Vanguard Group Inc. Sells 10,888 Shares of Roku, Inc. $ROKU

Vanguard Group Inc. decreased its position in Roku, Inc. (NASDAQ:ROKU) by 0.1% during the 4th quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The fund owned 12,987,786 shares of the company’s stock after selling 10,888 shares during the period. Vanguard Group Inc. owned about 0.09% of Roku worth $1,409,045,000 as of its most recent SEC filing.

Several other institutional investors and hedge funds have also bought and sold shares of the company. Concurrent Investment Advisors LLC increased its position in Roku by 42.6% in the fourth quarter. Concurrent Investment Advisors LLC now owns 6,091 shares of the company’s stock worth $661,000 after buying an additional 1,819 shares during the last quarter. Generali Investments Management Co LLC lifted its position in shares of Roku by 468.7% during the 4th quarter. Generali Investments Management Co LLC now owns 26,718 shares of the company’s stock valued at $2,899,000 after buying an additional 22,020 shares during the last quarter. Rakuten Securities Inc. grew its stake in shares of Roku by 203.6% during the 4th quarter. Rakuten Securities Inc. now owns 501 shares of the company’s stock worth $54,000 after acquiring an additional 336 shares during the period. Geneos Wealth Management Inc. increased its holdings in Roku by 8.4% in the 4th quarter. Geneos Wealth Management Inc. now owns 2,253 shares of the company’s stock worth $244,000 after acquiring an additional 175 shares during the last quarter. Finally, WPG Advisers LLC purchased a new stake in Roku in the 4th quarter worth about $31,000. 86.30% of the stock is owned by institutional investors.

Analyst Ratings Changes

Several research firms have commented on ROKU. Piper Sandler reaffirmed an “overweight” rating on shares of Roku in a report on Friday. Wedbush boosted their price target on shares of Roku from $130.00 to $140.00 and gave the company an “outperform” rating in a research report on Friday, February 13th. Needham & Company LLC upped their price target on shares of Roku from $110.00 to $140.00 and gave the company a “buy” rating in a research note on Friday. Citigroup reaffirmed an “outperform” rating on shares of Roku in a report on Friday. Finally, KeyCorp lifted their price objective on shares of Roku from $130.00 to $140.00 and gave the company an “overweight” rating in a research note on Friday, April 24th. Twenty-one investment analysts have rated the stock with a Buy rating and five have given a Hold rating to the company. According to data from MarketBeat, Roku currently has an average rating of “Moderate Buy” and a consensus price target of $132.67.

Roku Price Performance

ROKU opened at $116.56 on Friday. Roku, Inc. has a one year low of $58.55 and a one year high of $120.00. The firm has a market capitalization of $17.18 billion, a P/E ratio of 204.49 and a beta of 2.00. The company has a fifty day moving average price of $100.40 and a 200-day moving average price of $100.78.

Roku (NASDAQ:ROKU) last posted its earnings results on Thursday, April 30th. The company reported $0.57 EPS for the quarter, topping the consensus estimate of $0.34 by $0.23. Roku had a return on equity of 3.40% and a net margin of 1.87%.The business had revenue of $1.25 billion during the quarter, compared to analysts’ expectations of $1.20 billion. During the same period in the previous year, the business earned ($0.19) earnings per share. The firm’s revenue was up 22.4% on a year-over-year basis. On average, analysts expect that Roku, Inc. will post 2.1 earnings per share for the current year.

Insider Activity at Roku

In other Roku news, CFO Dan Jedda sold 15,000 shares of the business’s stock in a transaction that occurred on Monday, March 16th. The shares were sold at an average price of $94.23, for a total value of $1,413,450.00. Following the completion of the transaction, the chief financial officer owned 85,115 shares of the company’s stock, valued at $8,020,386.45. The trade was a 14.98% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, CEO Anthony J. Wood sold 50,000 shares of the stock in a transaction on Tuesday, February 10th. The stock was sold at an average price of $90.79, for a total transaction of $4,539,500.00. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold a total of 632,182 shares of company stock valued at $67,058,733 in the last ninety days. 13.98% of the stock is currently owned by company insiders.

Key Stories Impacting Roku

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Roku beat Q1 estimates and signaled stronger outlook — reported $0.57 EPS vs. $0.34 expected and $1.25B revenue; management raised its platform revenue guidance, which traders viewed as confirmation of ad demand recovering. Roku Stock Surges After Earnings. Why It’s a Streaming Wars Winner.
• Positive Sentiment: Company raised its annual platform revenue forecast and cited continued advertiser spending — the guidance lift is a main driver behind the intraday rally. Roku raises annual platform revenue forecast, shares climb
• Positive Sentiment: Platform momentum: Roku disclosed platform revenue of roughly $1.13B and ad revenue of $612.7M (ad revenue up ~27%), and said it surpassed 100M streaming households — stronger monetization and scale underpin margin and cash-flow improvement. Roku Posts Strong Q1 Results Powered By Advertising And Subscriptions Gains
• Positive Sentiment: Howdy (Roku’s $2.99 service) has reached ~1M subscribers — a data point showing early traction for low-price, low-friction subscriptions that can diversify recurring revenue. Roku’s $3 streaming service, Howdy, reaches 1M subs, per recent report
• Neutral Sentiment: Analyst/coverage pieces highlight improving free cash flow as the Roku Platform scales — useful context but reflects longer-term thesis rather than an immediate catalyst. Roku: Undeniable Cash Flow Growth As Roku Platform Scales
• Neutral Sentiment: Full Q1 earnings call transcript is available for detail on ad cadence, content deals and margin drivers — worth reviewing for guidance color and advertiser commentary. Roku, Inc. (ROKU) Q1 2026 Earnings Call Transcript
• Neutral Sentiment: Content and distribution deals continue — e.g., CW next‑day streaming and WWE NXT landing on The Roku Channel — these support engagement but are incremental to near-term monetization. The CW Network Sets Partnership With the Roku Channel for Next-Day Streaming of CW Entertainment Programming
• Negative Sentiment: Valuation and volatility remain risks — ROKU trades at a high P/E and has a beta ~2.0, so upside from beats can be amplified but so can downside if guidance or ad trends disappoint. ROKU stock profile and valuation metrics

Roku Company Profile

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.