Netflix (NASDAQ:NFLX – Get Free Report)‘s stock had its “buy” rating restated by DZ Bank in a research report issued to clients and investors on Friday,MarketScreener reports.
Other analysts have also issued research reports about the company. Wedbush reissued an “outperform” rating and set a $115.00 price target on shares of Netflix in a report on Friday, February 20th. The Goldman Sachs Group reiterated a “neutral” rating and set a $100.00 target price (down from $112.00) on shares of Netflix in a research report on Wednesday, January 21st. Jefferies Financial Group reissued a “buy” rating on shares of Netflix in a research report on Wednesday, January 21st. BMO Capital Markets dropped their price target on Netflix from $143.00 to $135.00 and set an “outperform” rating on the stock in a research report on Wednesday, January 21st. Finally, Freedom Capital raised shares of Netflix from a “hold” rating to a “strong-buy” rating in a report on Tuesday, January 27th. One analyst has rated the stock with a Strong Buy rating, thirty-four have assigned a Buy rating and fifteen have given a Hold rating to the company’s stock. Based on data from MarketBeat.com, Netflix presently has a consensus rating of “Moderate Buy” and a consensus target price of $115.91.
Read Our Latest Stock Analysis on Netflix
Netflix Price Performance
Netflix (NASDAQ:NFLX – Get Free Report) last issued its quarterly earnings data on Tuesday, January 20th. The Internet television network reported $0.56 EPS for the quarter, topping the consensus estimate of $0.55 by $0.01. The company had revenue of $12.05 billion during the quarter, compared to analyst estimates of $11.97 billion. Netflix had a return on equity of 43.26% and a net margin of 24.30%.Netflix’s revenue was up 17.6% compared to the same quarter last year. During the same quarter in the previous year, the company posted $0.43 earnings per share. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. On average, equities analysts anticipate that Netflix will post 24.58 EPS for the current year.
Insider Buying and Selling at Netflix
In other news, Director Reed Hastings sold 426,290 shares of the business’s stock in a transaction that occurred on Friday, January 2nd. The stock was sold at an average price of $91.67, for a total transaction of $39,078,004.30. Following the transaction, the director directly owned 3,940 shares in the company, valued at $361,179.80. The trade was a 99.08% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, Director Bradford L. Smith sold 31,790 shares of Netflix stock in a transaction that occurred on Thursday, January 15th. The stock was sold at an average price of $88.86, for a total value of $2,824,859.40. Following the transaction, the director owned 79,690 shares in the company, valued at approximately $7,081,253.40. The trade was a 28.52% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders have sold 1,399,163 shares of company stock valued at $129,899,103. 1.37% of the stock is owned by insiders.
Hedge Funds Weigh In On Netflix
A number of institutional investors have recently bought and sold shares of NFLX. Imprint Wealth LLC acquired a new stake in shares of Netflix during the third quarter valued at about $25,000. Legacy Investment Solutions LLC purchased a new position in shares of Netflix during the 2nd quarter worth approximately $31,000. Retirement Wealth Solutions LLC purchased a new stake in Netflix in the third quarter valued at approximately $28,000. Steph & Co. boosted its position in shares of Netflix by 188.9% during the third quarter. Steph & Co. now owns 26 shares of the Internet television network’s stock worth $31,000 after buying an additional 17 shares during the period. Finally, Bare Financial Services Inc grew its stake in shares of Netflix by 93.3% in the third quarter. Bare Financial Services Inc now owns 29 shares of the Internet television network’s stock valued at $35,000 after buying an additional 14 shares in the last quarter. 80.93% of the stock is owned by hedge funds and other institutional investors.
Netflix News Summary
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Netflix formally declined to raise its offer for Warner Bros. Discovery, saying the required price made the deal “no longer financially attractive” and will collect a reported $2.8B breakup fee — investors cheered the exit as capital preservation. Netflix Drops Warner Bros. Bid, Leaving Paramount the Winner
- Positive Sentiment: Arete Research upgraded NFLX from “neutral” to “buy,” giving fundamental/quantitative support to the rally and signaling analyst confidence after Netflix stepped away from the contested deal.
- Neutral Sentiment: Market coverage notes Paramount Skydance is now positioned to win the Warner battle after its offer was deemed “superior” — that outcome reduces acquisition risk for Netflix but shifts industry dynamics; impact depends on how Netflix redeploys capital and whether regulators intervene. Netflix, Paramount shares jump as months-long fight for Warner Bros ends
- Neutral Sentiment: Unusual options activity — a big spike in call purchases — suggests traders are positioning for further upside in NFLX, adding short‑term bullish technical momentum but increasing volatility risk. Traders Purchase High Volume of Netflix Call Options
- Negative Sentiment: Regulatory and political scrutiny remains a headline risk: state attorneys general and the DOJ were reported as examining the proposed Warner deal — lingering antitrust concerns could keep Netflix under regulatory pressure even after exiting the bid. 11 US states urge DOJ to thoroughly probe Netflix-Warner Bros. deal
Netflix Company Profile
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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