MediaAlpha (NYSE:MAX) Insider Steven Yi Sells 4,000 Shares of Stock

MediaAlpha, Inc. (NYSE:MAX) insider Steven Yi sold 4,000 shares of the firm’s stock in a transaction dated Wednesday, April 8th. The stock was sold at an average price of $9.78, for a total transaction of $39,120.00. Following the sale, the insider directly owned 3,019,247 shares in the company, valued at $29,528,235.66. This represents a 0.13% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Steven Yi also recently made the following trade(s):

• On Monday, April 6th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.34, for a total transaction of $37,360.00.
• On Wednesday, April 1st, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.15, for a total value of $36,600.00.
• On Monday, March 30th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.23, for a total value of $36,920.00.
• On Wednesday, March 25th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.42, for a total value of $37,680.00.
• On Monday, March 23rd, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.67, for a total value of $38,680.00.
• On Wednesday, March 18th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.59, for a total value of $38,360.00.
• On Tuesday, March 17th, Steven Yi sold 5,227 shares of MediaAlpha stock. The shares were sold at an average price of $9.94, for a total value of $51,956.38.
• On Monday, March 16th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.93, for a total value of $39,720.00.
• On Tuesday, March 10th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.75, for a total value of $39,000.00.
• On Monday, March 9th, Steven Yi sold 5,650 shares of MediaAlpha stock. The shares were sold at an average price of $9.86, for a total value of $55,709.00.

MediaAlpha Stock Up 1.6%

Shares of NYSE:MAX opened at $9.71 on Thursday. The company has a market cap of $626.10 million, a P/E ratio of 24.89 and a beta of 1.39. MediaAlpha, Inc. has a 52 week low of $7.09 and a 52 week high of $13.92. The business has a fifty day simple moving average of $9.20 and a 200-day simple moving average of $11.05.

MediaAlpha (NYSE:MAX) last announced its quarterly earnings data on Monday, February 23rd. The company reported $0.50 EPS for the quarter, beating analysts’ consensus estimates of $0.25 by $0.25. The business had revenue of $291.16 million during the quarter, compared to the consensus estimate of $296.42 million. MediaAlpha had a negative return on equity of 132.73% and a net margin of 2.30%.The business’s revenue for the quarter was down 3.2% on a year-over-year basis. During the same quarter in the previous year, the business earned $0.08 earnings per share. Sell-side analysts expect that MediaAlpha, Inc. will post 0.48 earnings per share for the current fiscal year.

Analyst Upgrades and Downgrades

A number of equities research analysts have recently commented on MAX shares. Royal Bank Of Canada lowered their price objective on MediaAlpha from $18.00 to $11.00 and set an “outperform” rating for the company in a research report on Tuesday, February 24th. JPMorgan Chase & Co. reduced their target price on MediaAlpha from $15.00 to $11.00 and set an “overweight” rating on the stock in a report on Tuesday, February 24th. Zacks Research cut MediaAlpha from a “strong-buy” rating to a “hold” rating in a report on Wednesday, March 25th. Weiss Ratings upgraded MediaAlpha from a “sell (d)” rating to a “hold (c-)” rating in a report on Wednesday, February 25th. Finally, The Goldman Sachs Group reduced their target price on MediaAlpha from $13.50 to $11.50 and set a “neutral” rating on the stock in a report on Tuesday, February 24th. Four analysts have rated the stock with a Buy rating and three have issued a Hold rating to the stock. According to MarketBeat, MediaAlpha has an average rating of “Moderate Buy” and an average target price of $12.70.

Institutional Inflows and Outflows

A number of hedge funds and other institutional investors have recently added to or reduced their stakes in MAX. Caitong International Asset Management Co. Ltd boosted its holdings in MediaAlpha by 5,900.0% in the fourth quarter. Caitong International Asset Management Co. Ltd now owns 2,160 shares of the company’s stock valued at $28,000 after acquiring an additional 2,124 shares during the last quarter. Rockefeller Capital Management L.P. boosted its holdings in MediaAlpha by 9,917.9% in the fourth quarter. Rockefeller Capital Management L.P. now owns 2,805 shares of the company’s stock valued at $36,000 after acquiring an additional 2,777 shares during the last quarter. Quarry LP boosted its holdings in MediaAlpha by 43.3% in the third quarter. Quarry LP now owns 4,087 shares of the company’s stock valued at $47,000 after acquiring an additional 1,234 shares during the last quarter. Strs Ohio acquired a new position in shares of MediaAlpha during the fourth quarter worth about $49,000. Finally, Tower Research Capital LLC TRC lifted its stake in shares of MediaAlpha by 28.0% during the second quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company’s stock worth $61,000 after purchasing an additional 1,213 shares in the last quarter. Institutional investors and hedge funds own 64.39% of the company’s stock.

About MediaAlpha

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.