Woodard & Co. Asset Management Group Inc. ADV Takes Position in Netflix, Inc. $NFLX

Woodard & Co. Asset Management Group Inc. ADV acquired a new stake in Netflix, Inc. (NASDAQ:NFLX) during the 4th quarter, Holdings Channel.com reports. The firm acquired 16,284 shares of the Internet television network’s stock, valued at approximately $1,527,000.

Other institutional investors have also recently added to or reduced their stakes in the company. Imprint Wealth LLC acquired a new position in Netflix in the third quarter valued at $25,000. Bare Financial Services Inc increased its stake in Netflix by 93.3% in the third quarter. Bare Financial Services Inc now owns 29 shares of the Internet television network’s stock valued at $35,000 after purchasing an additional 14 shares during the last quarter. Horizon Financial Services LLC increased its stake in Netflix by 480.0% in the third quarter. Horizon Financial Services LLC now owns 29 shares of the Internet television network’s stock valued at $35,000 after purchasing an additional 24 shares during the last quarter. Redmont Wealth Advisors LLC acquired a new position in Netflix in the third quarter valued at $36,000. Finally, Marquette Asset Management LLC acquired a new position in Netflix in the third quarter valued at $44,000. 80.93% of the stock is currently owned by institutional investors and hedge funds.

Analysts Set New Price Targets

NFLX has been the subject of several research analyst reports. BMO Capital Markets dropped their price target on Netflix from $143.00 to $135.00 and set an “outperform” rating for the company in a research note on Wednesday, January 21st. Benchmark restated a “hold” rating on shares of Netflix in a research note on Tuesday, January 13th. Weiss Ratings lowered Netflix from a “buy (b-)” rating to a “hold (c+)” rating in a research note on Thursday, January 22nd. Bank of America dropped their price target on Netflix from $149.00 to $125.00 and set a “buy” rating for the company in a research note on Friday, March 6th. Finally, Arete Research upgraded Netflix from a “neutral” rating to a “buy” rating in a research note on Friday, February 27th. Two research analysts have rated the stock with a Strong Buy rating, thirty-four have issued a Buy rating and fifteen have given a Hold rating to the stock. According to MarketBeat, Netflix currently has a consensus rating of “Moderate Buy” and an average price target of $114.82.

Insider Transactions at Netflix

In related news, insider Cletus R. Willems sold 3,136 shares of the stock in a transaction dated Tuesday, February 10th. The stock was sold at an average price of $82.67, for a total value of $259,253.12. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this link. Also, insider David A. Hyman sold 5,727 shares of the stock in a transaction dated Monday, February 9th. The shares were sold at an average price of $81.06, for a total value of $464,230.62. Following the completion of the transaction, the insider directly owned 316,100 shares of the company’s stock, valued at $25,623,066. This represents a 1.78% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 1,382,013 shares of company stock valued at $127,482,296 in the last three months. 1.37% of the stock is currently owned by company insiders.

Netflix Price Performance

NFLX stock opened at $92.06 on Friday. The company has a debt-to-equity ratio of 0.43, a quick ratio of 1.41 and a current ratio of 1.41. Netflix, Inc. has a 1 year low of $75.01 and a 1 year high of $134.12. The firm has a market cap of $387.65 billion, a P/E ratio of 29.74, a price-to-earnings-growth ratio of 1.18 and a beta of 1.55. The stock has a 50-day simple moving average of $94.81 and a 200-day simple moving average of $96.77.

Netflix (NASDAQ:NFLX) last issued its quarterly earnings results on Thursday, April 16th. The Internet television network reported $1.23 EPS for the quarter, beating analysts’ consensus estimates of $0.76 by $0.47. The firm had revenue of $12.25 billion during the quarter, compared to the consensus estimate of $12.17 billion. Netflix had a return on equity of 40.92% and a net margin of 28.52%.Netflix’s revenue for the quarter was up 16.2% on a year-over-year basis. During the same quarter in the prior year, the business posted $6.61 earnings per share. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. On average, equities analysts predict that Netflix, Inc. will post 3.56 earnings per share for the current fiscal year.

Netflix News Summary

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Board authorized a large $25 billion share‑repurchase capacity, boosting optionality to reduce float and support the stock. Netflix, Inc. (NFLX) Expands Buyback Capacity with New $25B Authorization
• Positive Sentiment: Netflix is pushing mobile engagement with a TikTok‑style vertical “Clips” feed to increase viewing frequency and discovery on phones — a strategic product move to broaden usage. Netflix wants you to watch ‘Clips,’ its TikTok-like vertical video feed
• Positive Sentiment: TV/market commentators and some TV‑trade segments are still listing NFLX among buy/long ideas, keeping some investor interest intact. Netflix, Cisco, Zoom And A Health Care Stock On CNBC’s ‘Final Trades’
• Neutral Sentiment: Analysts modestly raised forward EPS estimates (Erste Group nudged FY2026/FY2027 numbers slightly), but ratings remain mixed — small upside to estimates rather than a broad upgrade. Erste Group raises Netflix EPS estimates (MarketBeat summary)
• Neutral Sentiment: Investor attention metrics and media writeups (Zacks) show heightened interest — more eyeballs can amplify moves but don’t guarantee direction. Netflix, Inc. (NFLX) is Attracting Investor Attention: Here is What You Should Know
• Negative Sentiment: Market reaction remains focused on the company’s conservative near‑term guidance (Q2 EPS guidance lower than some expected), which prompted profit‑taking despite the Q1 EPS beat. That guidance is a principal reason for downward pressure. Why Is Netflix Stock Falling, and is it a Generational Buying Opportunity?
• Negative Sentiment: Shareholder activism and governance scrutiny have returned to the headlines, adding uncertainty around strategic choices and valuation — a potential headwind for sentiment until resolved. Netflix Shareholder Activism Puts Governance And Valuation In Focus

Netflix Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.