Adobe Inc. $ADBE Stock Holdings Raised by Rafferty Asset Management LLC

Rafferty Asset Management LLC lifted its stake in shares of Adobe Inc. (NASDAQ:ADBE) by 3.2% during the 3rd quarter, according to its most recent Form 13F filing with the SEC. The fund owned 177,440 shares of the software company’s stock after purchasing an additional 5,486 shares during the period. Rafferty Asset Management LLC’s holdings in Adobe were worth $62,592,000 as of its most recent filing with the SEC.

A number of other hedge funds have also bought and sold shares of ADBE. CX Institutional boosted its position in Adobe by 72.9% during the 3rd quarter. CX Institutional now owns 27,922 shares of the software company’s stock worth $9,849,000 after acquiring an additional 11,769 shares during the period. Wright Investors Service Inc. increased its holdings in shares of Adobe by 114.4% during the third quarter. Wright Investors Service Inc. now owns 9,919 shares of the software company’s stock valued at $3,499,000 after purchasing an additional 5,293 shares during the period. Federated Hermes Inc. raised its stake in shares of Adobe by 185.1% during the third quarter. Federated Hermes Inc. now owns 898,408 shares of the software company’s stock valued at $316,913,000 after purchasing an additional 583,275 shares in the last quarter. Jones Financial Companies Lllp lifted its holdings in Adobe by 43.8% in the third quarter. Jones Financial Companies Lllp now owns 106,598 shares of the software company’s stock worth $38,309,000 after purchasing an additional 32,448 shares during the period. Finally, Rakuten Investment Management Inc. acquired a new stake in Adobe in the third quarter worth about $24,904,000. 81.79% of the stock is currently owned by institutional investors and hedge funds.

Insider Activity at Adobe

In related news, CFO Daniel Durn sold 1,646 shares of the stock in a transaction on Tuesday, January 27th. The stock was sold at an average price of $294.85, for a total value of $485,323.10. Following the completion of the transaction, the chief financial officer owned 41,995 shares in the company, valued at $12,382,225.75. This trade represents a 3.77% decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through the SEC website. 0.16% of the stock is currently owned by corporate insiders.

Key Headlines Impacting Adobe

Here are the key news stories impacting Adobe this week:

• Positive Sentiment: Adobe launched Firefly QuickCut, a one‑click AI video editing feature that can turn raw clips into a first cut — a meaningful product expansion for Creative Cloud that could boost adoption among video creators and prosumers. Adobe’s New Firefly QuickCut Gives Video Editors a Starting Point
• Positive Sentiment: Bullish analyst/commentary argue ADBE can recover to materially higher levels (one note outlines a $330 path), citing durable profit margins, subscription pricing power and AI monetization potential. This provides a constructive narrative for value-seeking investors. How Adobe Stock Rises To $330
• Positive Sentiment: Valuation-focused views note Adobe trading near ~15x earnings, framing the pullback as a potential long-term buying opportunity if AI execution and subscription retention remain strong. Adobe Stock Is Trading at 15x Earnings
• Neutral Sentiment: Some research notes large upside potential (claimed ~71%) but also highlights recent price‑target cuts — a mixed signal that leaves near‑term direction tied to execution and broader software sentiment. Adobe Inc. (ADBE)’s Upside Potential at 71%
• Neutral Sentiment: Options-focused writeups show active strategies (e.g., an iron‑condor yielding high returns), indicating elevated volatility expectations but not signalling directional consensus. 1 Picture-Perfect Short Iron Condor Trade Returning 35% on Adobe Stock Now
• Neutral Sentiment: Reported short‑interest data is noisy/ambiguous in recent feeds, so positioning metrics are unclear and shouldn’t be over‑interpreted today.
• Negative Sentiment: Jefferies and similar market moves have cut price targets (e.g., Jefferies lowered its target to $290 from $400), and such cuts have triggered near‑term selling pressure. Adobe Inc. (ADBE)’s Upside Potential at 71%
• Negative Sentiment: Competition and AI advancements from Big Tech (e.g., Google’s Gemini image upgrades) are being cited as direct pressure on Adobe’s image/creative franchise, amplifying the sector‑wide “AI scare trade.” Google Gemini Image Upgrade Pressures Adobe, Figma Shares
• Negative Sentiment: Commentary from pundits and analysts (including warnings that Adobe’s moat may be under threat) and broader software selloffs tied to AI concerns keep downside risk elevated until durable monetization from new AI tools is demonstrated. Adobe (ADBE) Doesn’t Have The Moat That It Thinks

Analysts Set New Price Targets

Several research firms have commented on ADBE. Mizuho lowered their target price on shares of Adobe from $410.00 to $390.00 and set an “outperform” rating on the stock in a research note on Thursday, November 20th. Barclays reiterated an “overweight” rating and set a $415.00 price objective on shares of Adobe in a research note on Friday, December 5th. BMO Capital Markets cut Adobe from an “outperform” rating to a “market perform” rating and dropped their target price for the stock from $400.00 to $375.00 in a report on Friday, January 9th. Wall Street Zen lowered Adobe from a “buy” rating to a “hold” rating in a research note on Saturday, January 17th. Finally, DA Davidson reiterated a “buy” rating and set a $500.00 price target on shares of Adobe in a research report on Thursday, December 11th. One analyst has rated the stock with a Strong Buy rating, ten have assigned a Buy rating, twelve have issued a Hold rating and three have issued a Sell rating to the company’s stock. Based on data from MarketBeat.com, the stock currently has a consensus rating of “Hold” and a consensus price target of $392.76.

Adobe Trading Up 1.3%

Shares of NASDAQ:ADBE opened at $262.41 on Friday. The company has a debt-to-equity ratio of 0.53, a quick ratio of 1.00 and a current ratio of 1.00. The stock has a market capitalization of $107.72 billion, a price-to-earnings ratio of 15.70, a PEG ratio of 1.02 and a beta of 1.51. Adobe Inc. has a 1-year low of $244.28 and a 1-year high of $453.26. The company has a 50 day moving average price of $299.64 and a 200 day moving average price of $328.93.

Adobe (NASDAQ:ADBE) last announced its quarterly earnings data on Wednesday, December 10th. The software company reported $5.50 EPS for the quarter, beating analysts’ consensus estimates of $5.40 by $0.10. The company had revenue of $6.19 billion during the quarter, compared to the consensus estimate of $6.11 billion. Adobe had a return on equity of 61.28% and a net margin of 30.00%.The company’s quarterly revenue was up 10.5% compared to the same quarter last year. During the same quarter in the prior year, the firm earned $4.81 EPS. Adobe has set its Q1 2026 guidance at 5.850-5.900 EPS and its FY 2026 guidance at 23.300-23.500 EPS. On average, research analysts anticipate that Adobe Inc. will post 16.65 EPS for the current fiscal year.

Adobe Company Profile

Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.

The company’s core offerings are organized around digital media and digital experience.