Olaplex (NASDAQ:OLPX – Get Free Report) issued its earnings results on Thursday. The company reported $0.01 EPS for the quarter, hitting analysts’ consensus estimates of $0.01, FiscalAI reports. Olaplex had a negative net margin of 1.18% and a positive return on equity of 1.31%. The business had revenue of $105.12 million for the quarter, compared to analyst estimates of $104.21 million. During the same period last year, the company posted $0.01 earnings per share. The company’s quarterly revenue was up 4.4% compared to the same quarter last year.
Here are the key takeaways from Olaplex’s conference call:
- FY2025 results stabilized with net sales flat at $423.0M, Q4 up 4.3%, adjusted EBITDA margin of 22.2%, positive operating cash flow of $58.7M and a cash balance of $318.7M, signaling improved financial stability.
- Management completed a global brand relaunch and 360° marketing engine that lifted awareness (+7%) and earned media (+14%), re‑engaged professionals via the Market Blitz (mid‑teens sell‑through lift) and introduced Nº.3PLUS plus the Purvala acquisition to expand the science‑led innovation pipeline.
- 2026 guidance is cautious (net sales -2% to +3%, adjusted EBITDA 21%–22%) and the company expects Q1 sales and EBITDA to be significantly pressured due to front‑loaded marketing for Nº.3PLUS, with recovery weighted toward the second half of the year.
- Channel mix is being realigned—professional channel grew strongly (Q4 +18.9%) while specialty retail declined (Q4 -14.5%), DTC grew modestly and new channels (e.g., TikTok Shop) were piloted, reflecting a strategic shift that may take time to normalize.
Olaplex Stock Down 8.2%
Shares of NASDAQ:OLPX traded down $0.12 during trading hours on Friday, reaching $1.35. The stock had a trading volume of 1,675,384 shares, compared to its average volume of 1,766,252. The company has a debt-to-equity ratio of 0.40, a quick ratio of 3.52 and a current ratio of 4.16. The firm’s 50 day moving average is $1.55 and its 200-day moving average is $1.36. The stock has a market capitalization of $897.80 million, a price-to-earnings ratio of 89.00 and a beta of 2.24. Olaplex has a 1 year low of $0.99 and a 1 year high of $1.84.
Key Stories Impacting Olaplex
- Positive Sentiment: Top-line: Q4 revenue came in roughly in line with or modestly above Street views, showing modest year-over-year growth and beating some revenue estimates — a sign demand hasn’t collapsed. Olaplex (NASDAQ:OLPX) Posts Better-Than-Expected Sales In Q4 CY2025 But Stock Drops
- Positive Sentiment: Strategic progress: Management emphasized transformation and new product/innovation initiatives on the call and in post-earnings commentary — messaging that could support longer-term brand recovery if execution accelerates. OLPX Q4 deep dive: Transformation and innovation take center stage amidst muted guidance
- Neutral Sentiment: Documentation: The full Q4 earnings call transcript and investor slide deck were published (useful for digging into channel-level detail and management commentary). Olaplex Holdings, Inc. (NASDAQ:OLPX) Q4 2025 earnings call transcript
- Neutral Sentiment: Formal release: The company’s press release and slide deck with detailed metrics are available for review. OLAPLEX Reports Fourth Quarter and Fiscal Year 2025 Results
- Negative Sentiment: Weak/muted guidance: FY2026 revenue guidance of about $414M–$435M was viewed as cautious versus consensus (~$430M), and management signaled continued investment spending — a key reason the stock sold off sharply on the print. Olaplex slides more than 20% on guidance concerns
- Negative Sentiment: Operational caution: Analysts and commentary highlight sluggish growth across channels, heavy marketing spend that hasn’t yet reaccelerated the brand, and skepticism that the turnaround is on track — several bearish notes followed the quarter. Olaplex: The Turnaround Is Lagging
- Negative Sentiment: Earnings confusion/pressure: Coverage shows mixed EPS takes (some sources cite an EPS miss), adding to investor uncertainty about near-term profitability. Review the key metrics commentary for specifics. Here’s What Key Metrics Tell Us About Olaplex (OLPX) Q4 Earnings
Analysts Set New Price Targets
A number of analysts have recently weighed in on the stock. Northland Securities began coverage on shares of Olaplex in a report on Thursday, November 20th. They issued an “outperform” rating and a $2.00 price target on the stock. Barclays set a $1.75 price objective on Olaplex in a research note on Friday, January 16th. Jefferies Financial Group reaffirmed a “buy” rating on shares of Olaplex in a research report on Wednesday. Zacks Research upgraded shares of Olaplex from a “strong sell” rating to a “hold” rating in a research report on Thursday, February 19th. Finally, Wall Street Zen lowered shares of Olaplex from a “hold” rating to a “sell” rating in a report on Sunday, February 15th. One equities research analyst has rated the stock with a Strong Buy rating, two have assigned a Buy rating, three have assigned a Hold rating and one has issued a Sell rating to the stock. Based on data from MarketBeat.com, Olaplex presently has a consensus rating of “Hold” and an average price target of $1.96.
Get Our Latest Research Report on Olaplex
Institutional Investors Weigh In On Olaplex
A number of institutional investors and hedge funds have recently added to or reduced their stakes in the company. Picton Mahoney Asset Management purchased a new position in Olaplex during the 4th quarter worth $193,000. CANADA LIFE ASSURANCE Co raised its stake in shares of Olaplex by 2,320.4% during the 3rd quarter. CANADA LIFE ASSURANCE Co now owns 135,639 shares of the company’s stock worth $180,000 after buying an additional 130,035 shares during the last quarter. Sei Investments Co. purchased a new stake in shares of Olaplex in the second quarter valued at about $160,000. Jane Street Group LLC grew its holdings in Olaplex by 151.8% during the 1st quarter. Jane Street Group LLC now owns 88,321 shares of the company’s stock valued at $112,000 after buying an additional 258,873 shares during the last quarter. Finally, Norges Bank acquired a new stake in shares of Olaplex during the 2nd quarter worth about $105,000. Hedge funds and other institutional investors own 87.37% of the company’s stock.
Olaplex Company Profile
Olaplex, Inc (NASDAQ: OLPX) is a specialty haircare company known for its patented bond-building technology designed to repair and strengthen hair from within. The company’s core offerings encompass a range of professional salon treatments and at-home maintenance products that target chemical damage, breakage and split ends. Olaplex formulations are built around a proprietary active ingredient that works at the molecular level to rebuild disulfide bonds broken during bleaching, coloring and heat styling processes.
Founded in 2014 and headquartered in Irvine, California, Olaplex initially gained traction among high-end salons before expanding into broader retail channels.
Featured Articles
- Five stocks we like better than Olaplex
- The biggest story of 2026 (free access)
- Your name isn’t on our protected list yet
- REVEALED: Something Big Happening Behind White House Doors
- What a Former CIA Agent Knows About the Coming Collapse
- What Expenses Can Be Deducted From Capital Gains Tax This Year?
Receive News & Ratings for Olaplex Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Olaplex and related companies with MarketBeat.com's FREE daily email newsletter.
