NIKE (NYSE:NKE) Earns Buy Rating from Sanford C. Bernstein

NIKE (NYSE:NKE)‘s stock had its “buy” rating restated by equities researchers at Sanford C. Bernstein in a research note issued to investors on Friday,MarketScreener reports.

Several other brokerages have also issued reports on NKE. Guggenheim reduced their target price on shares of NIKE from $77.00 to $74.00 and set a “buy” rating on the stock in a research note on Wednesday, April 1st. Truist Financial reduced their target price on shares of NIKE from $69.00 to $57.00 and set a “buy” rating on the stock in a research note on Wednesday, April 1st. BNP Paribas Exane reduced their target price on shares of NIKE from $35.00 to $23.00 and set an “underperform” rating on the stock in a research note on Wednesday, April 1st. Needham & Company LLC lowered shares of NIKE from a “buy” rating to a “hold” rating in a research note on Thursday, January 8th. Finally, HSBC lowered shares of NIKE from a “buy” rating to a “hold” rating and reduced their target price for the company from $90.00 to $48.00 in a research note on Monday, April 13th. Seventeen analysts have rated the stock with a Buy rating, seventeen have issued a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat.com, the stock presently has an average rating of “Hold” and an average target price of $62.34.

NIKE Price Performance

NYSE:NKE traded up $0.51 during mid-day trading on Friday, reaching $45.29. 2,001,827 shares of the company were exchanged, compared to its average volume of 19,296,932. NIKE has a 12 month low of $42.09 and a 12 month high of $80.17. The company has a fifty day moving average of $53.36 and a 200 day moving average of $60.58. The company has a quick ratio of 1.45, a current ratio of 2.14 and a debt-to-equity ratio of 0.50. The stock has a market cap of $67.08 billion, a PE ratio of 29.99, a PEG ratio of 2.42 and a beta of 1.31.

NIKE (NYSE:NKE) last issued its quarterly earnings data on Tuesday, March 31st. The footwear maker reported $0.35 EPS for the quarter, topping analysts’ consensus estimates of $0.29 by $0.06. NIKE had a net margin of 4.84% and a return on equity of 16.41%. The firm had revenue of $11.28 billion for the quarter, compared to analyst estimates of $11.23 billion. During the same quarter in the prior year, the firm earned $0.54 EPS. The company’s revenue was up .1% on a year-over-year basis. On average, research analysts anticipate that NIKE will post 1.52 EPS for the current fiscal year.

Insider Activity at NIKE

In other NIKE news, Director Timothy D. Cook acquired 25,000 shares of the stock in a transaction dated Friday, April 10th. The shares were bought at an average cost of $42.43 per share, for a total transaction of $1,060,750.00. Following the completion of the acquisition, the director directly owned 130,480 shares of the company’s stock, valued at approximately $5,536,266.40. This trade represents a 23.70% increase in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director John W. Rogers, Jr. acquired 4,000 shares of the stock in a transaction dated Thursday, April 9th. The stock was acquired at an average price of $43.34 per share, for a total transaction of $173,360.00. Following the completion of the acquisition, the director directly owned 41,022 shares of the company’s stock, valued at $1,777,893.48. The trade was a 10.80% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Insiders have purchased 64,441 shares of company stock worth $2,734,204 over the last ninety days. 0.80% of the stock is owned by corporate insiders.

Hedge Funds Weigh In On NIKE

Several hedge funds and other institutional investors have recently made changes to their positions in NKE. Mizuho Markets Cayman LP acquired a new position in NIKE in the third quarter valued at about $34,200,000. Strive Asset Management LLC bought a new stake in shares of NIKE during the 3rd quarter valued at approximately $1,743,000. Park National Corp OH grew its holdings in shares of NIKE by 81.5% during the 4th quarter. Park National Corp OH now owns 431,055 shares of the footwear maker’s stock valued at $27,463,000 after purchasing an additional 193,514 shares during the last quarter. Kranot Hishtalmut Le Morim Ve Gananot Havera Menahelet LTD grew its holdings in shares of NIKE by 106.1% during the 3rd quarter. Kranot Hishtalmut Le Morim Ve Gananot Havera Menahelet LTD now owns 205,082 shares of the footwear maker’s stock valued at $14,343,000 after purchasing an additional 105,569 shares during the last quarter. Finally, Aberdeen Group plc grew its holdings in shares of NIKE by 3.9% during the 4th quarter. Aberdeen Group plc now owns 1,914,243 shares of the footwear maker’s stock valued at $121,956,000 after purchasing an additional 72,681 shares during the last quarter. 64.25% of the stock is owned by institutional investors.

Trending Headlines about NIKE

Here are the key news stories impacting NIKE this week:

• Positive Sentiment: Nike says the 1,400 layoffs are part of its “Win Now” efficiency push to reduce costs and improve speed to market, which could help margins if executed cleanly. Nike cuts 1,400 roles in second round of layoffs this year
• Positive Sentiment: After‑hours trading showed a modest uptick on the layoff news, indicating some investors view the job cuts as a constructive step for cost control. NKE stock ticks higher after hours on second round of layoffs in 2026
• Positive Sentiment: At least one broker (DZ Bank) has recently reaffirmed a buy rating on NKE, suggesting some analysts still see long‑term upside despite near‑term challenges. DZ Bank Reaffirms Buy Rating for NIKE
• Neutral Sentiment: Internal memo and coverage note that most cuts are in technology and global operations as Nike reshapes its organization to prioritize speed and efficiency. Read Nike’s memo announcing 1,400 job cuts
• Neutral Sentiment: Market commentary frames these cuts as the latest step in a larger shake‑up; execution and follow‑through will determine stock impact. Nike is cutting 1,400 more jobs — the company’s shake-up is not done yet
• Negative Sentiment: Coverage highlights that Nike has lost significant market value in recent years and faces intensified competition from nimble brands (On, Hoka, Anta), raising questions about demand and share recovery. Nike chopping over 1,000 jobs as struggling sneaker giant tries to rebound
• Negative Sentiment: Analyst and commentator pieces warn the turnaround remains incomplete (mentions of a possible “generational reset” and critical takes from pundits), which keeps downside risk if execution falters. Jim Cramer Shares Hot Take on Nike

About NIKE

Nike, Inc (NYSE: NKE) is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.

The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).