Segall Bryant & Hamill LLC cut its holdings in shares of ServiceNow, Inc. (NYSE:NOW – Free Report) by 9.7% during the 3rd quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The fund owned 51,465 shares of the information technology services provider’s stock after selling 5,544 shares during the quarter. ServiceNow makes up approximately 0.6% of Segall Bryant & Hamill LLC’s holdings, making the stock its 25th largest holding. Segall Bryant & Hamill LLC’s holdings in ServiceNow were worth $47,362,000 as of its most recent SEC filing.
Several other institutional investors and hedge funds also recently made changes to their positions in NOW. Brady Martz Wealth Solutions LLC grew its stake in ServiceNow by 1.3% in the third quarter. Brady Martz Wealth Solutions LLC now owns 842 shares of the information technology services provider’s stock worth $775,000 after purchasing an additional 11 shares in the last quarter. Magnus Financial Group LLC boosted its position in ServiceNow by 1.9% during the 3rd quarter. Magnus Financial Group LLC now owns 589 shares of the information technology services provider’s stock worth $542,000 after acquiring an additional 11 shares during the period. Avidian Wealth Enterprises LLC lifted its holdings in ServiceNow by 2.5% in the third quarter. Avidian Wealth Enterprises LLC now owns 453 shares of the information technology services provider’s stock worth $417,000 after purchasing an additional 11 shares during the period. Traveka Wealth LLC raised its position in shares of ServiceNow by 3.8% during the 3rd quarter. Traveka Wealth LLC now owns 330 shares of the information technology services provider’s stock worth $304,000 after buying an additional 12 shares in the last quarter. Finally, Regatta Capital Group LLC lifted its position in ServiceNow by 1.9% in the third quarter. Regatta Capital Group LLC now owns 633 shares of the information technology services provider’s stock worth $583,000 after purchasing an additional 12 shares during the period. 87.18% of the stock is currently owned by hedge funds and other institutional investors.
Analyst Upgrades and Downgrades
Several equities analysts have recently weighed in on NOW shares. Stifel Nicolaus set a $180.00 price objective on shares of ServiceNow and gave the company a “buy” rating in a research report on Thursday, January 29th. KeyCorp decreased their target price on ServiceNow from $155.00 to $115.00 and set an “underweight” rating on the stock in a report on Thursday, January 29th. Robert W. Baird set a $175.00 target price on ServiceNow in a report on Thursday, January 29th. Weiss Ratings reiterated a “hold (c)” rating on shares of ServiceNow in a research report on Thursday, January 22nd. Finally, BNP Paribas Exane cut their price objective on ServiceNow from $186.00 to $120.00 and set a “neutral” rating on the stock in a report on Thursday, January 22nd. Three analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, six have given a Hold rating and two have issued a Sell rating to the company’s stock. According to data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and a consensus price target of $192.06.
Insider Transactions at ServiceNow
In related news, CFO Gina Mastantuono sold 2,075 shares of the business’s stock in a transaction that occurred on Friday, December 5th. The stock was sold at an average price of $170.00, for a total value of $352,750.00. Following the completion of the sale, the chief financial officer owned 61,140 shares of the company’s stock, valued at approximately $10,393,800. The trade was a 3.28% decrease in their position. The sale was disclosed in a filing with the SEC, which can be accessed through this link. Also, Director Paul Edward Chamberlain sold 1,500 shares of the firm’s stock in a transaction that occurred on Thursday, February 12th. The shares were sold at an average price of $101.17, for a total transaction of $151,755.00. Following the transaction, the director directly owned 46,430 shares in the company, valued at approximately $4,697,323.10. The trade was a 3.13% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last 90 days, insiders sold 18,312 shares of company stock worth $2,049,912. 0.34% of the stock is owned by corporate insiders.
Trending Headlines about ServiceNow
Here are the key news stories impacting ServiceNow this week:
- Positive Sentiment: ServiceNow launched its Autonomous Workforce — a suite of AI specialists/agents built to complete enterprise workflows (including integrations like Moveworks). The product rollout reinforces ServiceNow’s positioning as an enterprise AI workflow leader and is being cited as a growth driver. ServiceNow, Inc. (NOW) Launches New Autonomous Workforce
- Positive Sentiment: Customer/partner traction: ServiceNow is working with NTT DOCOMO and StarHub to speed up global roaming problem resolution using its AI tools — a visible telecom win that validates enterprise demand for AI-enabled workflow automation. ServiceNow, NTT DOCOMO, StarHub Join Forces To End Roaming Nightmares With AI
- Positive Sentiment: Sentiment and momentum reversal: Retail sentiment (Reddit) and coverage picked up, coinciding with an ~8–9% pop that traders attributed to a reassessment after the AI-driven selloff — this pushed short-term buying and helped reverse a multi-month downtrend. ServiceNow Jumps 8.78% as Reddit Reconsiders
- Positive Sentiment: Product integration and messaging: Senior exec interviews and appearances (SVP on Moveworks, Morgan Stanley conference transcript) emphasize platform execution over LLM hype and highlight new partnerships/integrations — supportive for adoption and upsell. SVP & GM of ServiceNow on Moveworks, CVS & AI Future Morgan Stanley conference transcript
- Neutral Sentiment: Technical read: Chart analysts point to a double-bottom breakout and bullish MACD/RSI moves suggesting a trend shift; these technicals can attract momentum traders but need volume/confirmation for a durable reversal. ServiceNow Price Forecast: Double Bottom Signals Trend Shift
- Neutral Sentiment: Media/analyst coverage: Positive write-ups (Forbes, MarketBeat, Benzinga) and inclusion on “AI growth” lists have lifted attention but are commentary-driven — helpful for sentiment but not direct proof of sustained revenue acceleration. How ServiceNow Stock Rises To $148
ServiceNow Trading Up 0.7%
Shares of NYSE:NOW opened at $113.93 on Thursday. The firm has a fifty day moving average of $124.11 and a two-hundred day moving average of $158.11. The company has a quick ratio of 1.00, a current ratio of 1.00 and a debt-to-equity ratio of 0.12. ServiceNow, Inc. has a 12-month low of $98.00 and a 12-month high of $211.48. The firm has a market capitalization of $119.17 billion, a P/E ratio of 68.30, a price-to-earnings-growth ratio of 1.91 and a beta of 0.99.
ServiceNow (NYSE:NOW – Get Free Report) last announced its quarterly earnings data on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.89 by $0.03. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The business had revenue of $3.57 billion during the quarter, compared to analyst estimates of $3.53 billion. During the same period last year, the company earned $0.73 earnings per share. ServiceNow’s quarterly revenue was up 20.7% compared to the same quarter last year. On average, equities analysts expect that ServiceNow, Inc. will post 8.93 EPS for the current fiscal year.
About ServiceNow
ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.
The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.
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