Analysts Set Amazon.com, Inc. (NASDAQ:AMZN) Target Price at $286.59

Shares of Amazon.com, Inc. (NASDAQ:AMZN) have been assigned a consensus recommendation of “Moderate Buy” from the fifty-eight brokerages that are presently covering the company, MarketBeat reports. Four investment analysts have rated the stock with a hold recommendation, fifty-three have issued a buy recommendation and one has given a strong buy recommendation to the company. The average 1-year price objective among analysts that have issued a report on the stock in the last year is $287.2143.

A number of research firms have recently weighed in on AMZN. JPMorgan Chase & Co. upped their target price on shares of Amazon.com from $265.00 to $280.00 and gave the stock an “overweight” rating in a research report on Wednesday, March 25th. Royal Bank Of Canada reaffirmed an “outperform” rating and issued a $300.00 target price on shares of Amazon.com in a research report on Friday, February 6th. Jefferies Financial Group reaffirmed a “buy” rating on shares of Amazon.com in a research report on Monday, March 23rd. Telsey Advisory Group reaffirmed an “outperform” rating and issued a $300.00 target price on shares of Amazon.com in a research report on Friday, February 6th. Finally, New Street Research reduced their target price on shares of Amazon.com from $285.00 to $280.00 and set a “buy” rating on the stock in a research report on Monday, March 30th.

Insider Transactions at Amazon.com

In other news, CEO Matthew S. Garman sold 17,751 shares of the company’s stock in a transaction dated Monday, February 23rd. The shares were sold at an average price of $205.22, for a total value of $3,642,860.22. Following the sale, the chief executive officer directly owned 9,405 shares of the company’s stock, valued at $1,930,094.10. This represents a 65.37% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through the SEC website. Also, SVP David Zapolsky sold 10,649 shares of the company’s stock in a transaction dated Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total transaction of $2,187,624.07. Following the completion of the sale, the senior vice president directly owned 41,190 shares in the company, valued at $8,461,661.70. This represents a 20.54% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last ninety days, insiders sold 72,686 shares of company stock worth $14,899,239. 9.70% of the stock is owned by insiders.

Institutional Trading of Amazon.com

Institutional investors have recently bought and sold shares of the company. Fairway Wealth LLC grew its position in Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after purchasing an additional 60 shares during the last quarter. Sellwood Investment Partners LLC purchased a new stake in Amazon.com during the 3rd quarter valued at about $27,000. MilWealth Group LLC grew its position in Amazon.com by 79.0% during the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock valued at $41,000 after purchasing an additional 79 shares during the last quarter. Lifetime Wealth Management P.C. purchased a new stake in Amazon.com during the 4th quarter valued at about $45,000. Finally, Elkhorn Partners Limited Partnership grew its position in Amazon.com by 900.0% during the 4th quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant’s stock valued at $46,000 after purchasing an additional 180 shares during the last quarter. 72.20% of the stock is owned by hedge funds and other institutional investors.

Amazon.com Stock Up 0.5%

Shares of NASDAQ AMZN opened at $213.77 on Friday. The company has a current ratio of 1.05, a quick ratio of 0.88 and a debt-to-equity ratio of 0.16. Amazon.com has a 12 month low of $165.29 and a 12 month high of $258.60. The firm has a market capitalization of $2.29 trillion, a PE ratio of 29.81, a price-to-earnings-growth ratio of 1.57 and a beta of 1.38. The firm has a fifty day simple moving average of $212.57 and a two-hundred day simple moving average of $224.00.

Amazon.com (NASDAQ:AMZN) last released its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). The business had revenue of $213.39 billion during the quarter, compared to analysts’ expectations of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The firm’s quarterly revenue was up 13.6% compared to the same quarter last year. During the same period in the prior year, the company earned $1.86 earnings per share. Equities analysts expect that Amazon.com will post 6.31 earnings per share for the current year.

More Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Major AI backing and partnerships reinforce Amazon’s cloud & AI positioning — Amazon was a lead investor in a record OpenAI round and is central to the AI funding surge, which supports long-term AWS demand and justifies heavy infrastructure spending. AI Startups Raised $221 Billion in Q1 as Venture Funding Shows No Slowdown
• Positive Sentiment: Analyst bullishness: Moffett Nathanson raised its AMZN price target to $288 and other sell‑side notes argue AI spending will drive cloud growth rather than permanently damage margins — this lifts sentiment and investor upside expectations. Price Target Raised by Moffett Nathanson
• Positive Sentiment: AWS commercial traction: Uber is expanding use of AWS chips and testing Trainium3, validating Amazon’s custom silicon and helping monetize cloud hardware investments. Uber Expands Use of Amazon’s AI Chips
• Neutral Sentiment: Logistics clarity: Amazon and USPS reached a deal keeping ~80% of current USPS package volume, reducing near-term delivery disruption risk — a stabilizing operational development but not a major immediate earnings driver. Amazon Reaches Deal With USPS
• Negative Sentiment: Investor worry over a roughly $200B AI capex plan: headlines noting huge AI commitments are spooking some investors who fear margin pressure and heavy near‑term cash use. That debate is driving intraday volatility. Amazon’s $200B AI Gamble Worries Investors
• Negative Sentiment: Legal and content‑training risk: high‑profile YouTubers sued Amazon alleging it scraped videos to train Nova Reel, exposing potential copyright litigation and reputational risk for AI initiatives. Amazon Sued by YouTubers Over AI Training
• Negative Sentiment: Seller and ESG pressures: reports that brands are pulling products over pricing tactics, a new 3.5% FBA fuel surcharge for sellers, and investor pushback on data‑center water use raise operational/PR risks that could affect margins or expansion plans. Brands Yank Items Over Amazon Pricing Tactics Amazon Imposes 3.5% Fuel Surcharge Investors Press Amazon on Data Center Water Use
• Negative Sentiment: Insider activity: a small disclosed CEO stock sale adds a minor negative sentiment signal for short‑term traders. Insider Selling Report

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.