Tounjian Advisory Partners LLC Sells 33,206 Shares of Procter & Gamble Company (The) $PG

Tounjian Advisory Partners LLC lessened its holdings in shares of Procter & Gamble Company (The) (NYSE:PG) by 65.5% in the third quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The institutional investor owned 17,526 shares of the company’s stock after selling 33,206 shares during the quarter. Tounjian Advisory Partners LLC’s holdings in Procter & Gamble were worth $2,693,000 as of its most recent SEC filing.

Other large investors have also recently made changes to their positions in the company. Vanguard Group Inc. lifted its position in Procter & Gamble by 0.6% in the 3rd quarter. Vanguard Group Inc. now owns 234,630,605 shares of the company’s stock valued at $36,050,992,000 after acquiring an additional 1,419,322 shares in the last quarter. Geode Capital Management LLC raised its stake in shares of Procter & Gamble by 1.8% in the second quarter. Geode Capital Management LLC now owns 59,415,933 shares of the company’s stock worth $9,439,341,000 after purchasing an additional 1,060,713 shares during the last quarter. Norges Bank bought a new position in shares of Procter & Gamble in the second quarter valued at approximately $5,099,644,000. Charles Schwab Investment Management Inc. boosted its position in shares of Procter & Gamble by 1.7% during the second quarter. Charles Schwab Investment Management Inc. now owns 17,385,571 shares of the company’s stock valued at $2,770,035,000 after buying an additional 294,673 shares during the last quarter. Finally, Invesco Ltd. grew its holdings in Procter & Gamble by 21.4% during the second quarter. Invesco Ltd. now owns 16,374,499 shares of the company’s stock worth $2,608,785,000 after buying an additional 2,880,895 shares in the last quarter. 65.77% of the stock is owned by institutional investors.

Insiders Place Their Bets

In other news, Chairman Jon R. Moeller sold 162,232 shares of the firm’s stock in a transaction that occurred on Thursday, February 12th. The shares were sold at an average price of $162.45, for a total value of $26,354,588.40. Following the completion of the transaction, the chairman directly owned 319,385 shares in the company, valued at approximately $51,884,093.25. This trade represents a 33.68% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, insider Moses Victor Javier Aguilar sold 15,169 shares of the company’s stock in a transaction that occurred on Friday, February 13th. The stock was sold at an average price of $162.28, for a total transaction of $2,461,625.32. Following the sale, the insider directly owned 44,735 shares in the company, valued at $7,259,595.80. This trade represents a 25.32% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold 343,069 shares of company stock worth $54,545,448 over the last quarter. Insiders own 0.20% of the company’s stock.

Key Stories Impacting Procter & Gamble

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Market note: several market pieces highlighted that PG shares advanced while the broader market declined, reflecting investor preference for defensive, dividend-bearing consumer staples. This helps explain the intraday strength. Procter & Gamble (PG) Advances While Market Declines: Some Information for Investors
• Positive Sentiment: Brand activation: Old Spice launched a limited-edition Old Spice x The Super Mario Galaxy Movie grooming collection — a high-visibility marketing tie-in that can boost short-term sales and shelf relevance for a core male grooming franchise. SMELL SUPER: Old Spice and The Super Mario Galaxy Movie Launch Cosmic Grooming Collection With New Out-of-This-World Scents
• Positive Sentiment: Longer-term opportunity: a brand-licensing industry report lists P&G among leading brands in a growing licensing market — a potential incremental revenue/royalty avenue and positive signal for IP monetization strategies. Brand Licensing Industry Analysis Report 2026-2035
• Neutral Sentiment: Valuation debate: commentary asks whether PG remains attractive after recent share strength, noting solid multi-year returns but raising valuation/relative-value questions for long-term buyers. Useful for investors weighing entry points. Is Procter & Gamble (PG) Still Attractive After Recent Share Price Strength?
• Neutral Sentiment: Dividend context: a roundup recommending dividend ETFs highlights demand for yield-focused allocations; PG’s dividend profile makes it a beneficiary of that investor preference, though ETF flows are a broader factor. Got $10,000? Put It in These Dividend ETFs Now
• Neutral Sentiment: Brand-level PR: Native (a P&G personal-care brand) will attend AAAAI 2026 to introduce a Sensitive Series — a niche product/medical-marketing activity that supports brand credibility but is unlikely to move the stock materially by itself. Native to Attend the AAAAI 2026 Annual Meeting
• Negative Sentiment: Tariff risk: a sector piece on tariffs, margins and the Q4 earnings season flags that tariff-driven cost pressures can squeeze retailer and consumer-packaged-goods margins; rising input or import tariffs remain a potential headwind for P&G’s gross margins and near-term earnings upside. Tariffs, Margins and the Q4 Earnings Season

Procter & Gamble Trading Up 2.0%

Shares of PG opened at $166.95 on Friday. Procter & Gamble Company has a fifty-two week low of $137.62 and a fifty-two week high of $179.99. The business has a 50-day moving average of $150.95 and a 200 day moving average of $151.11. The firm has a market cap of $388.00 billion, a P/E ratio of 24.73, a price-to-earnings-growth ratio of 5.47 and a beta of 0.38. The company has a debt-to-equity ratio of 0.49, a quick ratio of 0.51 and a current ratio of 0.72.

Procter & Gamble (NYSE:PG) last issued its earnings results on Thursday, January 22nd. The company reported $1.88 earnings per share for the quarter, topping analysts’ consensus estimates of $1.86 by $0.02. The firm had revenue of $22.21 billion during the quarter, compared to analyst estimates of $22.36 billion. Procter & Gamble had a net margin of 19.30% and a return on equity of 32.21%. The company’s quarterly revenue was up 1.5% on a year-over-year basis. During the same quarter last year, the business earned $1.88 earnings per share. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. As a group, research analysts forecast that Procter & Gamble Company will post 6.91 EPS for the current year.

Procter & Gamble Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Tuesday, February 17th. Investors of record on Friday, January 23rd were paid a dividend of $1.0568 per share. This represents a $4.23 dividend on an annualized basis and a dividend yield of 2.5%. The ex-dividend date was Friday, January 23rd. Procter & Gamble’s payout ratio is presently 62.67%.

Analyst Upgrades and Downgrades

Several brokerages have weighed in on PG. UBS Group raised their price objective on Procter & Gamble from $161.00 to $170.00 and gave the company a “buy” rating in a research note on Friday, January 23rd. Erste Group Bank upgraded shares of Procter & Gamble from a “hold” rating to a “buy” rating in a report on Wednesday, February 18th. Wells Fargo & Company reiterated an “overweight” rating and issued a $177.00 price objective on shares of Procter & Gamble in a research note on Tuesday, February 17th. Weiss Ratings restated a “hold (c)” rating on shares of Procter & Gamble in a research note on Monday, December 29th. Finally, Dbs Bank upgraded Procter & Gamble from a “hold” rating to a “buy” rating in a report on Friday, January 23rd. Fourteen investment analysts have rated the stock with a Buy rating and seven have assigned a Hold rating to the company. Based on data from MarketBeat.com, the stock has an average rating of “Moderate Buy” and a consensus price target of $168.33.

About Procter & Gamble

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.