high of $119.76. The stock’s 50-day moving average price is $112.72 and its two-hundred day moving average price is $107.44.

Prudential Financial (NYSE:PRU) last announced its quarterly earnings results on Tuesday, February 3rd. The financial services provider reported $3.30 EPS for the quarter, missing analysts’ consensus estimates of $3.37 by ($0.07). Prudential Financial had a net margin of 6.20% and a return on equity of 16.53%. The firm had revenue of $14.52 billion for the quarter, compared to the consensus estimate of $14.48 billion. During the same period in the previous year, the company posted $2.96 earnings per share. Equities analysts forecast that Prudential Financial will post 14.36 EPS for the current year.

Insiders Place Their Bets

In related news, major shareholder Insurance Co Of Ame Prudential purchased 1,406,739 shares of the business’s stock in a transaction dated Friday, January 23rd. The shares were purchased at an average cost of $24.87 per share, for a total transaction of $34,985,598.93. Following the completion of the acquisition, the insider owned 7,709,624 shares in the company, valued at approximately $191,738,348.88. This trade represents a 22.32% increase in their position. The purchase was disclosed in a legal filing with the SEC, which is available at the SEC website. Also, SVP Timothy L. Schmidt sold 8,000 shares of the firm’s stock in a transaction dated Tuesday, December 2nd. The stock was sold at an average price of $107.69, for a total transaction of $861,520.00. Following the completion of the transaction, the senior vice president directly owned 11,535 shares in the company, valued at $1,242,204.15. This represents a 40.95% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold 62,719 shares of company stock worth $6,796,067 in the last 90 days. 0.25% of the stock is owned by insiders.

Hedge Funds Weigh In On Prudential Financial

A number of hedge funds have recently added to or reduced their stakes in PRU. Sunflower Bank N.A. boosted its holdings in shares of Prudential Financial by 3.2% in the fourth quarter. Sunflower Bank N.A. now owns 2,911 shares of the financial services provider’s stock valued at $329,000 after purchasing an additional 91 shares during the period. Wetzel Investment Advisors Inc. lifted its holdings in shares of Prudential Financial by 0.9% in the 4th quarter. Wetzel Investment Advisors Inc. now owns 10,022 shares of the financial services provider’s stock worth $1,131,000 after buying an additional 94 shares during the period. CIBC Private Wealth Group LLC grew its position in shares of Prudential Financial by 0.3% during the 3rd quarter. CIBC Private Wealth Group LLC now owns 28,795 shares of the financial services provider’s stock worth $2,987,000 after buying an additional 97 shares in the last quarter. Transcend Capital Advisors LLC increased its stake in shares of Prudential Financial by 2.4% during the fourth quarter. Transcend Capital Advisors LLC now owns 4,175 shares of the financial services provider’s stock valued at $471,000 after buying an additional 98 shares during the period. Finally, Summit Global Investments raised its holdings in shares of Prudential Financial by 1.3% in the second quarter. Summit Global Investments now owns 7,609 shares of the financial services provider’s stock valued at $817,000 after acquiring an additional 100 shares in the last quarter. 56.83% of the stock is currently owned by institutional investors.

Key Prudential Financial News

Here are the key news stories impacting Prudential Financial this week:

• Positive Sentiment: Company raised the quarterly dividend to $1.40 (3.7% increase) and management signaled capacity for buybacks and returning capital, which supports yield-seeking investors and cash returns. Prudential raises dividend
• Positive Sentiment: Full‑year 2025 results were strong: net income and adjusted operating income rose year‑over‑year, helped by favorable underwriting and investment gains — a signal of core earnings strength. Full-year results support dividend/buybacks
• Neutral Sentiment: Q4 revenue slightly beat expectations but EPS missed consensus ($3.30 vs. $3.37), tempering the quarterly headline; management commentary in the earnings call provides more detail on expense and reserve dynamics. Q4 results / call transcript
• Negative Sentiment: Prudential’s Japan unit implemented a voluntary 90‑day suspension of new sales after employee‑misconduct issues; analysts warn this and related asset‑management outflows in Japan could reduce near‑term revenue and complicate growth expectations. Japan sales suspension and outflows
• Negative Sentiment: Sell‑side actions trimmed enthusiasm: JPMorgan lowered its price target and moved to a neutral stance, reflecting near‑term Japan risk and the EPS miss — adding downward pressure on sentiment. JPMorgan price target cut

About Prudential Financial

Prudential Financial, Inc, headquartered in Newark, New Jersey, is a diversified financial services company with roots dating to 1875. The firm provides a range of insurance, retirement and investment products aimed at helping individual and institutional clients manage risk, accumulate and protect wealth, and plan for retirement. Prudential’s long history in life insurance and related financial services has positioned it as a major participant in the U.S. insurance market and a provider of services to a broad client base.

Prudential’s core business activities include individual life insurance, annuities, retirement solutions and group insurance products for employers.