Hasbro (NASDAQ:HAS) Issues Quarterly Earnings Results, Beats Expectations By $0.52 EPS

Hasbro (NASDAQ:HASGet Free Report) announced its quarterly earnings data on Tuesday. The company reported $1.51 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.99 by $0.52, Briefing.com reports. The business had revenue of $1.45 billion for the quarter, compared to analysts’ expectations of $1.26 billion. Hasbro had a positive return on equity of 127.21% and a negative net margin of 6.86%.The firm’s quarterly revenue was up 31.3% compared to the same quarter last year. During the same period in the previous year, the business posted $0.46 EPS.

Here are the key takeaways from Hasbro’s conference call:

  • Hasbro reported a strong 2025 with full‑year revenue up 14%, adjusted operating profit a record >$1.1 billion and a record adjusted operating margin of 24.2%, while Q4 revenue rose ~31% and adjusted EPS accelerated.
  • Wizards of the Coast / Magic drove exceptional growth (Q4 revenue +86%, Magic up ~60% for the year), with record set performance (Avatar, Final Fantasy, Lorwyn), >1 million organized players and >10,000 WPN stores, and is positioned as the company’s primary growth engine into 2026.
  • 2026 guidance shows continued momentum: consolidated revenue growth of 3%–5% (cc), operating margins of 24%–25%, adjusted EBITDA $1.4–$1.45B, plus a newly authorized $1 billion share repurchase program and continued dividend payments.
  • Hasbro is scaling AI and digital capabilities across the business (partnering with Google Gemini, OpenAI, etc.), expecting to free >1 million hours of lower‑value work and speeding product prototyping (~80% faster), which management says will be reinvested into creativity and growth.
  • Management flagged near‑term headwinds: higher tariff costs (modeled at ~$60M), rising royalty expenses (1–1.5 pts of margin drag), planned refinancing increasing interest expense, and ~<$strong>40M of below‑the‑line EPS headwinds, while video game investments will pressure margins ahead of 2027 releases.

Hasbro Price Performance

Shares of NASDAQ HAS traded down $0.34 during midday trading on Thursday, hitting $105.60. 488,135 shares of the company’s stock were exchanged, compared to its average volume of 2,060,563. The company has a current ratio of 1.38, a quick ratio of 1.42 and a debt-to-equity ratio of 4.89. The business’s fifty day moving average price is $86.69 and its two-hundred day moving average price is $80.76. The company has a market cap of $14.82 billion, a price-to-earnings ratio of -44.95, a PEG ratio of 1.86 and a beta of 0.56. Hasbro has a 12-month low of $49.00 and a 12-month high of $106.98.

Hasbro Dividend Announcement

The firm also recently disclosed a quarterly dividend, which will be paid on Wednesday, March 4th. Stockholders of record on Wednesday, February 18th will be issued a dividend of $0.70 per share. The ex-dividend date of this dividend is Wednesday, February 18th. This represents a $2.80 annualized dividend and a dividend yield of 2.7%. Hasbro’s payout ratio is presently -119.15%.

Key Headlines Impacting Hasbro

Here are the key news stories impacting Hasbro this week:

  • Positive Sentiment: Q4 earnings beat and MTG-driven revenue surge — Hasbro reported stronger-than-expected Q4 profits and MTG revenue topped $1.7B, driving margin expansion and an upbeat FY26 outlook. This is the core reason shares are higher today. Article Title
  • Positive Sentiment: $1 billion buyback and licensing wins — Management announced a $1B buyback and large master toy/licensing deals (including Harry Potter), which boost EPS potential and strategic upside from franchise monetization. Article Title
  • Positive Sentiment: Analyst upgrades/price-target increases — Morgan Stanley raised its target to $119 (overweight) and JPMorgan boosted its target to $115 (overweight), validating the earnings beat and driving further buy-side interest. Article Title Article Title
  • Positive Sentiment: Digital pivot and hobby gaming strength — Reuters highlights Hasbro’s digital and hobby-gaming businesses as key drivers distinguishing it from peers, supporting higher multiple and growth expectations. Article Title
  • Neutral Sentiment: New Harry Potter TV-series partnership expands product pipeline — Hasbro will produce toys for the upcoming Warner Bros. series, which supports multi-year revenue potential but is not immediate cash flow. Article Title
  • Neutral Sentiment: Dividend maintained and shareholder returns — Company declared a quarterly dividend (0.70/share) with an ex-dividend date of Feb 18, adding to total shareholder-return attractiveness alongside the buyback. (Company release)
  • Neutral Sentiment: Short-interest data appears unreliable — Recent feeds show zero shares and NaN changes (likely a reporting glitch), so short-interest is not currently a clear market signal.
  • Negative Sentiment: Lawsuit alleges overprinting of Magic: The Gathering cards — A new complaint claims Hasbro printed too many MTG cards, which could raise concerns about product dilution, secondary-market impacts, and potential legal/financial exposure if the suit gains traction. Article Title
  • Negative Sentiment: Tariff and macro headwinds — Management warned of incremental tariff-related costs this year and some revenue growth below estimates in parts of the toy business, which could limit upside if consumer spending softens. Article Title

Wall Street Analyst Weigh In

A number of research firms recently weighed in on HAS. Weiss Ratings reiterated a “sell (d)” rating on shares of Hasbro in a research note on Monday, December 29th. Roth Mkm set a $120.00 price target on Hasbro in a report on Wednesday. Wolfe Research boosted their price objective on Hasbro from $89.00 to $90.00 in a research note on Wednesday, October 29th. Citigroup reissued a “buy” rating on shares of Hasbro in a report on Thursday. Finally, The Goldman Sachs Group lifted their target price on Hasbro from $88.00 to $114.00 and gave the company a “buy” rating in a report on Wednesday. Nine research analysts have rated the stock with a Buy rating, two have issued a Hold rating and one has given a Sell rating to the stock. According to data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and an average target price of $108.73.

Check Out Our Latest Stock Report on Hasbro

Hedge Funds Weigh In On Hasbro

A number of institutional investors have recently made changes to their positions in HAS. CYBER HORNET ETFs LLC purchased a new stake in shares of Hasbro during the 2nd quarter valued at $25,000. MUFG Securities EMEA plc bought a new position in Hasbro in the second quarter valued at $28,000. Wexford Capital LP purchased a new stake in Hasbro during the third quarter valued at about $37,000. NewEdge Advisors LLC lifted its stake in Hasbro by 36.7% during the second quarter. NewEdge Advisors LLC now owns 686 shares of the company’s stock worth $51,000 after purchasing an additional 184 shares during the last quarter. Finally, State of Wyoming purchased a new position in shares of Hasbro in the 2nd quarter worth about $69,000. Institutional investors own 91.83% of the company’s stock.

About Hasbro

(Get Free Report)

Hasbro, Inc is a global play and entertainment company, known for designing, manufacturing and marketing a diverse portfolio of toys, games and consumer products. Founded in 1923 as Hassenfeld Brothers and headquartered in Pawtucket, Rhode Island, the company has grown into one of the foremost names in the toy industry, with a presence in retail, digital and entertainment channels worldwide.

The company’s brand portfolio features iconic properties such as Monopoly, Play-Doh, Nerf, My Little Pony and Transformers.

Further Reading

Earnings History for Hasbro (NASDAQ:HAS)

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