Gradient Investments LLC Grows Position in Netflix, Inc. $NFLX

Gradient Investments LLC grew its stake in Netflix, Inc. (NASDAQ:NFLX) by 1,097.2% in the fourth quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor owned 325,918 shares of the Internet television network’s stock after buying an additional 298,694 shares during the quarter. Gradient Investments LLC’s holdings in Netflix were worth $30,558,000 as of its most recent SEC filing.

Several other institutional investors have also recently made changes to their positions in the stock. Sound View Wealth Advisors Group LLC raised its stake in shares of Netflix by 844.4% in the fourth quarter. Sound View Wealth Advisors Group LLC now owns 16,838 shares of the Internet television network’s stock worth $1,579,000 after buying an additional 15,055 shares during the period. Regent Peak Wealth Advisors LLC grew its stake in shares of Netflix by 865.2% during the 4th quarter. Regent Peak Wealth Advisors LLC now owns 12,518 shares of the Internet television network’s stock valued at $1,174,000 after acquiring an additional 11,221 shares during the period. Armstrong Advisory Group Inc. grew its stake in shares of Netflix by 1,036.2% during the 4th quarter. Armstrong Advisory Group Inc. now owns 6,999 shares of the Internet television network’s stock valued at $656,000 after acquiring an additional 6,383 shares during the period. Wealth Enhancement Advisory Services LLC increased its holdings in Netflix by 814.0% in the 4th quarter. Wealth Enhancement Advisory Services LLC now owns 942,443 shares of the Internet television network’s stock worth $85,363,000 after acquiring an additional 839,333 shares in the last quarter. Finally, NorthCrest Asset Manangement LLC increased its holdings in Netflix by 2,184.8% in the 4th quarter. NorthCrest Asset Manangement LLC now owns 85,727 shares of the Internet television network’s stock worth $7,841,000 after acquiring an additional 81,975 shares in the last quarter. Institutional investors own 80.93% of the company’s stock.

Netflix Trading Up 0.1%

Netflix stock opened at $91.82 on Monday. The stock has a market cap of $387.68 billion, a P/E ratio of 36.34, a PEG ratio of 1.41 and a beta of 1.68. The company has a debt-to-equity ratio of 0.51, a current ratio of 1.19 and a quick ratio of 1.19. Netflix, Inc. has a 1 year low of $75.01 and a 1 year high of $134.12. The firm’s 50 day moving average price is $86.87 and its 200-day moving average price is $101.69.

Netflix (NASDAQ:NFLX) last issued its earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share for the quarter, topping analysts’ consensus estimates of $0.55 by $0.01. The firm had revenue of $12.05 billion during the quarter, compared to analyst estimates of $11.97 billion. Netflix had a net margin of 24.30% and a return on equity of 43.26%. Netflix’s revenue for the quarter was up 17.6% on a year-over-year basis. During the same quarter in the prior year, the business earned $0.43 earnings per share. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. On average, equities analysts predict that Netflix, Inc. will post 24.58 earnings per share for the current fiscal year.

Insiders Place Their Bets

In other Netflix news, CFO Spencer Adam Neumann sold 28,630 shares of the stock in a transaction dated Monday, March 2nd. The shares were sold at an average price of $97.00, for a total transaction of $2,777,110.00. Following the completion of the transaction, the chief financial officer owned 73,787 shares of the company’s stock, valued at $7,157,339. This represents a 27.95% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, insider David A. Hyman sold 5,727 shares of the firm’s stock in a transaction dated Monday, February 9th. The shares were sold at an average price of $81.06, for a total value of $464,230.62. Following the transaction, the insider owned 316,100 shares of the company’s stock, valued at approximately $25,623,066. The trade was a 1.78% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last 90 days, insiders have sold 1,520,133 shares of company stock worth $137,259,786. 1.37% of the stock is owned by corporate insiders.

Key Netflix News

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: TV personality/market commentator Jim Cramer reiterated a buy-tilting stance — advising investors to “buy some here, buy some a little bit lower,” which can support retail momentum and short-term investor confidence. Jim Cramer on Netflix
• Positive Sentiment: Market response to Netflix walking away from its bid for Warner Bros. assets has been upbeat — reports note a strong near-term rally and at least one bank (Citi) turning bullish, arguing the move preserves capital and simplifies execution risk. That narrative supports multiple analysts raising targets and buyer interest. Netflix Stock Surges After Walking Away From Warner Deal
• Positive Sentiment: Content partnerships: Netflix signed an exclusive multi‑year documentary deal with Warner Music Group to mine WMG’s artist catalog for films/series — a steady stream of premium, exclusive music-related content could lift engagement and differentiate the service. Netflix, Warner Music deal
• Positive Sentiment: Live events strategy: Netflix is pushing into live K‑pop events (notably the BTS comeback livestream) and sees more opportunity in Korea — if monetized successfully these events can add new revenue streams and global engagement spikes. Netflix sees more prospects for live events
• Neutral Sentiment: New programming: Netflix and Higher Ground/Obamas are producing an eight-episode series about the FTX collapse — high-profile nonfiction can draw viewers but may also court controversy; content upside is balanced by reputational risk. Netflix FTX series
• Negative Sentiment: Operational worries: several outlets flagged slowing paid-subscriber growth (markedly weaker YoY) and a planned increase in 2026 content spending — the combination raises concerns about near-term margin pressure and execution on content ROI. Subscriber growth stalls
• Negative Sentiment: Volatility & valuation questions: commentary and headlines show recent big swings (both rallies and pullbacks), with some analysts highlighting mixed signals on valuation and the stock falling more steeply than the market on certain days — this keeps risk premia elevated. Netflix falls more steeply than market

Analyst Upgrades and Downgrades

NFLX has been the topic of several analyst reports. Benchmark reaffirmed a “hold” rating on shares of Netflix in a report on Tuesday, January 13th. HSBC reduced their price objective on shares of Netflix from $107.00 to $106.00 and set a “buy” rating for the company in a research note on Wednesday, January 21st. Sanford C. Bernstein restated a “buy” rating on shares of Netflix in a research report on Wednesday, February 18th. New Street Research lowered their target price on shares of Netflix from $100.00 to $96.00 and set a “neutral” rating on the stock in a research note on Thursday, January 22nd. Finally, Piper Sandler reaffirmed a “positive” rating and issued a $103.00 target price (down from $140.00) on shares of Netflix in a report on Wednesday, January 21st. Two analysts have rated the stock with a Strong Buy rating, thirty-five have issued a Buy rating and thirteen have issued a Hold rating to the company. According to data from MarketBeat, Netflix currently has a consensus rating of “Moderate Buy” and an average price target of $114.35.

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.