Steven Yi Sells 4,000 Shares of MediaAlpha (NYSE:MAX) Stock

MediaAlpha, Inc. (NYSE:MAX) insider Steven Yi sold 4,000 shares of the stock in a transaction that occurred on Monday, May 4th. The shares were sold at an average price of $9.05, for a total transaction of $36,200.00. Following the transaction, the insider owned 2,887,690 shares in the company, valued at $26,133,594.50. The trade was a 0.14% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Steven Yi also recently made the following trade(s):

• On Wednesday, May 6th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.14, for a total transaction of $36,560.00.
• On Wednesday, April 29th, Steven Yi sold 26,739 shares of MediaAlpha stock. The stock was sold at an average price of $10.00, for a total transaction of $267,390.00.
• On Tuesday, April 28th, Steven Yi sold 6,565 shares of MediaAlpha stock. The stock was sold at an average price of $10.00, for a total transaction of $65,650.00.
• On Monday, April 27th, Steven Yi sold 33,663 shares of MediaAlpha stock. The stock was sold at an average price of $9.99, for a total transaction of $336,293.37.
• On Wednesday, April 22nd, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.88, for a total transaction of $39,520.00.
• On Tuesday, April 21st, Steven Yi sold 16,047 shares of MediaAlpha stock. The stock was sold at an average price of $10.08, for a total transaction of $161,753.76.
• On Monday, April 20th, Steven Yi sold 28,543 shares of MediaAlpha stock. The stock was sold at an average price of $10.06, for a total transaction of $287,142.58.
• On Wednesday, April 15th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.68, for a total transaction of $38,720.00.
• On Monday, April 13th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.07, for a total transaction of $36,280.00.
• On Wednesday, April 8th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.78, for a total transaction of $39,120.00.

MediaAlpha Stock Performance

Shares of MediaAlpha stock opened at $9.27 on Friday. MediaAlpha, Inc. has a 52-week low of $7.09 and a 52-week high of $13.92. The stock has a market capitalization of $598.17 million, a price-to-earnings ratio of 14.49 and a beta of 1.16. The company’s 50 day moving average price is $9.64 and its 200-day moving average price is $10.82.

MediaAlpha (NYSE:MAX) last announced its quarterly earnings results on Wednesday, April 29th. The company reported $0.21 EPS for the quarter, missing analysts’ consensus estimates of $0.25 by ($0.04). MediaAlpha had a negative return on equity of 147.82% and a net margin of 3.37%.The business had revenue of $310.00 million during the quarter, compared to analysts’ expectations of $298.91 million. During the same period in the previous year, the business earned ($0.04) EPS. The business’s revenue was up 17.3% compared to the same quarter last year. As a group, equities research analysts forecast that MediaAlpha, Inc. will post 1.02 earnings per share for the current fiscal year.

Analysts Set New Price Targets

A number of brokerages recently commented on MAX. JPMorgan Chase & Co. raised their price target on MediaAlpha from $11.00 to $12.00 and gave the stock an “overweight” rating in a research note on Thursday, April 30th. Weiss Ratings raised MediaAlpha from a “sell (d)” rating to a “hold (c-)” rating in a research note on Wednesday, February 25th. Zacks Research lowered MediaAlpha from a “strong-buy” rating to a “hold” rating in a research note on Wednesday, March 25th. Wall Street Zen lowered MediaAlpha from a “strong-buy” rating to a “buy” rating in a research note on Saturday, May 2nd. Finally, Keefe, Bruyette & Woods dropped their price target on MediaAlpha from $16.00 to $15.00 and set an “outperform” rating for the company in a research note on Tuesday, April 7th. Four analysts have rated the stock with a Buy rating and three have issued a Hold rating to the stock. According to MarketBeat, MediaAlpha currently has an average rating of “Moderate Buy” and a consensus target price of $12.90.

Hedge Funds Weigh In On MediaAlpha

Several institutional investors and hedge funds have recently added to or reduced their stakes in MAX. Caitong International Asset Management Co. Ltd lifted its position in MediaAlpha by 5,900.0% during the fourth quarter. Caitong International Asset Management Co. Ltd now owns 2,160 shares of the company’s stock valued at $28,000 after buying an additional 2,124 shares during the period. Rockefeller Capital Management L.P. lifted its position in MediaAlpha by 9,917.9% during the fourth quarter. Rockefeller Capital Management L.P. now owns 2,805 shares of the company’s stock valued at $36,000 after buying an additional 2,777 shares during the period. Quarry LP lifted its position in MediaAlpha by 43.3% during the third quarter. Quarry LP now owns 4,087 shares of the company’s stock valued at $47,000 after buying an additional 1,234 shares during the period. Strs Ohio purchased a new position in MediaAlpha during the fourth quarter valued at $49,000. Finally, Tower Research Capital LLC TRC lifted its position in MediaAlpha by 28.0% during the second quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company’s stock valued at $61,000 after buying an additional 1,213 shares during the period. Hedge funds and other institutional investors own 64.39% of the company’s stock.

About MediaAlpha

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.