Salesforce Inc. $CRM Position Trimmed by Mirabaud & Cie SA

Mirabaud & Cie SA trimmed its stake in Salesforce Inc. (NYSE:CRM) by 51.3% in the fourth quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The institutional investor owned 3,005 shares of the CRM provider’s stock after selling 3,160 shares during the quarter. Mirabaud & Cie SA’s holdings in Salesforce were worth $796,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

Several other institutional investors have also made changes to their positions in the stock. Rockland Trust Co. grew its stake in Salesforce by 1,145.6% in the third quarter. Rockland Trust Co. now owns 13,066 shares of the CRM provider’s stock valued at $3,097,000 after purchasing an additional 12,017 shares in the last quarter. Alps Advisors Inc. increased its position in Salesforce by 98.3% in the 3rd quarter. Alps Advisors Inc. now owns 21,455 shares of the CRM provider’s stock worth $5,085,000 after purchasing an additional 10,633 shares during the last quarter. Midwest Trust Co raised its stake in shares of Salesforce by 2.3% during the 3rd quarter. Midwest Trust Co now owns 187,071 shares of the CRM provider’s stock worth $44,336,000 after purchasing an additional 4,233 shares in the last quarter. Jones Financial Companies Lllp lifted its holdings in shares of Salesforce by 15.1% during the 3rd quarter. Jones Financial Companies Lllp now owns 467,551 shares of the CRM provider’s stock valued at $113,420,000 after buying an additional 61,270 shares during the last quarter. Finally, AGF Management Ltd. lifted its holdings in shares of Salesforce by 42.2% during the 3rd quarter. AGF Management Ltd. now owns 281,054 shares of the CRM provider’s stock valued at $66,610,000 after buying an additional 83,403 shares during the last quarter. 80.43% of the stock is currently owned by institutional investors and hedge funds.

Insiders Place Their Bets

In other news, Director Laura Alber purchased 2,571 shares of the firm’s stock in a transaction on Thursday, March 19th. The stock was bought at an average cost of $194.58 per share, for a total transaction of $500,265.18. Following the completion of the acquisition, the director directly owned 9,530 shares of the company’s stock, valued at approximately $1,854,347.40. The trade was a 36.94% increase in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, Director Neelie Kroes sold 3,893 shares of the firm’s stock in a transaction dated Wednesday, January 14th. The shares were sold at an average price of $238.70, for a total value of $929,259.10. Following the completion of the sale, the director directly owned 7,299 shares in the company, valued at approximately $1,742,271.30. This represents a 34.78% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Company insiders own 3.00% of the company’s stock.

Salesforce Stock Down 0.2%

Shares of Salesforce stock opened at $186.29 on Thursday. Salesforce Inc. has a 12-month low of $174.57 and a 12-month high of $296.05. The company has a quick ratio of 0.76, a current ratio of 0.76 and a debt-to-equity ratio of 0.18. The stock has a 50 day moving average price of $196.19 and a two-hundred day moving average price of $229.51. The stock has a market capitalization of $171.94 billion, a P/E ratio of 23.85, a PEG ratio of 1.36 and a beta of 1.29.

Salesforce (NYSE:CRM) last released its quarterly earnings results on Wednesday, February 25th. The CRM provider reported $3.81 EPS for the quarter, beating analysts’ consensus estimates of $3.05 by $0.76. Salesforce had a net margin of 17.96% and a return on equity of 15.38%. The company had revenue of $11.20 billion for the quarter, compared to analyst estimates of $11.18 billion. During the same quarter last year, the firm posted $2.78 earnings per share. The company’s quarterly revenue was up 12.1% compared to the same quarter last year. Salesforce has set its FY 2027 guidance at 13.110-13.190 EPS and its Q1 2027 guidance at 3.110-3.130 EPS. Equities analysts expect that Salesforce Inc. will post 7.46 earnings per share for the current year.

Salesforce declared that its Board of Directors has approved a share repurchase program on Monday, March 16th that allows the company to buyback $25.00 billion in shares. This buyback authorization allows the CRM provider to repurchase up to 14.1% of its stock through open market purchases. Stock buyback programs are usually an indication that the company’s leadership believes its shares are undervalued.

Salesforce Increases Dividend

The company also recently announced a quarterly dividend, which will be paid on Thursday, April 23rd. Shareholders of record on Thursday, April 9th will be given a dividend of $0.44 per share. The ex-dividend date of this dividend is Thursday, April 9th. This represents a $1.76 dividend on an annualized basis and a yield of 0.9%. This is a positive change from Salesforce’s previous quarterly dividend of $0.42. Salesforce’s dividend payout ratio (DPR) is presently 22.54%.

Analyst Ratings Changes

A number of equities analysts recently commented on CRM shares. Robert W. Baird dropped their price objective on Salesforce from $325.00 to $315.00 and set an “outperform” rating on the stock in a report on Thursday, December 4th. Macquarie Infrastructure boosted their target price on shares of Salesforce from $250.00 to $265.00 and gave the stock a “neutral” rating in a research report on Thursday, December 4th. Cantor Fitzgerald restated an “overweight” rating on shares of Salesforce in a research note on Thursday, February 26th. Weiss Ratings restated a “hold (c)” rating on shares of Salesforce in a report on Monday, December 29th. Finally, Citigroup lifted their price objective on shares of Salesforce from $197.00 to $200.00 and gave the company a “neutral” rating in a research note on Monday, March 2nd. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, eleven have issued a Hold rating and one has given a Sell rating to the stock. According to MarketBeat.com, the company presently has a consensus rating of “Moderate Buy” and an average price target of $280.21.

Key Salesforce News

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Company fundamentals and guidance remain supportive: Salesforce recently reported stronger-than-expected quarterly EPS and raised FY‑2027 guidance, underpinning confidence in cash generation and margins. Earnings & guidance
• Positive Sentiment: Accelerated $25B buyback: Analysts expect Salesforce to materially ramp repurchases in FY‑2027; a large, accelerated buyback reduces share count and supports EPS, a clear bullish catalyst. Salesforce asserts growth and cash trajectory with accelerated $25B buyback
• Positive Sentiment: AI product traction: Agentforce showing 169% ARR growth and strong deal flow, while Slack/Slackbot received a major AI feature boost — both support recurring revenue expansion and cross‑sell into Sales/Service clouds. These product wins help justify higher forward multiples. Agentforce AI growth Slack adds 30 AI features
• Positive Sentiment: Bullish analyst and price-target moves: BTIG reaffirmed a Buy and set a $255 target, giving upside from current levels and supporting investor sentiment. BTIG buy rating $255 PT
• Neutral Sentiment: Insiders/whale activity: Ray Dalio’s Bridgewater disclosed a minor reduction in its long-standing CRM stake; the move appears modest and more portfolio rebalancing than a conviction change. Dalio reduces holding
• Neutral Sentiment: Industry integrations: A compliance‑focused messaging partner launched a native integration for Marketing Cloud (helps adoption in regulated verticals but is incremental). Compliance messaging integration
• Negative Sentiment: Bear activity and sector skepticism: A noted short seller highlighted an “AI paradox” trade against Salesforce and other software names, and broader software sell‑offs this year keep downside risk if AI expectations disappoint. These narratives can pressure the stock despite company-level positives. Short seller activity Sector sell-off context

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.