OptimizeRx (NASDAQ:OPRX) vs. Trend Micro (OTCMKTS:TMICY) Critical Review

Trend Micro (OTCMKTS:TMICY) and OptimizeRx (NASDAQ:OPRX) are both computer and technology companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, dividends, valuation, risk, analyst recommendations, earnings and profitability.

Risk and Volatility

Trend Micro has a beta of 0.75, meaning that its stock price is 25% less volatile than the S&P 500. Comparatively, OptimizeRx has a beta of 1.18, meaning that its stock price is 18% more volatile than the S&P 500.

Valuation & Earnings

This table compares Trend Micro and OptimizeRx”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Trend Micro	$1.80 billion	2.91	$226.77 million	$1.78	20.95
OptimizeRx	$92.13 million	1.75	-$18.66 million	N/A	N/A

Trend Micro has higher revenue and earnings than OptimizeRx.

Analyst Ratings

This is a summary of recent ratings for Trend Micro and OptimizeRx, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Trend Micro	0	0	0	0	0.00
OptimizeRx	1	2	5	0	2.50

OptimizeRx has a consensus target price of $20.50, suggesting a potential upside of 137.54%. Given OptimizeRx’s stronger consensus rating and higher possible upside, analysts plainly believe OptimizeRx is more favorable than Trend Micro.

Profitability

This table compares Trend Micro and OptimizeRx’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Trend Micro	12.78%	29.95%	9.11%
OptimizeRx	0.03%	6.37%	4.46%

Insider and Institutional Ownership

0.1% of Trend Micro shares are owned by institutional investors. Comparatively, 76.5% of OptimizeRx shares are owned by institutional investors. 5.6% of OptimizeRx shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Summary

Trend Micro beats OptimizeRx on 7 of the 13 factors compared between the two stocks.

About Trend Micro

Trend Micro Incorporated develops and sells security-related software for computers and related services in Japan and internationally. The company offers platforms, such as vision one platform, attack surface management, extended detection and response (XDR), cloud security, endpoint security, network security, email security, OT/ICS security, and threat intelligence. It also provides services packages, managed XDR, incident response, and support services. Additionally, the company serves 5G networks, healthcare, manufacturing, oil and gas, electric utility, and automotive industries. The company was incorporated in 1965 and is headquartered in Tokyo, Japan.

About OptimizeRx

OptimizeRx Corporation, a digital health technology company, enables care-focused engagement between life sciences organizations, healthcare providers, and patients at critical junctures throughout the patient care journey. It offers various tech-enabled marketing solutions through its Artificial Intelligence-generated Dynamic Audience and Activation Platform, which enables customers to execute traditional marketing campaigns on its proprietary digital point-of-care network, as well as dynamic marketing campaigns that optimize audiences in real time to increase the value of treatment information for healthcare professionals and patients in response to clinical care events. The company was founded in 2006 and is based in Waltham, Massachusetts.